Copyright 2011 Global Blaze Marketing
http://abel-chua.com
Adsense Goldmine System
Copyright 2011 Global Blaze Marketing
http://abel-chua.com
About the Authors
Abel Chua has been in the internet marketing industry for
many years. He has experience in creating websites,
earning money from advertising networks, selling products
and affiliate marketing. He has held many mentorship
programs and trained many internet marketers to earn
money online.
You can visit his website at
http://abel-chua.com
Abel Chua
CEO & Founder
Global Blaze Marketing
Jeremy Tan, a young budding internet marketer and
Copyright 2011 Global Blaze Marketing
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webmaster of SurvivorMarketing.
He specialises in areas of SEO as well as web marketing
fundamentals.
He enjoys receiving reader feedbacks and comments which
can be directed to
support@survivormarketing.com
Jeremy Tan
Survivor Marketing
Copyright 2011 Global Blaze Marketing
http://abel-chua.com
Table Of Contents
1.
Understanding The Benefits Of
Blogging
Opening Your Door To Earn Passive Income
How Adsense Can Provide Residual Income Through Your Blog
2.
Setting Up Of Your Blog (aboutTeas)
Choosing A Suitable Niche
target audience, level of competition
Getting A Web Host And A Suitable Domain Name
discount coupons
Installing Wordpress And Finding A Good Theme
where to find free and awesome themes
Providing Quality Content
3.
Casting Your Nets: Integrating
Adsense Into Your Blog
How To Find High Converting Keywords For Adsense
Finding The Right Type Of Adsense Design
Where To Place Your Adsense For Higher CTRs
4.
Baiting The Fishes: Bringing Traffic
Into Your Blog
Ranking In Search Engine Pages
How To Find Good Backlinks
Purchasing Advertisements – Solo Ads etc
5.
Outsourcing
How To Earn Without Working
Copyright 2011 Global Blaze Marketing
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Disclaimer
The information contained in Adsense Goldmine System and its several complementary guides, is
meant to serve as a comprehensive collection of time-tested and proven strategies that the authors of
this eBook have applied to substantially increase their monthly passive income revenue on
http://abel-chua.com
Summaries, strategies, tips and tricks are only recommendations by the
authors, and reading this eBook does not guarantee that one’s results will exactly mirror our own
results. The authors of Adsense Goldmine System have made all reasonable efforts to provide
current and accurate information for the readers of this eBook. The authors will not be held liable
for any unintentional errors or omissions that may be found.
The material in Adsense Goldmine System may include information, products, or services by third
parties. Third Party materials comprise of the products and opinions expressed by their owners. As
such, the authors of this guide do not assume responsibility or liability for any Third Party Material
or opinions.
The publication of such Third Party materials does not constitute the authors’ guarantee of any
information, instruction, opinion, products or service contained within the Third Party Material. Use
of recommended Third Party Material does not guarantee that your results, with (Title of website
removed) will mirror our own. Publication of such Third Party Material is simply a
recommendation and expression of the authors’ own opinion of that material.
Whether because of the general evolution of the Internet, or the unforeseen changes in company
policy and editorial submission guidelines, what is stated as fact at the time of this writing, may
become outdated or simply inapplicable at a later date. This may apply to the
http://abel-chua.com
website platform, as well as, the various similar companies that we have referenced in this eBook,
and our several complementary guides. Great effort has been exerted to safeguard the accuracy of
this writing. Opinions regarding similar website platforms have been formulated as a result of both
personal experience, as well as the well documented experiences of others.
No part of this publication shall be reproduced, transmitted or resold in whole
or in part in any form, without the prior written consent of the authors. All
trademarks and registered trademarks appearing The 6 Figure Success are
the property of their respective owners.
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1. Understanding The Benefits Of Blogging
Everyone is looking for the easy way out to make good money, whereas
there are certain pessimists who claim that it is impossible to do so.
However, I'm gonna bang my fists on the table, and challenge these
claims, as I will show you how I've managed to earn passive income for
the past few months! The method which I will soon prove effective, and
will be introducing you to is really a totally common concept – Blogging!
Why Blogs?
You must be wondering how can blogging actually earn me (or You)
residual income! Indeed, blogging alone is just a concept on its own.
However, looking at blogs from a renewed perspective, blogging has
become a norm for many, with over a million blogs dominating the
Internet today. With the advancement of technology, almost everyone
has access to the Internet, and more specifically, your blog! This actually
means that it is easy for you to make connections with fellow bloggers
and readers, and there will definitely be a massive audience for your
blog to cater to!
Opening Your Door To Earn Passive Income
Though there may be many various purposes of blogging, be it penning
down your daily thoughts, or providing educational resources online per
se, yet many overlook the possibility of blogging as your door to earning
passive income! The best thing is that managing a blog is simple, fun,
and almost effortless!
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And Yes, this is what this whole guide will be all about -- teaching you
right from the very basics, every single step from building up your blog,
to reaping in the cash! Believe me, even you can start earning passive
cash today, and you know why?
Because I have done it! And I'm here to prove it to you, and teach you
how!
How Google Adsense Can Provide Residual
Income Through Your Blog
In this guide, I will be showing you the tips and tricks in utilizing Google
Adsense to help you earn fast cash through blogging.
I chose to use Google Adsense, because I knew I was actually
leveraging on Google's reknowned brand and power. Google, being a
professional company, definitely ensures that all the companies that it
advertises for are reputable and established as well, and thus, people
will trust the links and advertisements that Google provides on my blog!
Also, it is proven that amongst all the other ads on a site, Google
Adsense ads have the highest CTRs! It is also interesting to note that
the ads are easily customizable, as you can choose the colors and types
of the ads to accommodate the layout or themes of your blog!
Basically, Google Adsense works by matching ads with specific
keywords in your blog's content. There will be ads produced on your
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blog pages according to where and how you choose to place the ads. As
Adsense operates by a PPC (pay-per-click) mode of payment, you will
earn whenever a visitor of your site clicks on the ads! As such, if you
were to combine well optimized Google Adsense ads with high volumes
of incoming traffic to your blog, this will mean that you will be receiving
monthly residual income!
Setting Up Of Your Blog
Now that I've got you excited, do take a look at this website,
aboutTeas.com
, that I had previously owned. It looks neat, simple and
engaging right? To tell you the truth, it took me only about 5 days to get
the site all started up and functioning with unique articles.
In my opinion, the hardest part of every successful business is always
the initiation process, as it will require much time, effort, and perhaps
startup costs, to overcome.Yet, if you are willing to put in the hard work,
you will eventually find yourself reaping the seeds that you have sown,
and that managing the blog would be relatively easy after all!
As such, using this model of mine, I'm going to guide you through the
startup process as well, and teach you how to set up an efficient blog
like mine!
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Choosing A Suitable Niche
Before setting up your site, you will first need to decide on a suitable
target niche to tap into. To help you with this, there are certain key
factors that you ought to take into consideration.
Target Audience
Ask yourself this: Whom do you plan for your blog to cater to? To help
you with this, You can first decide on a broad niche, such as health,
finance or gaming, before zooming in on a specific target group. In my
case, I chose to target the health niche, before deciding to start an
educational blog about teas. As such, my main specific target audience
are tea appreciators and drinkers.
Level Of Competition
Being in an overcrowded niche could lead to a small and new blog like
yours being phased out overtime. However, having many competitors in
the same niche might not necessarily be a bane for your site. In fact,
you might actually use these competitors to your advantage. Knowing
that there are many different sites and blogs providing information about
teas as well, I decided to build and establish connections with several
webmasters. As a result, I was able to leverage on the success of
several established tea sites, and climbed to the top of Google Search
Page for the keywords “about teas”!
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Using Google Adwords Tool
This should be the core factor that determines the niche market that you
are going to venture into. Google Adwords Tool provides you with
knowledge on the volumes of searches and the level of competition for
specific keywords. It is perhaps more favourable to focus on a keywords
that have large volumes of searches, and lower levels of competition.
The results are shown as local monthly and global monthly searches.
Because Google is just one search engine, I usually multiply the
numbers I see by a factor of three to cover the remaining 76,548 search
engines out there.
Do take note to always check the “Exact” box on the bottom left corner
to ensure the accuracy of the search results. You will see that when this
box is checked, the search number is typically much smaller than the
initial default results.
Take a look at the example below:
When the “Broad” box is being selected, the phrase “about teas” has a global
monthly searches of 24,000,000 and Local Monthly Searches of 360,000.
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However, when the “Exact” box is selected, the global monthly searches drops
to 300,000 and local monthly searches to 135,000.
The main keyword “about teas” goes from a search demand of
24,000,000 to 300,00. That is a drastic drop of almost 80times! You see
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how this can mislead people into starting what they think are profitable
niche sites?
Components Of A Profitable Niche Site
The success of a niche site is determined by its ability to rank higher for
high demand search terms. Most search terms that are high in demand
typically have relevant products and services that are sold online by
various vendors. As such, selecting the right keyword(s) around which to
base your niche website on is critical to your ability to earn affiliate
commissions from product sales, sales of your own digital products as
well as advertising revenue.
Getting A Web Host And A Suitable Domain Name
Tips On Choosing A Domain Name
Always choose a domain name that is short, meaningful and most
importantly, easy to remember. Your domain name will provide the first
impression of your entire blog or site to the customers. If its something
irrelevant to what your services or products actually are, then your
customers will probably never click on your link again. It is not advised
to have a long domain name, as customers might end up typing it
wrongly into the web browser.
For example, supportforchildren.org is
much easier to remember and is less confusing than
minneapolischildrensupportgroup.org.
As such, you should be precise in
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selecting a suitable domain name!
Unarguably, two of the top vendors in the online marketplace today are
GoDaddy.com
and
Namecheap.com
They are leaders in the industry which
you can count on doing business securely and providing good service
from the get go. However, I prefer to use Namecheap as
they are
reasonably priced. A bonus is that they offer free privacy protection for 1
year (WhoisGuard) and they do not continually try and up-sell you on
other products like some other well known registrars.
Here, we will take you through the process of registering your own
personal domain name at
http://www.namecheap.com/
After setting up your account, you can start searching for available
domain names, and add those that you want into your shopping cart for
purchase.
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Once
You have passed through the shopping cart and added your
details as for any online transaction, One query that first time
purchasers sometimes have is the questions that are asked about
WhoisGuard and Nameservers. You can tick the box that says ‘Enable
WhoisGuard’ and mark the button that says ‘Use our free Nameservers’.
WhoisGuard is a free privacy protection function that is free for a year
after your purchase of domain names.
Finish making the payments, and you'l have successfully registered your
own unique domain name!
How To Obtain A Web Host Service
A web host is a service provider that places your web site on a computer
which is connected to the internet. This then gives people who surf the
internet a way to access your website. A web host will typically have a
fast connection to the Internet and they may host thousands of web sites
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on many servers. The web host essentially rents out space to you so
that you can get your website up on the world wide web. For me, I have
chosen to use
http://www.hostgator.com/
due to its efficient service, and
cheap rates.
Signing up at Hostgator is relatively easy. However, you will come to a
page which requires you to selec
t your billing cycle and your coupon
code for further discounts.
If you want to try them for $0.01 for 1 month,
use the coupon code FREEMONTH. I have selected 12-months with a
20% discount coupon because it will be cheaper that way since I will be
with them for a long time.
How To Get Your Discount Coupon:
You just need to Google Search “HostGator Coupon” and click on the
links to find a discount coupon that best suits your needs. Do take time
to explore as there are quite a number of coupons that you can utilise to
help lower your startup costs.
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After getting your desired Coupon Code, all you need to do is to key in
the specific Coupon Code into the box as shown below:
Installing Wordpress Into Control Panel (HostGator)
Once you have registered under Hostgatot, go to your cPanel to install
wordpress into Hostgator. This process is rather simple. But
nevertheless, we will guide you through the entire process too!
So how do you go about installing your wordpress into your cPanel in
HostGator?
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1. After signing up with your web host, you will receive an email
containing your cPanel login details. Once you have the
username and password, login to your cPanel and you should
see this page. You can also land onto your cPanel by typing
www.yourdomainname.com/controlpanel
into your web browser.
Click On Add Domain Name
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You will come to this page...
Then all you have to do is put in your domain name that you have
registered and voila! Add on the domain!
2.
Scroll down and look for an icon called “
Fantastico De Luxe”
which you will use to install your WordPress site.
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3. Click on the blue Fantastico icon as shown above.
As long as you have the
available MySQL databases, Fantastico will automatically install any of the
scripts you see listed on this page, including WordPress.
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3. To begin your WordPress installation, click on the “WordPress”
link on the left side under the category “Blogs” as shown above.
Afterwhich, you will be directed to this page as shown below.
Select “New Installation”.
4. You will be directed to this page where you have to fill in several
fields as shown below.
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6. Let us tackle all 6 fields one by one.
#1 Install in directory
– Decide which directory you want your
site to be installed in. I recommend installing in the root directory
unless you already have a site using your main domain URL. If
you want to install in the root directory, leave this option blank.
#2 & 3 Admin access data
– Create a username and password
to prove that you have access to the data. Don’t worry too
much as you can create additional users later.
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#4 Admin nickname
– Nothing important, just key in a
nickname which you feel like.
#5 Site name – What you want your site to be called.
#6 Description
– A short description to describe your site. It
may or may not appear in the header, depending on the theme
which you use.
7. When you’re done, click on the “Install WordPress” button and
followed by “Finish Installation” in the next page. And there you
have it, you have finished installing wordpress to your site. Just
head over to “www.yourdomainname.com/wp-admin” to login and
work on your blog!
Customizing Wordpress And Finding A Good Theme
After registering your domain name and getting a web host, you can
now start to customize your blog! Login to your Wordpress admin area.
You can access this page by typing in www.yourdomainmame/wp-admin
into your web browser, and you will end up on the page as shown
below:
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Enter Your username and Password, and then you will come to your
Wordpress Dashboard. This is an overview of your entire administrative
area. You should get familiar with the tools here. To edit the Themes,
click on the 'Appearance' on the left hand side, and select 'Themes' from
the submenu.
There are a number of options for you to install a WordPress theme.
The first is to click on the ‘Install themes’ tab. This will give you access
to thousands of free themes that have been created by web developers
and made freely available. You can search by color or style and just
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click on the install button when you have found something that you like.
Another option you can consider is to install a premium theme.
Premium Wordpress Themes are definitely well coded, are well
supported, and already made SEO-Friendly. However, these premium
themes might be rather costly, and I advise you to stay with a free
theme if its your first time setting up a website.
You should have a picture of how you want the entire website to look
like in your mind, and search for a perfect theme to fit your needs. For
example, a preference of mine is to utilize a slider to promote my articles
or products on the website. Sliders are a good way to capture the
attention of readers, and there is higher CTRs! Also, I like to use
'magazine styled' themes as I find it neat, and easy to navigate.
For free awesome magazine styled themes, I recommend looking at this
site :
http://wphacks.com/best-magazine-style-wordpress-themes/
Installing your wordpress themes and customizing it could take you quite
awhile, but it is an integral part of making money online. Your blog will
be your source of attraction – if your blog is not engaging or captivating,
you will not have visitors or incoming traffic to your site!
Providing Quality Content
Once you have installed your theme you are ready to start blogging! You
can click on ‘Add New’ under the ‘Posts’ section in the left hand
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navigation and start creating your first post by creating a title and
content.
However, do take note that the content that you provide has to be
unique and engaging. The key to receiving massive traffic and getting
people hooked on to your site is to create content that is not readily
available elsewhere on the Internet. In other words, you should be the
online authority of your specific topic.
To help you with this, I advise you to come up with content that is not
factual, since facts can be readily found anywhere, (plus, its boring).
Instead, come up with instructional posts that can benefit and help
people! You can also create lists posts such as “10 Reasons Why You
Should Drink Green Tea”, or “7 Steps To Making Delicious Tea”. People
generally want to know “how” and “why” when they look or search for
information online, and your blog should be catered to answering these
questions for them!
You will constantly need to update your blog with fresh content perhaps
on a weekly basis so as to produce an incentive for your traffic to revisit
your blog as well. By providing quality content that is beneficial to your
visitors, people will start to link to your site, telling their friends about
you, or even share your site on social media platforms! This means that
you will be generating an influx of traffic to your blog, and a higher
opportunity of these visitors clicking on your ads!
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Casting Your Nets: Integrating Google Adsense
Into Your Blog
Now that your've built your vessel, its time to cast your nets into the
ocean! Looking at the screenshot below, you will see the earnings that
my site,
www.aboutteas.com
earned for the month of September which I had
first started out.
Now, that’s quite a feat for a small beginner blog like mine! If you put in
hard work into building up your blog, I believe your blog will be able to
earn much more than the figures shown above!
In this section, you will learn all the tips and tricks that I have used to
utilize Google Adsense, and also how to optimize your ads to produce
better CTRs on your blog!
How To Find High Converting Keywords For Your
Adsense
As you know, Google Adsense works by noticing specific keywords from
your blog's content, and places ads that are related to your keywords on
your blog. These keywords are commonly used throughout your entire
blog, and also in your blog's meta tags. As such, in order to have a
successful money-making campaign with Google Adsense, you will
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need to find high converting keywords to optimize Adsense on your
blog!
Always research on the keywords used by your competitors, check out
your competitors web pages, especially if they are making a lot of
money. Find out what keywords are helping them earn and use those
keywords too.
The formula here is simple: Low Competition + Decent PPC +
High Search Volumes = Excellent Keyword(s)
Use Keyword Research Tools like Google Adwords tool or other free
keyword tools to help you in searching for the correct keyword. These
tools make keyword research faster and more effective.
After you have found the main keyword for your content, do include
related words or phrases which your target audience might use to
search for the product or service which you provide.
Remember, the most expensive clicks may not be the best. Yes, there
are clicks which earn you about $50 a click. However, it is not going to
help if it is rarely clicked. It doesn’t matter if one click earns you only a
$1 a click, if it is click few hundred times a day, it is going to earn you
more revenue in the long run.
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Number of times clicked > Amount earned from each click
Therefore, try to find quality keywords that have decent pay per click and high
possibility of being clicked by your target audience. If you can optimize this,
then your Adsense conversion rates is going to be very high.
Getting Started
First, You will need to sign up with
Google Adsense
to have an account. Its
free and relatively simple to do so. You will see a similar page to the one
shown below:
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Just fill up accordingly to how I did and click on the “submit” button!
After you have logged into your account, you will be taken to the
overview page with all the reports and statistics on your ads
performances. However, since you've just set up a new account, your
page would be rather blank.
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To start creating your ads, click on the “My Ads” tab at the top of the
page. Your screen should look something like the one below:
This is a list of all your active ads that you have on your website. Click
on the “New ad Unit” tab to start customizing your ad! You can choose
the colors, fonts and designs of the ads here. I advise you to click on the
“view examples of ad types and sizes” to have an overview of all the
different ad designs that Google offers.
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You should visualize the banner or text ad on your blog, and see
whether the ad will actually fit into the theme.
Finding the right type of Adsense Design
Let’s face the fact. Everyone wants to get the most clicks from adsense
to make the most money. It is important to know where and what type of
ad unit to place on your site. Therefore, place your google ads
strategically and blend them into your site so that your site’s conversion
rate is as high as possible. However, do take note that Google has a
limit to how many ads can be placed on a single page and too many ads
will turn away your visitors. In addition, users that click on those ads
usually don’t return back to your site, so having too many ads may not
be necessarily good.
When creating an ad unit with Google Adsense, you can choose the
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type of ad which will appear in the unit.
The three options are:
1. Text & image/rich media ads.
2. Text ads only.
3. Image/rich media ads only.
Thus, you may face the dilemma of choosing the most suitable ad type for your
site. The answer is “it depends”. There is no “best” ad type for certain type of
sites. You will have to try them out yourself to see which type gets the highest
conversion rates.
However, I recommend using “Link Ads” for your Google ads as they are
the easiest way to blend into your site. Take a look at the photo below.
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From this site, you can see the “Link Ads” at the top of the post seem to
blend in better compared to the “Text Ads” at the bottom of the article.
As such, the conversion rates for the “Link Ads” on this page would
definitely be higher than the conversion rates for “Text Ads”.
Thus, blending your ads into your site is the most important factor when
choosing the right type of Adsense design.
Determine where to place your ads using Heat Map
What is a Heat Map?
A Heat Map is a chart that shows the areas on a website which most
people click on when they open the site, by their own human instinct.
The map display regions coloured red, orange, yellow, white – The
darker the colour, the higher the chance of them clicking on the ads, and
thus, the better the spot.
Before designing your new site or planning to remodel your current site,
do take note of the “hot spots” to put your Google Adsense ads so that
you can maximize your profits by increasing the number of clicks you
receive
.
Layout of a Typical Blog's Heat Map
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As seen from the heat map, the “hot spots” tend to lie in the middle of
the webpage. Never place your ads at the extreme top and bottom of
the webpage as people tend not to look at these areas and focus their
attention on the centre of the webpage. Do remember to monitor the
activities and clicks on your blog, and adjust your ads accordingly!
Baiting The Fishes: Bringing Traffic Into Your Blog
Getting web traffic from internet is a major prerequisite for any website
to work. Without traffic, your blog won’t be able to survive as your ads
wont be getting any clicks. Its as simple as that. Irrespective of the
concept on which a website works, without traffic it is nothing. To be
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honest, driving traffic to my site was one of the primary difficulty that I
faced when i was starting out. It can be quite frustrating initially when
you do not see the results.
As such, I am here to share with you my experiences, both my
successes and failures to help you avoid the pitfalls and climb to the top!
There are core methods and strategies on how to get free web traffic
either online or offline. Usually, Offline methods are the least used
methods to generate web traffic while online methods are preferred.
There are many sources on web from where you can drive traffic to your
website.
Ranking In Search Engine Pages
If you didnt know by now, nearly 60% of your overall traffic will actually
come from the search engines! Which means that it is very important for
your blog to rank high within the first page of search engine results.
Most searchers will NEVER browse past the third search results page,
much less visit the links and sites listed there!
Key SEO Strategies
In order to be successful in Search Engine Marketing (SEM), you will
need to engage in effective and important SEO strategies. As such, you
will need to know what the search engines are focussing on and looking
out for.
Keywords
To determine what is important on a page, search engines look for
keywords, or key phrases. These keywords are usually entered as part
of a search query. Search engines will find keywords on a web page,
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and then determine the importance of the keyword on the page.
The search engine notes the location of the keyword on the page, an
how many times the keyword appears on the page. If your keywords are
buried near the bottom of a page, it will definitely rank lower than a page
with keywords placed near the top.
For example, if the keyword “tea” is searched and your page includes
this keyword in your first header, then the search engine will consider
your page as a good match for that search. Unless your keywords are
placed in a prominent position and used regularly, you probably will not
rank high for that particular search.
On the other hand, giving prominent placement to irrelevant keywords
can cause your search rankings to fall! For example, if you have a site
about food, but the keywords “sports” appear multiple times on your
page, it will more likely be viewed as a site about health and fitness.
Search engines will then drive wrong visitors to your site, and pull down
your search rankings since your website is considered as a lousy health
and fitness site.
Importance Of Your Site's Keywords
Perhaps to some extent, we can claim that SEO revolves around the
use of your site's keywords. Whether its the content, or the underlying
codes, your keywords are used to give your page a massive impact.
As such, it is vital for you to earn how to come out with a list of relevant
keywords and how to utilise them on your site well enough. You need to
get inside of your customers heads, and determine what they are likely
to search in their queries!
Keyword Density
Noting that the more often your keywords are used in your content, the
easier will search engines be able to find your pages. However, if you
use your keywords too many times, search engines will think that you
are actually “keyword stuffing” your pages, with no regard for quality
content! When this actually happens, do not be surprised if your find
your page ranking decreasing, or even disappear off search engine's
search results!
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Thus, you need to determine the precise keyword density when trying to
optimize the content of your page. This depends on whether you have
many different keywords. If so, you can have a keyword density of
approximately 20% and still rank well. If you only have a small handful of
keywords on a short page, then its best to bring the keyword density
lower to 5%. Keeping this in mind, ensure that the keywords flow
smoothly and sound natural!
HTML Tags
Search engines also pays attention to the invisible text on your site –
HTML codes, or more specifically, the metadata in the code. The
metadata should include your site's name and keywords, which is listed
within the <META> tag. The tag can be found at the top of your HTML
document before the <BODY> tag and its contents.
A typical <META> tag should look like this:
<META NAME=“KEYWORDS” CONTENT=“keyword1, keyword 2”>
Ensure that your site's metadata is well detailed, as it could provide
search engines with a good idea what content to expect from your page.
Optimizing Your Site's HTML Tags
It is also possible to utilise your keywords in your site's HTML coding as
well. Search crawlers will crawl through specific HTML tags to get a
rough glimpse of what your page is all about. Even though you might not
know much about HTML, there are a few main tags that are relatively
easy to work on.
<TITLE> Tags
Lets start with your page's title. It provides an overview of what your
entire page or content is all about to readers and search crawlers. It is
thus effective to include keywords in the title tag.
The title is obviously the first place that search crawlers reach to
determine the content of your page. The search crawlers will then scan
keywords and phrases that appear in these tags and store them in its
search engine index. Your page's title will also be what the search
engine uses as a listing name.
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You can easily find the <HTML> title tag at the top of your document,
before your body text starts. It will look something like this:
<TITLE> Insert your title here</TITLE>
All you have to do is just insert your keywords in between the title tags.
Keep in mind that your title cannot exceed more than 64 characters. It
would be beneficial if your title includes your keywords, but you can
always place keywords in after the name of your page.
For example, if you have a page named 'Indoor Sports', you can key in
the following <TITLE> tag:
<TITLE>Indoor Sports: Basketball, Netball, Floorball</TITLE>
Search engines will then link your page to queries regarding the types of
indoor sports!
<META> Tags
These tags contains data about your page (metadata) for search
crawlers to scan through. It is possible to insert multiple <META> tags
into the head of your document, like this:
<head>
<TITLE> Sportshub</TITLe>
<META NAME=”DESCRIPTION” CONTENT=”Everything you need to
know about sports”>
<META ANME=”KEYWORDS” CONTENT=”sports, soccer, tennis, golf,
badminton, stadium “>
</HEAD>
From the above example, you can see that there are two main <META>
attributes, DESCRIPTION and KEYWORDS. The CONTENT attribute is
used to define the content or keywords for the description.
The DESCRIPTION text is used as a promotional blurb that briefly
describes the content of your page. You should only use keywords
sparingly and naturally here. On the other hand, the KEYWORDS
attribute is used to inform the search engines what keywords your page
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is actually targeting, and is thus okay to stuff keywords within the tag!
Anchor Text
You can also use keywords as anchor texts on your pages. Search
engines determine the value of a link, whether inbound or outbound, by
looking at your anchor texts. It allows search crawlers to know that the
site that you linked to is related to the keyword, thus making the link a
relevant one.
You can create the link for anchor texts manually by using basic HTML.
However, such linkings would already be done automatically by most
webpages!
Inbound Links
Web rankings can be somewhat compared to a popularity contest – a
high quality site would attract more traffic and visitors. Google rates
inbound links very highly, and if a site has many relevant sites linking to
it, its pagerank would increase. To Google, the more links to a given
site, the more useful and helpful will the site be for users.
This is because Google and Yahoo rank websites according to how
many quality backlinks they find pointing at your website. Quality is
determined by how relevant the other site is to your site and where the
link is placed on their page (within the content is best) and how many
other links are on the page (less is better). A large number of links
pointing at your site does not guarantee success. You need quality
backlinks in order to climb to the first page of results and the more you
can find, the better.
As you can see below,
www.aboutteas.com
is ranked first on Google Search
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Results page for the keywords “about Teas”! I wouldnt say that its an
easy feat, but I believe that you can do it too!
In my opinion, the best way to encourage people to link to your site is to
provide informative and authoritative content that is beneficial to your
visitors and cannot be found elsewhere. As long as people like your
content, they will start linking to you without you asking them to, and
even share your articles on social media platforms with their friends!
I would recommend coming up with list posts such as "10 Reasons Why
You Should Start Drinking Green Tea" or 15 Reasons Why Tea Is Better
Than Coffee”. These kind of articles tend to grab the attention of
readers, and garner tons of clicks!
What Are Considered Quality Backlinks?
1. Links must be from a relevant site – For example, since my
targeted niche is tea appreciators, relevant sites would be those in
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the subject of tea, or even health!
2. Your link on a site with a high PR (PageRank) on search engines.
3. Your link is within the content or body of a page (not in the footer
or sidebars)
How To Find Good Backlinks:
Emailing Other Webmasters
This is an extremely tedious, but effective method to garner quality
backlinks. You just need to seek out and comb search engines for other
websites with the same niche. Next, send a simple and personalized
email request to fellow webmasters, and show them how it will benefit
them if you both exchange links to each other's blogs. However, be sure
to assess their sites first, as it would be detrimental if your site is being
linked from a site with a low PR.
Find Directories in Your Own Niche
Submit your written articles to directories in your own niche and include
links back to your site within the content, i.e., if you sell or offer
information about vitamins then look for directories focused on health
products. You can also submit your articles to article directories such
as
www.articlebase.com
,
www.ezinearticles.com
or even
www.goarticles.com
.
For your convenience we have found this site which has conveniently
helped to rate a huge list of article directories for its readers. Click on the
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link below to view the list!
www.fridaytrafficreport.com/top-21-the-best-article-directory-list/
Do take time to visit the link and look through the list above! Start
submitting your site pages and articles to these directories to boost your
search rankings!
Guest Posting
This process involves writing quality articles and submitting them to
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other websites that are willing to accommodate guest writers. Often,
these websites are willing to allow you to include a few links within the
submitted articles, which provides your own blog with publicity as well! A
tip here is to provide a link within the article to your site related to
the focus in the article -- not necessarily your home page. It is important
not to post the same article on your own website or you may be
penalized for duplicate content.
Commenting On Other Blogs
You can also post messages in blogs related to the topic of your site
with a link to your website within the post where appropriate. Be sure the
links are not "no followed", and instead, “do followed”
Participate in Forums
Find forums related to your website's focus and post often so you will
get noticed and build up trust so people will click on the link in your
profile or signature and possibly link to your site from their own site or in
other forums showing where they found valuable information.
You should be posting information that is beneficial to other readers, so
as to increase the probability of readers visiting your site. Remember:
readers are attracted to helpful content! Also note that most forums now
put a rel="nofollow" on all outgoing links so this may not
benefit you with ranking but may bring some traffic.
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Purchasing Advertisements
Advertising online is another source of traffic for a website. There are
many advertisement websites and many methods for advertisement
running online. It completely depends on you what exactly you need.
Let’s discuss about some online advertisement types.
CPC (Cost-Per-Click)
CPC based advertisement programs such as
Google adwords
and
ads
are one of the more commonly used advertisements online. To
utilize these, it is not required of you to spend a large sum. These
advertisement networks allow you to pay for every click that your
advertisement gets. The concept of purchasing these ads is pretty
simple – bidding. For each keyword for which you want to advertise, you
need to specify a bidding amount that you are willing to spend for each
click. The advertiser who spends the maximum amount for a CPC click,
get the most traffic for his website.
Blog Ads
Many blogs offer advertisement spaces on their pages for a sum of
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money, where you can display your banner on these spaces. In this
case, the cost is dependent on the online reputation of these blog hosts,
as a site that garners tons of traffic on a daily basis would surely charge
more than a site with a low traffic count. An advantage of such a setting
is that such ads are often very
targeted and can be very effective in
bringing traffic to a website if used properly.
Solo Ads
Purchasing solo ads involves paying a fixed sum of money to a
webmaster who has a huge subscriber list on hand. The webmaster will
then send a swipe, which is a personally customized email which
promotes your website through the use of banners or text links, to his list
of subscribers. This method works best if you are purchasing solo ads
from someone of the same niche as you, as you are actually leveraging
on the traffic that the other party has!
Quick Summary
Remember, traffic is paramount to the amount of money your blog
actually earns from adsense. The more backlinks you establish, the
more connections you have, and the higher your website will rank in
search engines! Optimize your ads to fit into your blog's layout, and you
will soon find out that it is possible to dictate the spots which your
visitors click at!
How To Earn Without Working
Now that Your website has attained massive hits on a regular daily basis and that you have started
earning money from your well optimized Adsense, what do you do next?
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The answer is simple: Turn Your Blog Into “Auto-Pilot” Mode!
Outsourcing
You might soon possibly feel that producing good quality and SEO-
friendly content can be extremely time consuming for you, especially
when you've got so much other aspects of internet marketing to focus
on.. Or perhaps you might think that you lack the technical skills or
knowledge of your intended niche topic to actually write an authoritative
article.
Fret not, I provide the solution here for your doubts and fears! You can
simply outsource your blog's article writing to other freelance copywriters
who are professionals and knowledgeable in their respective fields.
These freelance writers are willing to produce excellent content that are
endorsed with search engine optimization techniques for you at a small
sum of perhaps $5-7 per article.
Try to check among people you know who are good in writing and
employ their services. You can also post a job on legitimate online sites;
make sure to describe your proposal clearly. Pay your chosen
applicants to do a sample and see which one makes the best article in a
voice that fits your business.
I recommend these sites here to look for professional copywriters who
charge low rates:
http://www.fiverr.com
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Above shown is a screenshot of an article writing offer in Fiverr. It sure looks like a great
offer for just $5! Also, you can click on the tabs on the right, (as shown in the red boxes) to
find more outsourcing offers that can boost your business as well!
Another site that offers great outsourcing services for your website is
http://www.vworker.com
.
This site guarantees quality results and services from their pool of
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talents. Your blog will surely be filled with engaging articles that can
attract a constant flow of traffic!
Once your blog has established auto-pilot mode, you can then proceed
to build up your next blog! Follow the steps from page 1 of this guide,
and you will soon find that you can start earning up to $2000 dollars per
month without much effort needed to monitor the blogs that you own!
Flipping Sites
Once you have started earning cash and have gained a small capital,
you can then invest your money to purchase websites that are put up for
sale! I suggest visiting
www.flippa.com
to view a myriad of sites that are
sold online. The intention here is to purchase a website at a cheap cost
that has potential to make you more money in the future! After taking
over a site, all you need to do is to optimize your new site, include
Google Adsense in it, and build your traffic! This process is known as
flipping sites, and it will save you lots of time and effort in building up of
a website of your own.
However, be sure to do your keyword research, and request on vital
information of your websites before you make a purchase. The key here
is to be looking out for keywords that have the capability of ranking high
in Google and high CPC rates. Also, it would be beneficial for you if the
website that you purchase already has a steady flow of incoming traffic
on a regular basis.