THEY MIGHT BE GIANTS’ FLOOD
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I Get Wet by Phillip Crandall
Selected Ambient Works Vol. II by Marc Weidenbaum
Smile by Luis Sanchez
Biophilia by Nicola Dibben
Ode to Billie Joe by Tara Murtha
The Grey Album by Charles Fairchild
Fresh Fruit for Rotting Vegetables by Mike Foley
Freedom of Choice by Evie Nagy
Entertainment! by Kevin Dettmar
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My Beautiful Dark Twisted Fantasy by Kirk Walker Graves
Dangerous by Susan Fast
Exile in Guyville by Gina Arnold
Definitely Maybe by Alex Niven
Blank Generation by Pete Astor
Sigur Ros: ( ) by Ethan Hayden
Flood by S. Alexander Reed and Philip Sandifer
and many more …
They Might Be Giants’ Flood
S. Alexander Reed and
Philip Sandifer
Bloomsbury Academic
An imprint of Bloomsbury Publishing Inc
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Bloomsbury is a registered trade mark of Bloomsbury
Publishing Plc
First published 2014
© S. Alexander Reed and Philip Sandifer, 2014
All rights reserved. No part of this publication may be reproduced
or transmitted in any form or by any means, electronic or
mechanical, including photocopying, recording, or any information
storage or retrieval system, without prior permission in writing from
the publishers.
No responsibility for loss caused to any individual or organization
acting on or refraining from action as a result of the material in this
publication can be accepted by Bloomsbury or the authors.
Library of Congress Cataloging-in-Publication Data
They Might Be Giants’ Flood / S. Alexander Reed and Philip
Sandifer. -- 1st edition.
pages cm. -- (33 1/3)
Includes bibliographical references and index.
ISBN 978-1-62356-915-0 (pbk. : alk. paper) 1. They Might Be
Giants (Musical group) 2. They Might Be Giants (Musical group)
Flood. 3. Rock musicians--United States--Biography. 4. Rock
music--1981-1990--History and criticism. I. Sandifer, Phillip,
author. II. Title. III. Title: Flood.
ML421.T514R44 2013
782.42166092'2--dc23
2013024807
ISBN: 978-1-62356-965-5
Typeset by Fakenham Prepress Solutions, Fakenham, Norfolk
NR21 8NN
Flood
They Might Be Giants
1. “
Theme From Flood
” (0:28)
2. “
Birdhouse in Your Soul
” (3:20)
3. “
Lucky Ball & Chain
” (2:46)
4. “
Istanbul (Not Constantinople)
” (2:38)
5. “
Dead
” (2:58)
6. “
Your Racist Friend
” (2:54)
7. “
Particle Man
” (1:59)
8. “
Twisting
” (1:56)
9. “
We Want a Rock
” (2:47)
10. “
Someone Keeps Moving My Chair
” (2:23)
11. “
Hearing Aid
” (3:26)
12. “
Minimum Wage
” (0:47)
13. “
Letterbox
” (1:25)
14. “
Whistling in the Dark
” (3:25)
15. “
Hot Cha
” (1:34)
16. “
Women & Men
” (1:46)
17. “
Sapphire Bullets of Pure Love
” (1:36)
18. “
They Might Be Giants
” (2:45)
19. “
Road Movie to Berlin
” (2:22)
•
vii
•
Contents
Prologue: Theme from Flood viii
Who Might Be Giants?
1
Lincoln 7
Brooklyn’s Ambassadors of Love
13
America 26
Flooding 40
Childhood 49
Mediality 63
Geek Culture
86
Post-Coolness 105
Epilogue: After the Flood 121
•
viii
•
Prologue: Theme from Flood
Two F l o o d s ( T h e re ’s a P i c t u re O p p o s i t e M e o f
M y P r i m i t i ve A n c e s t r y )
A photograph of the Ohio River’s 1937 deluge emblazons
the cover of They Might Be Giants’ 1990 album Flood.
Both Floods poured into a million American homes, but
while the former killed 385 people, the latter managed to
kill absolutely no one. Flood is, after all, not a ferocious
record. Where rock fans might want John Flansburgh’s
guitar to roar, they get a pinched meow instead. There
are no awesome drum solos or trancelike beats, just a
sterile, tinny rhythm machine. Flansburgh and his accor-
dionist bandmate John Linnell sing in voices so nasal
that a rock critic once asked them if they sounded like
Olive Oyl on purpose. This is not music for cool people.
But there’s actually something more interesting
happening on Flood than rocking out. Despite the sleeve
photo, the flood that the album uncorks doesn’t refer to
a past event, but instead we might hear it as a creative
practice. And not to put too fine a point on it, the
band’s “flooding” on this album can tell us a lot about
an important shift around 1990 that gave a new social,
S . A L E X A N D E R R E E D A N D P H I L I P S A N D I F E R
•
ix
•
technological, and ultimately economic legitimacy to
what we might call geek culture.
The authors of this book first heard Flood as middle
schoolers at an academic summer camp. The program’s
name was CTY—Center for Talented Youth—but to our
classmates during the regular school year, it was usually
just called nerd camp. In our public schools, it was a
statement of fact that we were nerds; there was no use
denying it. CTY by its nature attracted a lot of people
like us from the outskirts of various social groups, and
its own culture was heavily impacted by the fact that
for large swaths of its student population, those three
summer weeks were the first time that they had been
in a like-minded social environment. Campers’ parents
sent them for the academics, but more than coursework,
every kid there treasured that sense of belonging, and
as such, the weekly dances served as major centerpieces
of the larger experience. Each Friday, Flood’s iconic
single “
Birdhouse in Your Soul
” marked a peak of giddy,
electrified togetherness for 400 teenagers. For a few
minutes, being a nerd wasn’t about isolation.
If the media’s portrait of They Might Be Giants is
to be believed, this experience was no fluke. Billboard
magazine declares them “nerd-rock heroes,” Pitchfork
Media champions them as “geek-rock kings,” and
England’s New Musical Express dubs them a “nerdhouse
cabaret act.” The words geek and nerd—setting aside
any arguable differences between them—are cavalierly
tossed around in writeups of the band without much
definition or qualification, which suggests there’s an
unwritten assumption that readers not only understand
the terms, but that they also understand why such labels
F L O O D
•
x
•
might be applied to They Might Be Giants’ music, fairly
or otherwise. The implication is that whatever it is that
makes someone a geek, you’ll find it on Flood.
Flood, then, helps us to understand a certain identity,
a way of being. It’s especially interesting to scope out
the album’s supposed geekdom in the context of its
time, because 1990 was a transformative moment for
that pocket of culture. For the band’s own part, the
Johns Linnell and Flansburgh grew up in the 1960s and
1970s, a time when the meanings of nerd and geek first
came to specify bookish social outcasts, limited in both
physical strength and traditional attractiveness. To their
generation, geekdom offered little more than ostracism,
and so accordingly the band is defensive about the label:
Linnell explains, “As far as the ‘nerd’ or ‘geek’ thing goes,
I think that’s a way of describing unusual things when
you’re uncomfortable with them.”
But part of Flood’s importance in 1990 comes precisely
from its dearness to that culture—most of whom were
a half-generation younger than the two Johns—who
reclaimed the smear of geek and shaped it into a viable
social identity. To some, it even became an identity worth
aspiring to. After all, when Flood came out on January 5
of that year, Stephen Hawking’s A Brief History of Time
ranked as a top-ten New York Times bestseller, Garry
Kasparov had secured genuine rock star status just a few
weeks earlier when he defeated the Deep Thought chess
supercomputer, and Bill Gates was the richest thirty-
something on the planet.
For geek to turn from an insult into a source of
individual and collective empowerment meant that it
needed to connote more than booksmarts, Star Trek
S . A L E X A N D E R R E E D A N D P H I L I P S A N D I F E R
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•
fandom, or an enthusiasm for Dungeons & Dragons.
Indeed, Flood doesn’t offer much in the way of tradi-
tionally geeky iconography. It’s true that after Flood, the
band was declared “Musical Ambassadors to International
Space Year” (as endorsed by the United Nations in 1992),
and they released the children’s record Here Comes Science
in 2009, but these achievements serve less to market the
band to geeks than to reaffirm a longstanding public
identity. Instead, Flood encapsulates in 43 minutes and
14 seconds a moment when geekdom demanded recog-
nition not as a set of interests, but as a way of thinking.
It’s not reasonable to claim that the record on its own
turned the tides of outcast identity, but Flood nonetheless
helps us to understand how and when such a shift could
happen. The appeal of They Might Be Giants doesn’t
come from what they write songs about, but instead
from how they write songs. What other explanation is
there for fans’ dizzy adoration of “
Minimum Wage
”—a
song containing nothing more than John Flansburgh’s
triumphant belting of the title, a crack of a whip, and 45
seconds of retro lounge sauntering?
O ve r f l o w ( T h a t ’s A l l I C a n T h i n k o f, b u t I ’ m
S u re T h e re ’s S o m e t h i n g E l s e )
This is where the notion of the flood comes in. In the
music of They Might Be Giants, flooding is an artistic
overflow; it is a supply of creative resources that so
overwhelms the demands of creation that songwriting
ceases to be about clearly expressing a single idea, and
turns into a playground of excess ideas.
F L O O D
•
xii
•
John Flansburgh explained to the New York Times in
1987: “Most people just don’t bring everything they’ve
got to what they do. We don’t feel we have to strip
things away and make the songs more simple for people
to understand what we’re about… it’s a cornucopia, a
myriad.”
The notion of sheer quantity arises time and again
in the band’s output. In the 1990 promotional video for
Flood, the two Johns make their case clear:
Linnell: Some records that come out today only have ten
songs, or less.
Flansburgh: This makes us angry.
Linnell: But instead of cursing the darkness, John and I
have decided to do something about it. We’ve put out a
record with nineteen songs on it.
Flansburgh: And that’s why our record is better.
Behind this joke lurks a telling possibility. If nonsense,
variability, and excess are the hallmarks of “cornucopia,”
then the songwriting practices of clarity, focus, and
restraint are the stuff of famine—certainly boring, and
quite possibly stupid.
As we’ll explore, even as the album’s nineteen songs
overflow by virtue of their number, the songs themselves
are little floods. With no stylistic foreshadowing, the
heavy metal guitar solo of “
Your Racist Friend
” suddenly
drowns beneath a calypso trumpet interlude. In the
chorus of “
Someone Keeps Moving My Chair
,” the
S . A L E X A N D E R R E E D A N D P H I L I P S A N D I F E R
•
xiii
•
vocal rhythm is every bit as non-sequitur as the lyric.
The knowledge of musical genre on parade throughout
Flood might seem outright boastful if its specifics weren’t
so desperately uncool by 1990 standards: Edwardian
musical theatre in “
Theme from Flood
,” rockabilly in
“Lucky Ball and Chain,” contradance in “We Want a
Rock,” and sea chantey in “Women and Men.” Humbly
armed with a cheap Alesis SR-16 drum machine, the
two Johns actually exhibit little interest in showing off;
conspicuous virtuosity is additive within a rock song,
whereas They Might Be Giants’ music is, as Flansburgh
says, the result of not stripping things away. One gets the
sense that the music is really just that effortlessly overrun.
What’s going on here is playfulness. Flood embodies
the idea that creativity is an open-ended result of
asking “what if,” and not the single-minded pursuit
of a pre-imagined ideal. The band’s music rejoices in
a continual sense of play, altering and subverting the
expected order of things, whether imagining the world
from the perspective of a canary-shaped nightlight or
inventing bizarre fictional fads involving prosthetic
foreheads. The point isn’t whether “
Particle Man
” is a
metaphor for the struggle between science and religion
(as many fans suppose it is), but instead that “Particle
Man” is both unwriteable and incomprehensible under
the assumptions of order and of one-to-one lyrical
meaning that a lot of performers and audiences bring
to their musical experience. Because They Might Be
Giants’ music is (almost) never in service of a joke, the
silliness of songs like “
Particle Man
” is exploratory, not
goal-driven. Musical, lyrical, and visual ideas then exist
for their own sake.
F L O O D
•
xiv
•
The word flood shares a root with affluence, and it’s
easy to see that there’s an economics of mental resources
at work here, both on the part of the band in playing
haphazardly with ideas (rather than investing them
carefully) and on the part of audiences in relating to this
particular sort of mental excess. Enjoying Flood’s brand
of playfulness affirms a listener’s sense of her own intel-
ligence, imbues fandom with a secret language shared
between artist and audience, and celebrates weirdness
for its own sake. See why this might be appealing to an
auditorium of allegedly gifted teens at nerd camp?
All of this has further implications in terms of cultural
criticism. Geek culture occupies an unusual social space.
On the one hand it is defined by the enormous privilege
implicit in having access to computers, wide swaths
of literature and media, and education. Unspoken in
an aesthetic of playfulness is the economic security
necessary to “play” in the first place (it’s fitting that
private college campuses have been a lynchpin of the
band’s tours since the beginning). On the other hand,
geekdom is often marked by a sense of social isolation
and even by bullying.
This mix of privilege and outsider status is, in many
ways, also mirrored by the band itself, particularly during
its time at Elektra Records, starting with Flood. They
Might Be Giants were in many ways an odd choice for
so large a record company, and Flood is an exceedingly
strange animal. On the one hand it is self-consciously
designed in its production and song sequencing to be a
breakthrough major-label debut. On the other, it is nearly
self-evident that the two Johns were destined never
to become mainstream stars. This tension is audible
S . A L E X A N D E R R E E D A N D P H I L I P S A N D I F E R
•
xv
•
throughout the album, and it speaks to the oddness of
1990’s musical moment, when the reversal of social tides
loomed large enough in culture (and sounded clearly
enough in the band’s music) that somebody figured—
rightly, as it turned out—a million people wanted to
hear this.
What follows, then, is an exploration of the thicket of
historical and cultural contexts that Flood encompasses.
This means tracing the musical and cultural origins
of They Might Be Giants inasmuch as they help us to
understand why and how this record matters. It also
means looking at the people who have embraced this
album and investigating how in 1990 it was so poised to
interact with their own particular ways of being. In the
pages that follow, we’ll see the collisions of childhood,
technology, and subculture, their unintended effects
rippling well beyond the domain of music.
•
1
•
Who Might Be Giants?
D o n ’t L e t ’s S t a r t ( T h e Wo rs t Pa r t )
Having given a glimpse of what this book is, we want
to acknowledge what it isn’t (hopefully we’re still
early enough for this page to show up in the online
“preview this book” feature). We’re not dishing out
a tell-all about the Johns, nor trying to offer some
Rosetta Stone promising the secret meanings of all
of their songs. This approach would be useless in
explaining anything interesting about Flood. This isn’t
that kind of book largely because They Might Be
Giants aren’t that kind of band. But explaining what
kind of band they are is a trickier proposition. Much
of it stems from understanding what the band is often
mistaken for being.
One of the most irritatingly frequent descriptions of
They Might Be Giants is that they’re “funny.” But Flood
is decidedly not a novelty record, because long after
its novelty wears off, audiences persistently return and
find new interpretive possibilities. It responds in kind to
listeners’ heady acrobatics and heartfelt affection alike,
which can make listening to it feel more dialectic and
F L O O D
•
2
•
participatory than pop’s Great Album paradigm usually
affords.
A big factor here is that John Flansburgh and John
Linnell’s egos never take center stage on their records,
or even really in their daily lives. Says Flansburgh, “We
really don’t put a lot of ourselves—our personal lives—
into the world,” and while they’ve given hundreds of
interviews over the years, they avoid talking interpre-
tively about themselves or their work.
This is a little unusual in pop music, where tabloids
and groupies most often reward spectacles of catharsis
and confession. It’s therefore pretty unsatisfying to
approach the band’s music with the journalist’s well-worn
approach of biographical analysis.
We can actually witness in the band’s music itself the
degree to which it functions independently of their “real”
lives: 1988’s “Ana Ng” is They Might Be Giants’ most
iconic love song, but it serenades a complete stranger—
one whose appeal is, in fact, her very status as a stranger.
Says Linnell, “in the phone book… there were about
four pages of this name that contains no vowels, Ng. I
was fascinated.” The enterprising journalist who tracks
down Miss Ana Ng herself for a salacious tell-all will be
sorely disappointed.
In fact, across the band’s oeuvre, the stylized perfor-
mance of personality that pop trains listeners to hear as
“authentic” is effectively absent. Usually it’s submerged
beneath or jettisoned by the songs’ offbeat topics
(“
Particle Man
,” “
Someone Keeps Moving My Chair
”),
their unreliable narrators (“
Whistling in the Dark
,”
“
Hearing Aid
”), and their foregrounding of wordplay or
stylistic put-ons (“
Letterbox
,” “
Women and Men
”).
S . A L E X A N D E R R E E D A N D P H I L I P S A N D I F E R
•
3
•
Even on the rare occasions when their work might
be identifiably autobiographical, this dimension is
strangely unhelpful in understanding the songs, almost
without exception. Some fans maintain, for instance, that
Flansburgh wrote “
Hot Cha
” about his older brother,
with whom he’d had an occasionally fraught relationship,
and who moved into a commune in 1988. In fact, his
brother has blogged that he agrees with this interpre-
tation. But even if it were true, it’s not actually helpful
in understanding the song, most notably because the
lyrics are so focused on the particular. Nothing about the
image of Hot Cha leaving the bathtub running over and
bacon cooking on the stove is clarified or augmented by
hunting down the details of Flansburgh’s supposed angst.
Even when the song starts to play towards a moment of
emotional catharsis and expression in the third verse,
there’s a clear distancing effect. No matter how revealing
Flansburgh’s declaration that they “would throw such a
party” if Hot Cha were to return, the detail of “fondue
forks for everybody” is still so particular as to hobble any
act of individual relating.
Allow us to drive the message home by pointing
out a moment buried in Flood’s seventeenth track,
“
Sapphire Bullets of Pure Love
.” Between the song’s
noir-ish musical passages (built on a bass ascent of the
augmented fourth, or the “Devil’s interval”), both the
band’s members harmonize each other on the dire lyric,
“John, I’ve been bad, and they’re comin’ after me. Done
someone wrong and I fear that it was me.” The duo’s
invocation of “John” almost compels a double-take. After
sixteen tracks in which it’s nearly impossible to attempt
any sort of biographical reading, the album suddenly
F L O O D
•
4
•
doubles down on autobiography with a direct invocation
of the singers’ name. This is, generally speaking, not
done in pop music; as much as “authentic” emotional
confessionalism is valued, to have a song be absolutely
and unequivocally about the singer prevents the audience
identification that is part of singing along. And so, at
first glance, the line seems not only autobiographical but
shockingly so.
But if we as listeners have any sense of the people
behind this music, a frantic world of gunshots, bullets,
and retribution is an unthinkable “real” place for them
to inhabit. Any “John” available to the audience is just a
character.
And lest we deny this in search of a grander
biographical truth, the duo’s vocal harmonies and the
lyric’s reflexive revelation that “someone” is “me” effec-
tively obliterate any differentiation between subject and
object. Indeed, the knowledge that allows the line to be
read autobiographically also forecloses the reading: the
fact that the line is sung by two Johns undermines the
apparent singularity of the direct address.
But paradox of this sort is the norm here. Just as
the repeating Devil’s interval in the bass musically
highlights two seemingly irreconcilable notes, the
“bullets from a revolver” are revealed to be “bullets
of pure love.” The unexpected warmth of the song’s
ending communicates clearly: there is no conflict;
embrace the paradox.
S . A L E X A N D E R R E E D A N D P H I L I P S A N D I F E R
•
5
•
R e s i s t i n g A t t r i b u t i o n ( H e ’s E ve n G o t a Tw i n
L i ke M e )
Fans sometimes can’t tell Linnell and Flansburgh apart
on the band’s records, and their album credits offer no
info about what song is whose. Maybe these listeners’
difficulty arises because the Johns sing with similarly
reedy voices and write with comparable styles—though
it’s not hard to tune in to Flansburgh’s punkishness and
Linnell’s penchant for chord progressions straight from a
third-year music theory textbook. But maybe their music
actually resists attribution by placing its concerns so firmly
outside pop’s ethos where identities must be stable,
brandable, and constructed around ideals of authenticity,
audacity, beauty, and/or wealth.
(Here’s a fun game to play at home: go find a They
Might Be Giants album that features a photo of the
Johns’ faces on its cover. We’ll wait. Really.)
The thing that stands out isn’t just the fact that these
songs resist attribution, but it’s how they accomplish that.
The band in effect produces an anonymity of specificity.
Most pop music creates a sense of authentic emotion
and confession that is nevertheless broad enough for
audience to (mis)identify with the songs. And so we
have the spectacle, for instance, of simultaneously trying
to figure out who Taylor Swift has broken up with this
time and imagining that the song is really about our
own latest heartbreak. But They Might Be Giants goes
to the opposite extreme: their songs are so packed with
idiosyncratic details and specifics that they become
completely anonymous, often even with relation to each
other.
F L O O D
•
6
•
So it’s both more sensitive to Flood and more generally
productive to argue for a way of hearing the album than
for any one dogmatic hearing of it. In the outpouring
of references, details, and ideas within Flood and They
Might Be Giants’ work at large, the appropriate response
is not to attempt to contain the ideas, but to accept them
in their multitude.
A funny twist here is that the Johns’ personal
backstories do actually give us useful information when
it comes to the creative sensibility of flooding, even if
they tell us nothing about the actual contents of their
songs. The broad stylistic approach and the supernatural
chemistry that Linnell and Flansburgh share both come
into clearer focus when we learn that they have known
each other since they were tweens, and that they come
from the same history-rich place. When fans learn this
fact, they usually fail spectacularly to be surprised by it.
This is because, broadly speaking, history and childhood
thematically pervade the band’s work (as an example, their
song “Purple Toupée” encompasses both ideas nicely).
Looking to the duo’s origins and early days is therefore
not just an exercise in Behind-the-Music fan service.
More specifically, despite Linnell and Flansburgh’s
public identity as “Direct From Brooklyn”—as their 1999
video collection declares—their hometown of Lincoln,
Massachusetts looms large. This is most bluntly obvious
in the title of their second LP Lincoln and in the ridiculous
accents that John Linnell affects on tracks such as “A
Self Called Nowhere” and “Wicked Little Critta.” But
beyond these entertaining superficialities, Lincoln played
a deeper, ever more subtle role in shaping the personality
of the two Johns and the character of their music.
•
7
•
Lincoln
E a s t e r n M a s s a ch u s e t t s Fo r B eg i n n e rs
( T h i s I n k S p o t W h e re I S t a n d )
Approximately four hundred million years ago the ancient
micro-continent of Avalonia collided with Laurentia as
part of the formation of Pangaea. Two hundred million
years later the continents split up again, and what was
formerly Avalonia was rent apart, leaving bits of itself
in eastern New England while other parts went and
formed bits of Europe and the Scottish Highlands (in
actuality a continuation of the Appalachian Mountains).
Some two hundred million years after that (give or take
a hundred thousand) the terrain was smoothed out by
the Wisconsin glaciation, which had the side effect, a few
thousand miles west, of allowing humans to cross what is
now the Bering Strait and settle the continent.
Roughly twenty thousand years later a group of
people approached the continent from the other
direction and renamed everything in the hopes that
people would like it better that way. In 1654 they named
a settlement Concord. A century later, a region of
Concord petitioned to be split off. Chambers Russell,
F L O O D
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8
•
a bureaucrat instrumental in accomplishing this split,
was invited to name the newly formed town, and opted
to christen it after his ancestral home in Lincolnshire,
England, making it one of only two Lincolns in America
not named after Abraham. It was here that Paul Revere’s
famed midnight ride came to the end shared by so many
late-night revolutionary activities: getting nicked by the
authorities. Still, minutemen from Lincoln were among
the first troops mustered to fight the British.
In 1962, Cornell-trained architect Earl Flansburgh
scouted out a patch of woods in the south end of Lincoln,
near Valley Pond. He decided it was an ideal spot to build
an adventurously contemporary home for his young
family. Strikingly modernist with all right-angles, clean
white paneling, and endless glass, the Flansburgh house
was completed in 1963, exactly 25 years after Bauhaus
designer Walter Gropius set up his own residence in
town, just a few miles north. Magazine photographers
soon descended on the place, stepping carefully around
the family’s Would-Be-Giant. At age 5, John Conant
Flansburgh probably missed the 1965 writeup that his
house got in Architectural Record, but he may well have
been shown the pictures of his living room that graced
the pages of Better Homes and Gardens a year later.
Middlesex County is home to the tenth most million-
aires of any in the country, and Lincoln prides itself on
a legacy of education, a knack for the artistic, and a Paul
Revere-esque attitude of political questioning and even
confrontation. The cars on Lincoln’s streets don’t have
spoilers, but those snow tires don’t come cheap. One
could surely criticize the town as sheltered and a little
sleepy, but to the Johns Linnell and Flansburgh, Lincoln
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rewarded a bookishness and brashness that would have
branded them outcasts in many American high schools
of the 1970s. Lincoln held open the floodgates.
The palpable sense of history in Lincoln is less a
bragging point than a simple fact—and indeed this could
be said for most of Eastern Massachusetts. Two hours
south on the Cape is Barnstable, the 1644 landing spot
and home of London-born Robert Linnell, eleventh
great-grandfather of John Sydney Linnell. The family
tree winds through Wisconsin and Illinois, where in
1860 Lewis Linnell dropped out of college to work on
Abraham Lincoln’s presidential campaign; his photo-
graph, fittingly, would appear on the cover of 1988’s
Lincoln album. But the family returned to Massachusetts
when Zenos Linnell—John’s father—came to study
psychiatry at Harvard and Boston University in the
1940s. The elder Linnell worked briefly in New York,
where his children were born, but the family had moved
to Lincoln by John’s tenth birthday.
Being where it is, Lincoln bears an easy connection
to the past, and that can make a hefty impact on the kids
who grow up there. It’s the sort of place where nobody
makes a big deal out of tracing a family’s lineage 350
years. (For those keeping score, at least one source places
the seventeenth-century Flansburghs, not to be outdone,
in old New York, back when it was New Amsterdam.)
As John Flansburgh recalls, the annual Independence
Day parade in Lincoln was foundational—“Like the
Mummer’s Parade on a really small scale. There was
something very Seussian about the whole affair.”
F L O O D
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H i g h S ch o o l Ava n t - G a rd e ( I S h o u l d B e
A l l o we d t o S h o o t M y M o u t h O f f )
The Johns were largely unaware of the firmly neoliberal
privilege that surrounded them when they met at Ephraim
Curtis Middle School (named for a Massachusetts school-
master born in 1642, of course). Within a few years,
though, the radical setup of Lincoln-Sudbury Regional
High School had begun to tip them off. Under the vision
of its superintendent and principal Willard Ruliffson,
students were free to come and go through classrooms
and hallways, were encouraged in actively radical politics
by a faculty whose average age was below thirty, and were
guided toward intellectual esoterica by a curriculum that
offered the choice of over 70 electives in English and 35
in History. Teachers and students loaded up in school
buses to attend political protests together. It was in these
years that Linnell and Flansburgh came to be friends
while writing and cartooning for The Promethean, “the
only high school newspaper without a sports section,”
cracks Linnell.
The band’s self-titled first record—“The Pink Album,”
as many fans call it—is dedicated to James McIntyre.
Although it’s easy to think of Linnell and Flansburgh as
a matched pair, back at Lincoln-Sudbury the Johns both
constellated in Jimmy McIntyre’s orbit. In an interview
with musician and überfan Myke Weiskopf, the Johns’
former teacher Bill Schechter says of Jimmy: “He was
an incredibly bright, smart, clever, witty, knowledgeable
kid. When I think of Flansburgh and Linnell, I think
of McIntyre; these were kids who were really in the
avant-garde of the school. McIntyre would write 90
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percent of the newspaper in one night… I think that you
can’t understand their high-school years without under-
standing the catalytic qualities of Jimmy McIntyre. This
is the kid who was the genius.”
The three formed an oddball clique whose excitable
weirdness was a sort that only 15-year-olds seem capable
of: a geeked-out pseudo-Dada flair for randomness amid
a passionate, even political belief that absolutely every-
thing mattered; a jubilance at being newly alive within
the world’s flood of ideas. In particular, Jimmy’s appetite
for underground rock was contagious, and it helped coax
the Johns away from their primary ambitions of art and
writing, turning them instead toward music—he was the
one who gave Flansburgh his first Ramones record and
convinced him to learn the guitar. Jimmy dropped out
of Lincoln-Sudbury after his sophomore year, but by
that time his record reviews were already appearing in
the Boston Phoenix newspaper. At age twenty, he became
the music director at the city’s top rock station WBCN,
where, as “Jimmy Mack,” he proved pivotal in breaking
the likes of U2 stateside. He remained close with Linnell
and Flansburgh as they went off to college at UMass
and George Washington University, respectively, and he
continued to keep in touch when the Johns both moved
to Brooklyn in 1981.
Openly gay, Jimmy contracted HIV in the early
1980s, and his health quickly worsened. Linnell and
Flansburgh traveled to be with him in his last days, when
he was hospitalized in Virginia.
Jimmy McIntyre has stuck with the band in a lot of
ways. As Schechter remembers, he “was a ‘third Giant’…
I’m not talking about ‘you should know they had a friend
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who later died’ and that sentimental business, [but] this
is why the Giants agreed to come back to Lincoln-Sud
and do a benefit for this MLK Action AIDS project [in
1993]; they did it in Jimmy’s memory.” We can also see
the continuing connection in the Johns’ contribution to
2003’s Wig In A Box benefit record for Harvey Milk High
School. And if we turn our ear toward the spectral, we
might hear the echo of this third giant when Flansburgh
sings in 1992’s “The Guitar,” “Who’s that playing the
guitar? Is it Jim?”
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Brooklyn’s Ambassadors of Love
C o m i n g t o N e w Yo rk ( N o w I Wa l k T h r o u g h
B l i z z a rd s Ju s t t o G e t U s B a ck To ge t h e r )
The road from Lincoln to New York was not entirely
straightforward. From high school both Johns followed
the normative path to college, with John Linnell going
to UMass Amherst and John Flansburgh to George
Washington University in D.C. As a freshman at UMass,
Linnell had enjoyed a handful of classes in English and
music theory, but he decided to take a year off from
school before returning. That year off has stretched, as
of this writing, into 32 years off. He probably isn’t going
to re-enroll.
Instead, he spent some time playing keyboards with
Rhode Island-based act The Mundanes, who sounded
more than a little like Blondie. The six-piece had built
a regional following playing shows with the Ramones,
the B-52s, and a not-yet-famous Cyndi Lauper, and
so in 1981, when seemingly every new wave band was
landing a record deal, they moved to New York City in
hopes of hitting it big too. The band’s aspirations were
high, but for his part, Linnell didn’t get to contribute
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much creatively, and he was never the focus of attention
onstage—even when he bleached his hair blond. Right as
Linnell and the other Mundanes came to the city, John
Flansburgh transferred to Brooklyn’s Pratt Institute to
study printmaking (he’d most recently been at Antioch
College in Ohio, having left George Washington
University). Planning their respective relocations, the
Johns got back in contact with each other and moved
into the same building in Fort Greene, allegedly on the
same day.
Like Linnell, Flansburgh had also spent some time by
this point slogging it in “real” rock bands that were a far
cry from the willfully bizarre tape-machine recordings
they’d made together in high school—most infamously
a cover of Yoko Ono’s “Don’t Worry Kyoko (Mummy’s
Only Looking for her Hand in the Snow).” Maybe it
was because the Johns’ adventures in pop music hadn’t
translated to genuinely encouraging opportunities yet,
or maybe it was just the giddy reignition of a friendship
already built on years of mutually understood weirdness,
but the Johns, now in close proximity again, found a
greater explosive creativity and personal recognition in
each other’s company than in their separate bids for rock
immortality. They’d found in one another a way to bring
Lincoln to Brooklyn.
T h e B a d Pa r t o f To w n ( M a ke R o o m Fo r t h e
To r n D o w n G a rage )
Fort Greene in Brooklyn was in bad shape at the time,
having been all but left for dead by the real estate and
financial industries. The banks had unilaterally stopped
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approving home purchase loans for the area 15 years
earlier, and while a civic revitalization plan was newly in
place, the neighborhood’s unemployment rate was still
above 35 percent. Outside of the Pratt Institute itself,
very little social and creative support reached into John
and John’s immediate vicinity. Flansburgh remembers, “I
arrived here at a time where it seemed like it was only
going to go one way, and it was gonna just get worse and
worse.” “Like a Kurt Russell movie,” chimes in Linnell.
Even though the Johns in time developed an affection
for Brooklyn’s hardboiled grit, there was no denying
that the borough was far from an artistic hotspot. It
had diffuse cultural energy and it was badly segregated.
Instead, the siege of dinginess on all sides pointed their
creativity inward. Holed up in their building, they would
stop by each other’s apartments to talk music, and bit by
bit they inadvertently created the first They Might Be
Giants demos, negotiating the best way to merge their
rock tendencies with their reel-to-reel experimentation.
Given Brooklyn’s lack of obvious venues for their
nascent and weird little songs, and given that Linnell
had a few Manhattan-based gigging connections from
his work in The Mundanes (whom he quit at the end
of 1981), the duo’s prospects for finding peers and fans
seemed a little less hazy across the East River. Their
first show as They Might Be Giants came on January
23, 1983 at Dr. B’s, a tiny venue at 77 Greene Street in
SoHo, just a stone’s throw from Greenwich Village and
the Lower East Side. (As El Grupo de Rock and Roll,
they’d given one earlier Farfisa-driven performance in
August 1982 at a Sandanista reunion event in Central
Park—a gig they’d arbitrarily sprung for when they
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heard a band was needed.) In short time, this stretch of
Manhattan would become the band’s testing ground for
their Brooklyn-made fare.
Although the area was every bit as run down as
Fort Greene, the East Village and Lower East Side
had a promising reputation among those in the know.
They were home to a creative-minded community of
squatters, druggies, sculptors, and high-concept rockers
from all races and levels of education, hungry for new
blood and fluent in an artistic language familiar to
the modernist-inclined Johns. This crowd overlapped
heavily with the postpunk No Wave scene, and at places
like the Mudd Club and Tier 3, they played a noisy,
abject eulogy to disco and punk, cross-pollinating with
performance art, Fluxus, free jazz, and “downtown”
classical music. Largely snubbing the corporate overtures
that had tempted Manhattan’s previous wave of Patti
Smith, Blondie, and Talking Heads, this crowd stirred
a highbrow industrial nihilism into their mix. Gritty as
the Lower East Side art scene was, it immediately struck
Linnell and Flansburgh as more fertile and encouraging
than their own neighborhood.
Singer and scenester Lydia Lunch recalls in an
interview with Marc Masters: “There was a lack of
light that New York had at that time, especially consid-
ering the condition of the Lower East Side, which was
nothing like it is now. There were just blocks and blocks
of abandoned buildings, set on fire nightly from people
sleeping under tea lights… $75 per month—that was my
rent when I got an apartment on 12th Street. You could
eat for two or three dollars a day. You begged, borrowed,
stole, sold drugs, worked a couple of days at a titty bar if
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you had to. I don’t know how I got by, but it didn’t take
much.”
The darkness of that scene found its meanest and
most enduring exponents in acts like Suicide, Swans, and
Missing Foundation, but the addled fire of masochism
and poverty that fueled No Wave’s miserablist streak
would largely burn out by the end of 1982. “We managed
to get booked at the Mudd Club and then the place
closed [in 1983] right before we got to play. It was like
the ‘mirage’ of New York disappeared right after we
arrived,” Linnell tells BrightestYoungThings.com.
The upbeat, funky corners of New York’s punk
diaspora proved in these years to be the heartier—and
more marketable—strain. From the East River over
to Greenwich Village, an arts scene took shape that
affirmed its relative autonomy by celebrating members’
unity and diversity instead of amputating all ties to the
urban bourgeois. This was the variegated New York
of Keith Haring, the teenage Beastie Boys, and Sonic
Youth, and as they came up, so arose the generation
of semi-legal venues in which They Might Be Giants
learned to perform—Darinka’s, 8BC, and the Pyramid.
Bill Krauss, a friend of Flansburgh’s from Antioch,
started helping the band with their home recordings,
and he ran live sound for them, which largely consisted
of stopping their canned backing tapes between songs
to allow for applause. He says of the group in this post-
postpunk moment: “They started when things were on
the slow side—which, ultimately, I think, worked to their
advantage, because what it meant was, when the East
Village scene started to happen, they were ready… It was
like catching the crest of a wave.”
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In their gleeful flood of upbeat weirdness, the band
quickly established themselves as a breath of fresh air
for audiences who’d long since replaced their adolescent
rage with exhausted post-intellectual hedonism. As
Flansburgh remembers: “We were younger than the
audiences we were playing for at the Pyramid Club
and 8BC in New York. The whole nightclub scene
was very late-night, very druggy, and very commit-
tedly Bohemian, living alternative lifestyles. They’d had
sexual experiences that we had not even thought about.
They’d had drug experiences that we’d never dare
have. They were much cooler people than we were.
Trying to figure out how to win over and entertain an
audience who actively intimidates you might have been
the biggest professional challenge of our lives.” To meet
this challenge, the band, with Bill Krauss’s help, started
overhauling their stage show from week to week and
making sure they always had something new to offer
each time they played. New songs come fast when
they don’t have to be four minutes long, have verses, a
chorus, or a bridge.
Part of the success of this era also came from a sense
among the whole scene that people were game—that
they were ready for community. Linnell recounts to
the EV Grieve blog: “The East Village performance art
scene of the early- and mid-1980s was like a godsend
for us.” Acknowledging the uniqueness of the scene’s
social and urban situation, he continues: “We played
all the time in these rinky-dink places that were very
sweet. Darinka was an incredibly warm place… the size
of a small apartment with a stage at one end. Gary Ray
was the owner. He named the club after his mother,
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Darinka. We’d be playing a show, then he’d come out
and announce that his cat’s just had kittens backstage.”
Despite the duo’s star rising over Southeast Manhattan,
they stayed living in Brooklyn, where Flansburgh toughed
it out at Pratt, finally picking up his BFA in 1984. (His
cut of the Flood proceeds paid off his student loans.)
Linnell continues: “We considered moving in together,
and we looked at a place in the East Village. It would
have been convenient because that was where we were
playing all the time. Almost all our New York gigs were
in this few-block radius.” Eventually, though, staying
in Brooklyn became a point of stubborn pride, and
when the band started branding themselves Brooklyn’s
Ambassadors of Love, they suggested implicitly that
their duty was to spread a localized affection that might
otherwise go unseen. It was a reconciliation of home and
abroad.
B re a k i n g O u t ( I ’d L i ke T h i s S o n g t o B e
N u m b e r O n e )
And they indeed took their Brooklyn-made fare well
beyond Manhattan. The demo tapes they cut were
finding wider and wider audiences as they played more
and more shows. The duo really took off in the year
1985, playing about forty concerts in New York City
alone and branching into Massachusetts, Vermont, and
New Jersey by autumn. The whopping 23-song tape they
were hawking for $8.95 (shipping included) managed
to land a review in People magazine, which effusively
buzzed: “Flansburgh and Linnell champion the Ogden
Nash school of lyric writing.”
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That demo also gave them a shot at recording a
proper album. Glenn Morrow and Tom Pendergast
had set up Bar/None Records as a vanity imprint for
Morrow’s band Rage to Live, whose album hadn’t sold
very well. In early 1986, Morrow was given a copy of
the 23-song demo by his friend Margaret Seiler (who
sings on “Boat of Car”), and it appealed immediately.
Pendergast recalls: “I wasn’t even sure if I wanted to
continue with Bar/None Records at the time, [but then]
Glenn brought this tape to me… and I thought, ‘I’ll
give it another go.’” That summer, Bill Krauss and the
Johns went to Dubway Studios at 42 Broadway, owned
by Al Houghton, who’d helped engineer some of their
earliest recordings. When they emerged, the 19-song,
self-titled “Pink Album” was done. Bar/None released it
in November of 1986.
It’s worth reiterating the mindboggling amount
of gigging that the band did in this time. Between
December 1984 and June 1989, the few weeks during
which they recorded their debut marked the only time
they ever went a full calendar month without playing
a concert. Not only did their NYC audience expand
beyond the postpunk set as they began playing venues
like the Village Gate, Limelight, and Irving Plaza, but
they quickly found a younger crowd beyond the city.
A small part of this might have been related to the
album art—says Linnell, “there was some confusion,
because the cover was this wonderful illustration by
Rodney Alan Greenblat: sort of a cartoon landscape with
me and John and all these cartoon figures and stuff, and
people mistakenly thought that it was a kid’s record.”
But much more importantly, in 1987, the band’s surreal
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and kinetic video for “Don’t Let’s Start” hit MTV in a
big way.
“To this day, I’m still kind of confused as to how
the whole MTV thing happened,” says Flansburgh to
Magnet. “I think we were the happy solution to other
issues at MTV.” One of these issues was a seeming
arms race among artists for videos that were ever
bigger and more serious. Another was the fact that as
MTV went from a ragtag station to a cultural force
over its first five years, major labels exerted increasing
pressure on it. A breezy but appealing indie production,
“Don’t Let’s Start” symbolized an alternative to both of
these strangle holds, and even though it didn’t genuinely
change MTV’s course, its role as the channel’s first
independent video in regular rotation all but ensured
the band’s success.
The band’s signal was boosted even further when,
out in Los Angeles, “Don’t Let’s Start” was championed
by KROQ, the leading alternative music station on the
planet. It’s helpful to understand that when KROQ aired
the song—as often as four times a day—most of their
playlist was synth-heavy Europop; this is the station, after
all, that effectively broke Depeche Mode in the United
States. As such, “Don’t Let’s Start” sounded brash and
even ballsy in that context. Sandwiched between Erasure
and The Cure, it popped out with unique vibrance.
The buzz didn’t slow down, and their touring quickly
went international. By the time the band recorded
Lincoln for Bar/None in 1988, as label head Tom
Pendergast says, “it was obvious that they were going
to go somewhere else.” The album sold a quarter of a
million copies in its first year. Prendergast sighs, “You
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realize at some point that you’re incapable of doing
justice to the act.”
Major labels had come knocking before. Manager
Jamie Kitman remembers a senior VP at Columbia
Records telling him, “I love you guys, but we decided
you’re too smart.” Another exec from Island Records
mistakenly called the band They Must Be Giants,
declaring that while Lincoln was okay, their new fare
“needs to sound more like, I don’t know… ‘Don’t Let’s
Stop.’” And that wasn’t the worst of it. As Kitman writes:
Back in New York, the then head of EMI records, a 40ish
bald guy with an unlikely ponytail, welcomed me and
John Linnell into his opulent tower office…
Guy with ponytail: “I’ve seen you guys’ shows. They’re
brilliant and I don’t think that’s too strong a word. Your
videos!?! I’ve seen them on MTV, over and over again.
They’re the most innovative thing on television today! I
love your tunes. And you, my friend (pointing to me) are
a motherfucker guitarist!”
Jamie: “Thank you. But I’m the manager, actually.”
Guy with ponytail: “Manager? Guitarist? It doesn’t
surprise me… can you believe this? The guy’s the
manager and he’s a motherfucker guitarist. You guys are
fucking smart, I’m tellin’ ya. I always said so…”
Linnell: “Er, my partner John Flansburgh couldn’t make
it today. He plays the guitar.”
Guy with ponytail: “I knew that.” (Meeting over.)
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T h e E l e k t ra C o m p l e x ( T h e S i g n T h a t S ay s
P r o s O n l y )
A&R rep Sue Drew stood apart from the crowd of men
who were baffled by the band. She had wanted to sign
them to Polygram back in 1986, remarking in a memo,
“The quantity and quality of their songs is amazing.”
She’d jumped ship to Elektra by the time she approached
the band again in 1989. Flansburgh recalls: “Unlike a
whole generation of A&R people who had come before
her, she was actually not on drugs, and [was] thoughtful.
She also had her own taste, and was signing stuff that
she thought was interesting.” Sue Drew’s taste is not
only idiosyncratic, but it’s synonymous with a particular
moment of cultural quirk—in addition to boasting They
Might Be Giants, she signed Barenaked Ladies and
Phish.
A few of the band’s Lower East Side fans had written
them off as sellouts—and in 1989 they even stopped
working with producer and quasi-third-member Bill
Krauss—but the move to Elektra was, for the Johns, an
uncomplicatedly positive one. Far from the nightmarish
caricature of the overbearing major label, Elektra granted
them complete creative control over their music—a
factor that had proved important in fueling the careers
of other Elektra artists like Iggy Pop, the Pixies, and the
Sugarcubes.
Says Flansburgh: “We had the opposite experience
that most bands have with record companies where they
get some weird, weird idea shoved down their throat
and they’re resistant to the whole thing the whole time.
Basically, the people at Elektra were like ‘whatever you
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want!’” The label presented themselves to the band as
facilitators: they would provide marketing, strategy, and
tour support.
Flansburgh gushes: “The beginning of the Flood
experience was extremely exciting in how pleasant and
how smart it felt to graduate from the hustle of the
DIY thing, and to actually work with people who had
their own plan and their own cultural access. At Elektra,
people were invested in figuring out how to crack the
code on our behalf.”
Elektra also provided access to equipment and
producers that were simply beyond the budget of either
the Johns themselves or of Bar/None. While the band
chose to produce the record primarily themselves, they
decided that a few songs—what they initially thought
were the likeliest singles—deserved an expert’s touch, so
they called in Clive Langer and Alan Winstanley, whose
records with Elvis Costello and Madness they’d particu-
larly enjoyed. The team all got along very well, and the
Johns especially enjoyed relaxing with Clive and Alan at
New York’s goofy tourist destinations like the Empire
State Building. “And Alan Winstanley constantly wanted
to buy sneakers,” Linnell reminisces. “I don’t know why
he needed sneakers every week.”
Despite the team’s easy rapport, the Johns were a little
intimidated by the ritziness of their new homebase at
Skyline Studios. Skyline was only a mile or two physically
north of Pass Studios, where the band had recorded their
1985 demo tape, but on the inside, there was a world of
difference. With a bit of bewildered awe, Flansburgh
lists: “The year we made Flood at Skyline, Stevie Ray
Vaughn was recording at Skyline, David Bowie was
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recording at Skyline, Madonna was recording at Skyline,
C+C Music Factory was recording at Skyline. We were
sharing the lounge with the people who were on the
television.” Linnell adds, “I felt like we were bumpkins.”
The sense of awe at the cadre who was now ostensibly
their contemporaries marks a rare moment when, in
the face of excess, They Might Be Giants actually seem
to be overwhelmed themselves. (Another came later
when Elektra solicited Elvis Costello to produce Apollo
18—the band was aghast because they were uncom-
fortable with the idea of working directly with someone
they so idolized.) But far from being intimidated by the
experience of being overwhelmed, the band more often
found considerable creative inspiration in it. This, more
than anything, explains the appeal of the New York
music scene to them. They’re not a less-is-more outfit.
The Johns’ experience in the New York scene carried
them from avant-garde squats to glitzy dream studios.
The path from Eastern Massachusetts to Elektra was
in some ways a tour of American art and commerce in
action, and viewed broadly in this way, it invites a lot
of questions about how They Might Be Giants’ music
relates to and comments on its surroundings. Having
explored how Lincoln and New York shaped the band,
let’s zoom out even further now and consider how
the expressly American sensibility of their music in
return comments on the United States, pop culture, and
citizenship.
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America
Tra n s a t l a n t i c S t u d i e s ( T h e re ’s N o Wo rd i n
E n g l i s h f o r M y S t y l e )
We trust it’s not controversial to state that They Might Be
Giants are a particularly American band. The support for
this observation goes even deeper than their connection
to Lincoln and New York: John Linnell recorded an
entire album entitled State Songs, while the debut record
by John Flansburgh’s solo project Mono Puff includes
the song “Nixon’s the One,” with tongue so far in cheek
as to bore through it. They Might Be Giants named two
consecutive albums after specifically American icons—
the unsent Apollo 18 mission and folk hero John Henry (to
say nothing, of course, of Lincoln)—and their catalogue
includes songs like “James K. Polk” and a cover of the
1840 Presidential campaign song “Tippecanoe and Tyler
Too.” Beyond that, their 1992 concerts for Apollo 18 were
dubbed the Don’t Tread on the Cut-Up Snake Tour, after
the famous Gadsden flag and Benjamin Franklin’s “Join
or Die” cartoon. Should this litany prove insufficient,
we might also personally relate that upon arriving at the
restaurant where we first met them, the Johns promptly
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bypassed our table to marvel at a framed playbill for
the 1865 Ford’s Theatre run of Our American Cousin
before sitting down and talking animatedly about the
anachronistic font used in the logo of Steven Spielberg’s
then-upcoming Lincoln.
And yet there’s something odd and strangely distancing
about this affiliation. They Might Be Giants may be
particularly American, but as with most adjectives that
label the band as a whole, it’s difficult to justify concluding
that they are simply and unironically American—which,
though the evidence is strictly anecdotal, seems to be
the case for much of their fanbase as well. Indeed, as
we’ll see in Chapter 8, some of the cultural signifiers
that fans have most consistently embraced alongside
They Might Be Giants actually come from a particular
English lineage, like Monty Python’s Flying Circus and
The Hitchhiker’s Guide to the Galaxy. In this regard, They
Might Be Giants might be mistaken as one of those
American bands who would have been much happier if
they’d been English—a common enough phenomenon
in the wake of the second British Invasion of the 1980s.
The question mark that hovers over this possibility
serves as a roundabout indication that in understanding
They Might Be Giants’ relation to US history and
identity as a whole—following through on the sense of
history and place that Lincoln and New York imbued—a
useful starting point can be found in looking at the band’s
reception outside the United States. (This goes back to
the idea that understanding what the band is entails
understanding what it’s not.)
When Lincoln and Flood came out, They Might Be
Giants spent a lot of energy trying to drum up a
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UK and European fanbase. In the end, though, they
never quite managed to become a career band overseas,
having (at least in the English media narrative) effec-
tively exchanged a shot at a large and devoted audience
for one-hit wonder status: indeed, the high point of their
international campaign was when “Birdhouse in Your
Soul” hit number six on the UK Singles Chart.
But then, anything can hit number six on the UK
Singles Chart. (No, really. The number six they unseated
was an all-instrumental wretchfest by Dutch saxophonist
Candy Dulfer, whose album was called—wait for it—
Saxuality.) At least in England, weird hits like this
were made possible by a national media body (the
BBC) which, as a tax-funded public service broadcaster,
was legally and ethically bound not to show favoritism
in commercial matters. However, this state of affairs
effectively guaranteed that leftfield hits would remain
token anomalies, whether they were novelty songs like
“Star Trekkin’” by The Firm (number one in 1987)
or revelatory masterpieces like Laurie Anderson’s “O
Superman” (number two in 1981). This, in turn, helped
inure a whole nation to a sense of pop consumption
unfazed by quirkiness but mostly uncompelled by
devotion to cult acts—hence the stereotype of England
(and Europe more broadly) as a market for singles, not
albums.
Ta k i n g E u r o p e B y S c a t t e re d S h o we r ( W h o ’s
K n o ck i n g O n t h e Wa l l ? )
Part of the band’s inconsistent response abroad owed to
a mutual incomprehension between them and European
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audiences. John Flansburgh describes how “in Germany,
people would stand respectfully and not even make
any noise until we’d clearly, completely finished—until
the last echo from the last note had died out,” which
is a model of audience response that borders on active
hostility when matched up with the sort of unfiltered
exuberance of They Might Be Giants.
In England, meanwhile, They Might Be Giants may
have had easier communication with audiences at the
linguistic level, but that exuberant and floodlike sensi-
bility, a part of the “funny” tag with which they were
marketed, proved an odd fit in the context of the British
humor tradition. While both play with the idea of excess,
it’s crucial to recall the English valuation of excess is in
part a transgressive response to the stereotypical “stiff
upper lip.” For example, among the most common
tropes in Monty Python’s work is John Cleese slowly
transitioning from an overly stuffy gentleman into a
frothing font of incoherent rage. They Might Be Giants,
who never focused particularly on the contrast between
the flood and a sense of restraint, or, for that matter, on
restraint at all, were always going to be a partial match at
best for European audiences.
In fact, Flood itself prophesies this incongruity in
its closing track, “
Road Movie to Berlin
.” The song
is unusual in that, unlike the tendency of their other
“dark” work (for lack of a better term), it isn’t paranoid,
but instead it’s claustrophobic. Harmonically, the song’s
cadences never go to the most satisfying chord, dodging
and deflecting instead of ever arriving. Its central
image is that of an inescapable situation, “can’t drive
out the way we drove in,” and the song’s imagery is
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uncharacteristically anesthetizing, desiring nothing so
much as the numbing powers of a glass of bourbon.
“Can we talk about 1989?” asks John Flansburgh
when we mention this song to the pair. Written while
the Berlin Wall still stood, “
Road Movie to Berlin
” was
released in the wake of its demolition. The issue was
very much in the air. Like almost all They Might Be
Giants’ work, the song bears a sense of excess, but here
the lyrical tone is the excess of the European absurd. It’s
the perversity of getting a medal for being “the nicest
of the damned,” or the sense of a chaotic system pushed
into madness by too many cooks in the kitchen—implicit
in the song’s separating the steering wheel and pedal-
pushing duties of driving.
The tight-lipped and cruelly saccharine bleakness
in the song fits well with a sizable European tradition
of absurdism and existentialism. And the song connects
identifiably with the Johns’ own experience touring
Europe in the late 1980s, where they encountered the
vagaries of bureaucracy that inspired such absurdism.
John Flansburgh recalls how drivers on the road to Berlin
were carefully timed from the moment they entered the
highway, such that “if you went through the corridor
too fast you’d get a speeding ticket, which encouraged
you to stop at their government-sponsored rest stops
which had weird TVs for sale”—an observation that
prompts Linnell to chime in with his memories of the
“weird kind of vodka you couldn’t get anywhere else.”
It is not exaggerating to note that this is the actual sort
of experience for which the adjective “Kafkaesque” was
coined.
But the song’s loping rhythmic swing and its lazy
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whistle are unambiguously the stuff of weepy American
cowboy music. Amid all its claustrophobia, we might
hear its longing for wide open spaces, and so the track
makes one stab at They Might Be Giants’ unbounded
brand of excess with a bombast of jazzy New York brass
that seem to rail against the lyric’s confines—one last
attempt to smash their way out of their road movie—
only to confirm, as we feared at the start, that we cannot
simply drive out the way we drove in.
So there is, as it happens, a near-fundamental irrec-
oncilability between the Johns’ tendency towards
ever-widening excess and a European aesthetic of
tunneling down into the depths of the singular. It’s as if
a dam or some wall is holding back the flood. Quick—
guess which wall it could be.
Unable to flow and expand, “
Road Movie to Berlin
”
thus ricochets abruptly back to where it began, restating
the opening verse. Rebuffed, the song peters out, and
with it, so does Flood, coldly marking a boundary: an
incompatibility between its bubbling fullness and the
totalizing bleakness that lies just beyond the border of
the band’s aesthetic.
A n A m e r i c a n B a n d ( P h i l O ch s G o t M a r r i e d )
If “
Road Movie to Berlin
” butts against the foreign
outside, then all the stuff that comes before it is, of
necessity, domestic. They Might Be Giants were always
better suited to the American traditions of strangeness.
Indeed, American-ness and Americana are among the
pools of imagery and knowledge the band most frequently
draws from, but beyond mere stylistic quotation; by the
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end of this chapter, we’ll see the degree to which the
band’s political concerns and approaches to ambiguity
overlay some fairly central tenets of specifically American
identity.
In 1990, the year of Flood, the band’s record company
Elektra marked its fortieth anniversary with the Rubaiyat
compilation, to which They Might Be Giants contributed
a cover of “One More Parade,” a dourly ironic march
penned by the folksinger Phil Ochs (whom Flansburgh
had namechecked back in 1986’s “The Day”). Both in
the faux-community band setting that they lend the
production and in their choice to reach back to 1964 for
the song at all, it’s easy to hear a certain dialogue with an
American musical past.
The playful way that the duo tries on different
musical styles from song to song can suggest that
their investment in any particular aesthetic is pretty
minimal. Zoom out and patterns emerge, though, and
among the most pronounced is the apparent revelry
their music takes in a specific valuation of American
history—an unblinkingly austere ancestor worship that
has seemed hopelessly hokey since the Nixon era. This
is the stuff of fifth-grade social studies classes, reverent
childhood reenactments of the first Thanksgiving, and
Disney World’s Hall of Presidents. Linnell’s work takes
seemingly special interest in this brand of pageantry.
Of “
Theme from Flood
,” he highlights the function
of parade and solemnity, saying, “it seemed appro-
priate to inaugurate our major-label debut by having
the listener pass through a ceremonial archway.” On
his utterly bizarre 1996 solo EP House of Mayors, the
pomp and circumstance hits fever pitch as street organ
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processionals guide the listener past “creaking autom-
atons” of the Big Apple’s erstwhile mayors, pausing for
a disarmingly earnest rendition of “Will You Love Me
in December As You Do in May?” written by the city’s
Depression-era honcho Jimmy Walker. In addition to
singing vocals on “One More Parade” and co-writing
1991’s magisterial “The Edison Museum,” Linnell also
masterminded the “
Istanbul (Not Constantinople)
”
b-side “James K. Polk,” a musically triumphant if lyrically
bone-dry bio of America’s eleventh president. (During
live performances of the latter song, confetti explodes
onto the crowd from cannons when the lyrics note
that 1844 Democratic candidate Louis Cass favored
expansionism.)
It’s peculiar and telling that Linnell gets defensive
about “James K. Polk.” Reacting to fans’ common under-
standing of the song as chiefly educational, he protests in
an interview with Salon.com that the track’s neutrality
is itself more an experiment than an endorsement: “the
idea of that song was this sort of trippy thing of doing
a song that didn’t appear to have any personality, like a
textbook.” He continues: “The weird thing about Polk
is that I actually have stuff to say about James K. Polk—
like, highly opinionated stuff that doesn’t get into the
song whatsoever.”
The fact that John Linnell is the sort of person who
has highly opinionated stuff to say about James K.
Polk might actually be taken as a single-line demon-
stration of this book’s entire argument, but putting that
aside, he reveals in this quip the underbelly of all that
cornball historicity. Just as “One More Parade” is equal
parts stirring jauntiness and thinly-veiled cynicism, the
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aesthetic quasi-nostalgia that the band’s inflections of
Americana exude comes cloaked always in a wizened
suspicion. Sometimes the fare is less subtle, extending
the gestures of American traditional music as takedowns
of conservative economics, politics, and religion (as in
“Kiss Me, Son of God” or “Alienation’s for the Rich”),
but in general, the band favors what we might call the
Lincoln, Massachusetts approach, where the affection-
ately detached put-on of historical pageantry doubles as
an incisive political critique of that self-same pageantry.
On Flood, the obvious entry is “Whistling in the
Dark,” whose huge-sounding modal harmonies and sung
parallel fifths imbue its parading brass regiment with
fanfarish, almost medieval heft. Flansburgh particularly
remembers trying to make the percussion sound suffi-
ciently bombastic: “The bass drum sound was something
we actually worked on for quite a while in the studio and
we weren’t so happy with it even in the end—but I think
in our imaginations even an atomic blast would have
been too small.” Amid the rigid protocol majestically
emanated by the song’s triumphant outro, however, a
lone trumpet (courtesy of the Klezmatics’ Frank London)
begins whistling its own tune, glissing, burping, freaking
out, and, unsupervised, having a real good time. On one
interpretive level (and more will follow) this inspired
moment seems to thumb its nose at all the self-impor-
tance that the parade circularly celebrates—the insipidly
tautological declaration that We deserve your recognition
because we deserve your recognition.
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T h e Jo y s o f A m b i g u i t y ( A S a d P u n T h a t
R e f l e c t s a S a d d e r M e s s )
There is an embittered sense of satire here that situates
the band firmly in a particular lineage of American
letters. The band’s leftist sympathies are no secret, and
their knack for recursively wistful, whimsical children’s
fare puts them easily in the company of Abraham Lincoln
biographer Carl Sandburg. The wit that rock journalists
seem so incapable of not mentioning in writeups of the
band recalls in its more biting moments the work of
satirist (and socialist) Ambrose Bierce. The aforemen-
tioned Phil Ochs, with whom they align themselves, also
fits in here as a voice of pacifism and protest even before
the Vietnam War. And in early videos and at live shows,
the Johns brandish huge cutout portraits of 1923 Pulitzer
Prize-winning journalist William Allen White, whose
presence might be easy to interpret as an absurdist and
arbitrary choice, but whose own status as a leader of the
Progressive movement is tough to ignore.
The effectiveness of both They Might Be Giants’
music and their political positioning would suffer if
the band offered too many straightforward editorials.
The ambiguity of songs like “
Whistling in the Dark
”
encourages simultaneous interpretations that can clash
ideologically with each other—in this case, the genuinely
redolent mushiness for whitebread America versus the
takedown of conformity posited by that rogue trumpet.
But these ambiguities reflect an important and real part
of being human: from moment to moment, from whim
to whim, and between the differing compartments of our
personalities, we are swayed by conflicting worldviews.
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And this sort of song allows us (and maybe allows
Linnell himself—who knows?) to confront the dissonant
simultaneity of paranoia and play: the oblivious self-
importance of a reverent symbol like Sousa (whose
“Liberty Bell March” is, incidentally, the theme song
of Monty Python’s Flying Circus) is both innocently life-
affirming and thoroughly creepy. “Wrong ideas that
appeal to you” indeed.
This tension has an almost congratulatory appeal to
the clever sorts of audiences that the band pulls in. As the
Marxist Baltimorean F. Scott Fitzgerald wrote in 1936,
“The test of a first rate intelligence is the ability to hold
two opposed ideas in the mind at the same time, and still
retain the ability to function.”
It’s especially easy to geek out about “Whistling in the
Dark,” given that the song offers up decidedly more than
two opposed ideas. Within a larger consideration of the
band’s American-ness, the song’s stylistic treatment of
pageantry—and by extension, its questioning of what we
should collectively celebrate—overlaps somewhat with
its treatment of individualism as an idea. As we’ve noted,
that unhinged trumpeter and some of the lyrics seemingly
paint the song as a cheerily individualist celebration of
idiosyncrasies: one owes oneself the playful indulgence
of whistling in the dark. But for all the galumphing glee,
this is a song about a man who is in jail for some reason,
recreationally bangs his head on things, and who has
apparently nothing whatsoever to offer the world but
his ability to whistle, and even then only in low-light
situations. As John Linnell put it to Rolling Stone, “the
narrator is comfortable and capable in the role of being
what he’s like. However, as the wise men say, an ‘is’ is not
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an ‘ought.’” The dopey voice Linnell affects on this track
is indicative.
Nested in appealingly American musical austerity,
then, is a scrappy rebellion against simple conformist
pleasures, but nested within that is a frank wariness
toward the competence of actual individuals. Politically
speaking, the song is a veritable Dagwood sandwich, its
pickles and peanut butter aromatically betraying the
incongruence of unity and diversity as values. Those
who wish for a single ideological flavor from the song
are happily denied when the nonconformist trumpet,
fully lost in its own squirrelly universe, squawks a furtive
question mark.
T h e D i re c t A p p r o a ch ( B l a s t Yo u r M i s s i ve , Te l l
t h e Wo rd l e s s M e s s age )
It’s worth contrasting “
Whistling in the Dark
” with
“
Your Racist Friend
” in this regard. On account of its
lyrical straightforwardness, “
Your Racist Friend
” can
actually seem outright bizarre in the context of Flood.
It’s an overtly catchy number, and its sequencing on the
album ensures it’s at least well-remembered. The song
was originally flagged as among the album’s likeliest hits,
being one of the four tracks produced by Alan Winstanley
and Clive Langer, whose efforts accounted for two-thirds
of Flood’s recording budget. And yet it never saw release
as a single, passed up in favor of “
Twisting
,” another
Flansburgh composition.
Unlike many of its stablemates, “
Your Racist Friend
”
indicates to listeners a clear narrative, specifically one
about getting mad at a racist jerk at a party. The racist
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jerk is a jerk because he is racist. The party, while
otherwise nice, is spoiled. That’s about it. But as it
turns out, when set to task on such straightforward and
ethically clear matters, They Might Be Giants don’t fully
seem in their element.
“
Your Racist Friend
” is arguably the Flood song
best suited for people who aren’t fans of the band.
In the February 5, 1990 issue of New York magazine,
Elizabeth Wurtzel (later author of Prozac Nation) penned
an eyebrow-raising set of album reviews in which she
praises Michelle Shocked for her lack of preachiness
and dismisses Tracy Chapman as a “party-line washout”
before finally coming to Flood, an album she suggests
starts badly with “
Birdhouse in Your Soul
” and “heads
south from there.” The one song Wurtzel singles out for
praise is, of course, “
Your Racist Friend
,” which, in her
view, “might actually get people to think.”
The irony is here is that while the lyrical verdict that
“racism is bad” is both accurate and well-intentioned, its
earnestness and certainty can shut down more nuanced
interpretive possibilities—and plenty do exist, especially
in the song’s thrilling blast-off into trumpet exotica.
But when immediately offered an upshot so agreeable
as anti-racism, few listeners will decide to stick around
and see what the other options might be. In this way,
“
Your Racist Friend
” can actually do the opposite of what
Wurtzel says: it becomes the rare They Might Be Giants
song that gives listeners the impression that there’s not
much to think about.
“
Your Racist Friend
” is an outlier in the album, and
saner—or, perhaps, less sane—heads prevailed in most
other regards. For instance, John Linnell talks about
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nearly wrecking “
Birdhouse in Your Soul
” in its second
demo in pursuit of, as he put it, being “more impressive
and professional sounding.” Instead of the familiar drum
pattern with the snare on every beat, Linnell switched
to a straight-forward rock groove with a snare drum on
the second and fourth beats of every measure. “To their
enormous credit,” Linnell notes, “Clive and Alan said,
‘You wrecked it, why are you playing this? You ruined
it,’” thus rescuing the song from excessive populism—an
approach that mostly won the day in making the album,
and, for that matter, in the band’s career.
And interestingly, it’s in this way that we can hear
the apparent political simplicity of “
Your Racist Friend
”
being critiqued by the rest of the band’s work. Although
this was surely not the Johns’ intent, the effect for
thoughtful fans is a reinforcement of the back-and-forth
questioning that “
Whistling in the Dark
” suggests.
When politics get involved with this aesthetic of
all-meanings-at-once, these songs can reveal an inter-
mittent gulf between the ethos of the music and of many
of its fans. “
Whistling in the Dark
” is frankly skeptical
toward the inherent value of individual quirkiness, and
that deals a shallow blow to some audiences’ appro-
priation of They Might Be Giants as a potential source
of relief from social ostracism and conformity. Favoring
neither the collective nor the individual, They Might Be
Giants stand with particular savvy above a set of concerns
that, taken together, seem particularly American. But
rather than choose between the streams of liberty and
mutuality, they submerge them both in excess.
To understand this claim more meaningfully, we’ll
need to articulate just what flooding is.
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Flooding
E x c e s s ( N o w T h a t I H a ve E ve r y t h i n g )
Central to understanding the appeal of the album
is the aesthetic of flooding. We’re coining this term
to mean, on its most reductive level, an aesthetic of
creative excess. Flooding isn’t merely a case of a lot, but
of too much. Its hyperstimulation is exuberant, but in a
way that goes beyond both delight and overripeness.
Consider that inaugural number, “
Theme from Flood
.”
A jaunty chorus proclaims that the world is in love and
marching hand in hand, but that seemingly utopian
vision is juxtaposed with the threat of sea levels rising.
This isn’t simply a contrast between a devastating flood
(as the album cover depicts) and the ridiculous joy of
the opening two lines, but they are part and parcel of
the same thing.
Which makes sense. After all, the sentimentality of
that imagined worldwide love-in, marching in happy
unison is, in its own way, every bit as excessive as the
water rising up to consume the land. Flooding goes
beyond what can easily be resolved simply as sappiness or
overstimulation. It’s where creative fruitfulness, without
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care, wildly overgrows the needs of any conceivable fruit
salad.
Creative practices and their byproducts don’t need to
be straightforwardly cheery in order to become appre-
ciable aesthetics, but aesthetics are nonetheless ways
by which people recognize and assign value, and so
understanding flooding as such means recognizing it as
somehow positive. They Might Be Giants’ music does
this not by lyrically touting the straightforward virtues
of excess—to do so would situate the music as separate
from the flood, looking in from the outside. Instead, it is
the flood, jubilant to be its inordinate self.
In this way, it’s easy to understand what rock critic
Robert Christgau meant when, upon first hearing They
Might Be Giants, he declared: “The hits just keep on
coming in an exuberantly annoying show of creative
superabundance. Their secret is that as unmediated
pop postmodernists they can be themselves stealing
from anywhere, modulating without strain or personal
commitment from hick to nut to nerd… Their great
subject is the information overload that lends these songs
their form.” Amid grocery bag reincarnation, tabloid
footprints, green magic markers, and fondue forks for
everybody, on some level these songs, when taken collec-
tively, stop being about their nominal topics and instead
spin into a barrage. Heard this way, the Johns’ records
can seem overwhelming, which might contribute to why
they strike so many people as simultaneously funny and
sad: when we are overloaded, our instinct is to laugh or
cry.
The sense of excess in They Might Be Giants’ music
is freely creative, but not driven by any premeditated
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artistic ideal. It is thoroughly experiential, but never
hungry for any particular experience. In fact, their music
engages tellingly little with the sense of directed longing
that dominates so much pop, whether it’s aimed at sex,
money, or love. Goal-oriented desire, at least in the sense
of craving specific things, is more or less preempted.
And so when direct wishes are voiced on Flood, they’re
frequently a desire for some momentary abatement of
the flood: “I’m having a wonderful time, but I’d rather
be whistling in the dark,” for instance, or “This is
where the party ends.” Even the album’s two breakup
numbers—songs that, in the usual milieu of pop music,
would be hotbeds of explicit desire—are oddly free of
it. The narrator of “
Lucky Ball and Chain
” not only
expresses little sadness about his having been left, but
he doesn’t even wish for answers or closure, instead
providing “confidentially” an abundance of embarrassing
clues that effectively tell us just why she walked out the
door. Similarly, “
Twisting
” comes out completely against
trying to win one’s ex back, warning us that the tech-
heavy excess of a smoke machine and Marshall stack
will get us nowhere when it comes to desire (think John
Cusack in Say Anything); rather, “she doesn’t miss you”
and the only way “she wants to see you again” is “slowly
twisting in the wind”—from a noose, presumably.
The flood instead presents itself as the unmitigated
state of things, the effortlessly hyperassociative stream
(there’s that word!) of consciousness. The joy of flooding
isn’t just the seemingly random juxtapositions of its
uncovered objects, but also the hint of their infinitude.
This is one reason why Flood fixates on posing questions
and ambiguities, then leaving them unresolved, as we
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saw with its treatment of individuality in Chapter 4.
Non-resolution gushes from the album:
“When he’s underwater does he get wet, or does the
water get him instead? Nobody knows.”
“Why did Constantinople get the works? That’s nobody’s
business but the Turks.”
“Where was I? I forgot the point that I was making.”
“I’m your only friend, I’m not your only friend… but
really not I’m actually your friend—but I am.”
“Did a large procession wave their torches as my head fell
in the basket, and was everybody dancing on the casket?”
“Left the bathtub running over, stereo on, and cooking
bacon—never came back to tell us why.”
“I’ll never know what you’ll find when you open up your
letterbox tomorrow.”
When we ask John Flansburgh about this trend, he
boisterously replies, “If you love setup…!” then freezes,
jazz hands held high.
The possibilities that bubble beneath the flood’s
surface not only suggest utopian sentimentality and
eschatological terror alike, but in their unresolved
unknowability, they whorl into a dark, spiraling shape.
A listener gets the sense that the specific Flood LP we all
know is only one of the countless records that could have
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washed ashore from the Skyline Studio sessions. For all
that the Johns are themselves perfectionists, their music
can seem thrillingly arbitrary, casually brimming with
whatever.
In this way, understanding They Might Be Giants
means recognizing the role that quantity plays in their
work. Their 2005 compilation A User’s Guide to They
Might Be Giants is, after all, subtitled Melody, Fidelity,
Quantity. Writing for Spin in February 1990, Ira Robbins
gushes of the band’s “boundless imagination” and the
“avalanche of how’d-they-come-up-with-that ideas.”
Recalling Robert Christgau’s initial quote about the
band’s sense of overload, it’s telling that on a later date—
presumably after having stubbed his toe and spilled
his coffee—he reminds us that flooding exceeds simple
assessments of good-versus-bad, agonizing about the
album, “tunes, aarghh, tunes—please not more tunes.”
But the deluge is not just one of tunes—it’s in the tunes
themselves. Examples of counting things and magnitude
abound in the band’s lyrics. Noting just a few on Flood,
we have: “countless screaming Argonauts,” “a watch with
a minute hand, millennium hand, and an eon hand,”
“more coffee for me, boss,” and the counting tricks of
“two by two… three by three as well as four by four” and
on track three, “she’s four years gone, she’s five feet tall
and si[x] [sic] of me.”
Pa ra n o i a ( A N i g h t m a re T h a t Yo u ’ l l N e ve r
B e D i s c o ve r i n g )
The sense of constant expansion and overload in They
Might Be Giants’ music bespeaks an awareness of
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everythingness, which isn’t always a good thing; as the
Johns themselves sing (fittingly on a hidden track),
“complete paranoia is total awareness,” or reframed
slightly, as awareness floods, paranoia increases.
Consider that exemplar of paranoia, the conspiracy
theory, which is characterized by its continual assimi-
lation of new details. It searches endlessly for more
information and more clues, constructing an ever-more
sprawling narrative. This requires both ceaseless inves-
tigation, looking for the one piece of evidence that will
finally prove the existence of the conspiracy, and a sort
of narrative excess: the story of the conspiracy must be
told over and over again in a desperate bid to persuade
someone. As the standard example of paranoia and
conspiracy theories of the 1990s says, “The Truth Is Out
There.”
But The X-Files’ other tagline, “Trust No One,” is also
apropos. Paranoia is not merely a belief in an external
flood of revealing information. It’s also the belief that
the vast amount of information in the world is hostile.
What’s notable about the conspiracy theory is not so
much the number of facts that support it but the vastness
of the theory—the way in which any fact about the world
is evidence of the conspiracy. Paranoia is in many ways
the simplest totalizing narrative of the flood: it’s all out
to get you. It is the individual subject’s last throw of the
dice in hopes of gaining some differentiation within the
unfathomable giantness of the world, taking refuge in
a fiction constructed to offer reassurance that it’s still
somehow all about you—even if it means playing the
victim. It is one of the basic coping mechanisms for the
flood. But notably, it doesn’t cut one off from the flood.
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The flood is simultaneously there to be recoiled from
and there to explore. One must mistrust the entire world
while still probing it to extract the sacred truth that will
make light of it.
Although Flood itself is not a particularly paranoid
album, the theme recurs elsewhere in They Might Be
Giants’ work: “Where Your Eyes Don’t Go,” “Bastard
Wants to Hit Me,” or “Turn Around,” to name only
a handful. On Flood the best example of paranoia is
probably “
Someone Keeps Moving My Chair
.” Seen
one way, the song presents a situation in which paranoia
seems justified: Mr. Horrible is, after all, genuinely the
subject of a concentrated effort by anonymous people
to ruin his life. But in the face of a situation accurately
described by the old joke—“I’m not paranoid, they really
are out to get me”—Mr. Horrible finds himself obsessed
with a second paranoia: the unknown figure who myste-
riously keeps moving his chair. This demonstrates not
merely flooding in the gratuitous excess of indignities
that Mr. Horrible must face, but also one of the basic
responses to flooding: the single-minded focus on one
arbitrary part of the cascade.
It also highlights something that is easily and often
overlooked about They Might Be Giants, which is
that for all of their supposed “silliness,” their music is
sometimes rather bleak stuff, tarrying in the paranoid or
the otherwise unpleasant. As Linnell notes of Flood’s title,
“while it suggests an abundance, it also of course suggests
a catastrophe. There’s a dark thing lurking behind.”
Again, flooding is not shown as an ideal state but simply
as the actual state—even if it’s just a state of mind.
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P l ay ( We R a c e d U p a n d D o w n t h e S i d e wa l k
Twe n t y T h o u s a n d M i l l i o n Ti m e s )
If on one hand flooding implies paranoia, its non-direct-
ional overflow has a cheerier aspect too, and the name
we have for is it play. Both ideas lurk in the deluvian
sentence anything is possible, and they’re distinguished
only by whether that’s good or bad news.
The thread of play in They Might Be Giants’ music
runs through its childlike appeal and its geekishness,
tracing the band’s common affinity for the circular, the
apparently random, the material, and for free riffing
on ideas. The whiplash shifts of imagined scenery in
“
Birdhouse in Your Soul
,” from a child’s bedroom to
the rocky shores of the Aegean Sea are the stuff of
unrestrained playground improvisors—and for that
matter, whimsical dungeonmasters. (Both childhood and
geek culture will get a properly gigantic treatment in the
upcoming chapters.)
The most obvious exemplar of this approach on Flood
is “
They Might Be Giants
” itself, probably the most
unhinged and bacchanalian piece of animalistic excess
they’d put to tape. The song is focused on an endless
litany of possibilities as to what they might be: giants,
rain, heat, frying up a stalk of wheat, and ever more. Even
here the specter of paranoia is not entirely vanquished—
there is a clear menace to the possibility that the song’s
acceleration might hurl everyone to the wolves—but
for the most part this is a song about a vast profusion
of options and possibilities, barely keeping its wild self
together on a merry-go-round of deranged glee. This is
even mirrored musically in the sections where the song
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seems to peter out, only to be suddenly reinvigorated
by another round of exuberant speculation as to what
they might be. Its placement just before “Road Movie to
Berlin” marks its as the conceptual climax of the album,
because where else can one go from there?
Most of They Might Be Giants’ work rushes
somewhere between these two extremes, but the key
here is that they mark the ebb and flow of the same tide.
Flooding is the aesthetic of the untamed “random”—
even as we acknowledge Cracked.com’s warning that one
“should put ‘randomness’ in quotes, because it’s hardly
ever truly random,” drawn instead from “this weird
little list of words” coded as wacky. This is nonetheless
an identifiable and, as we argue, theorizable aesthetic.
Flooding suggests, at its very least, the illusion of the
hyperactive brain. It represents the refusal to compart-
mentalize. And for lots of people at different times in
their lives with different relationships to the world, to
technology, and to one another, flooding can itself exceed
mere aesthetics, verging even on personality.
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Childhood
C h i l d l i ke - n e s s ( I Wa s B o r n i n a L i g h t h o u s e ,
M y M o t h e r Wa s t h e S e a )
There are many perspectives from which to consider the
concept of the flood, but one of the most basic is that of
childhood. For one thing, there is an instinctive point
of comparison between a child’s subjective experience
of the world as something that is built to a scale far
larger than they are and the experience of flooding. For
another, childhood has always been a favorite theme
of They Might Be Giants, so much so that they’ve
recorded a handful of children’s albums. But perhaps
most importantly—although this is a point we can only
assert anecdotally—They Might Be Giants at the time of
Flood were influential in part because of their appeal to
a particular young generation who heard a vibrant, new
potential in the record.
It is not as though all seminal albums of the early
1990s were influential by way of their pre-teen and
early teen audiences. But They Might Be Giants have
always had a fascination with childhood. As Linnell
tells writer Mark Dery, “Our deepest concerns have to
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do with the music we listened to when we were nine.
That’s very conscious.” On this level, the memories
of a specifically twentieth-century childhood recur in
their work: consider “Toddler Hiway,” “Rabid Child,”
“Hide Away Folk Family,” and “Purple Toupee,” to name
some pre-Flood examples. But beyond the particulars of
the Johns’ own youth, we might view childhood more
broadly as a methodology in They Might Be Giants’ music.
Simply put, They Might Be Giants frequently approach
their subject matter in an overtly childlike way. “What’s
the sense in ever thinkin’ bout the tomb when you’re
much too busy returning to the womb?” asks a 1988 lyric
that we may as well take to be self-analysis.
It’s apt in a discussion of childhood in They Might Be
Giants’ work to nod toward John Linnell’s father, Zenos
Linnell, whose academic publications on children’s
development resonate with the band’s music and share a
certain aesthetic sensibility.
Dr. Linnell’s work is dense, technical, and well
outside the scope of this book. But it highlights an
important facet of the way They Might Be Giants
treat childhood as a concept. He focuses his research
on the way in which a child’s sense of self and
identity is initially developed, particularly via what
is called object relations theory. The title of the elder
Linnell’s 2002 paper “Thinking about Thinking about
‘Thinking about Thinking’,” a study of the way in which
recursive thought develops over childhood, might as well
have just referenced Lincoln’s “Where Your Eyes Don’t
Go,” calling itself “Every Jumbled Pile of Person has
a Thinking Part that Wonders what the Part that Isn’t
Thinking Isn’t Thinking Of.” Specifically, he harkens
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back to the earlier work of psychologists like Melanie
Klein and Jean Piaget, whose models of how infants
interact with objects bear striking resemblance to the
aesthetic of flooding.
Piaget developed the idea of assimilation—an idea
cited by Linnell in some of his papers—in which the
infant draws in objects, often by sucking on them, in
order to make them a part of her own mental schema.
This represents a flood of literal consumption, as object
after object is drawn into the child’s all-devouring mental
system. This closely mirrors the way that flooding in the
band’s music not only rewards (and comes from) fertile
minds, but also rewards (and comes from) people with
access to a lot of cultural points of reference. There’s a
sense that the music innocently tries out ideas for the
sake of their own enjoyable assimilation. As the All Music
Guide says of the band, they “borrowed from every-
where.” And so the genre play on “
Women and Men
” and
“
Twisting
”—or more explicitly on non-Flood tracks like
“We’re The Replacements”—smacks of the curious child
blithely and arbitrarily shoving sea chanteys and garage
rock into its drooling maw.
Melanie Klein, on the other hand, developed the idea
of splitting, in which infants formulate “good” and “bad”
versions of objects based on their presence or absence,
distinguishing between the “good breast” that’s present
when they are hungry and the “bad breast” that is not,
treating these objects as wholly separate things. What
is key to the Kleinian model is that the infant’s own ego
is split as well, leading to what she calls the “paranoid-
schizoid position” in which children fragment themselves
and their world into a multitude of part-objects. This is
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no less a flood, albeit in a different direction. Instead of a
flood of objects into the infant’s subjectivity, the infant’s
subjectivity redoubles the world into a flood, where,
despite all physical evidence to the contrary, Istanbul is
decidedly not Constantinople.
The important point here is not that these theories
enjoy particular credibility—child psychology as
a field has moved on for a variety of well-founded
empirical reasons. Rather it is that these theories seem,
to adult audiences, to capture some essential nature
of childhood as they recall it. This is, of course, quite
different from capturing the essential nature of childhood
as experienced by children—a point we will return to
later.
Either way, childhood experience as envisioned by
seminal child psychologists is an experience of flooding.
Which makes sense—childhood is, after all, largely a
period defined by the experience of play and the sense
of a vast and oversized world. The practice of flooding is
easily played out over a backdrop of childhood—whether
a literal childhood, as in many of the songs off of their
self-titled album, or in a more figurative sense, as in
many of the songs on Flood.
T h e E x p e r i e n c e o f G r o w i n g U p ( We ’ re
D r o w n e d by T h i s Fe e l i n g We S u r r o u n d )
A big part of what separates childhood from adulthood
is discernment—the apprehension of the world’s
dizziness, the channeling of its everythingness into
sensical categories. This goes for intake and output
alike, with a large part of growing up being an education
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in behavioral propriety and conversational relevance.
The sort of transmodality by which a person becomes a
bag of groceries (as in “
Dead
”) makes much less sense
to a well-adjusted, reasoning adult than to a child, who
has encountered few models that explain either where
people ultimately go or where grocery bags really come
from.
This plays into why the band’s music always strikes
adult reviewers as quirky, but can seem unremarkably
factual to young kids. Sure, the Johns’ post-2000
children’s albums (No!, Here Come the ABCs, Here Come
the 123s, and Here Comes Science) might lack a certain
signature morbidity, but the fact that parents hear these
records “speak[ing] to kids on their level” (according to
an Amazon.com review) might not indicate a difference
between the band’s tot-oriented and grownup fare so
much as an ability retained by those adults—most of
them longstanding fans now with families of their own—
to slip into a childlike headspace when they knowingly
reframe their hearing of They Might Be Giants as music
for tykes.
This hints at a peculiar fact of the band’s focus on
childhood, which is that the primary audience for it
seems at times to be parents rather than children. They
Might Be Giants provide a particularly safe sort of
rebelliousness—one that is more invested in negating
boundaries than breaking through them. It allows for
individuality without getting dangerous. And, if we’re
being honest, this is part of what makes it ideal music
for the middle school “gifted” set, a group of variously
outcast kids who, nevertheless, don’t actually want to piss
off their parents. They Might Be Giants, in other words,
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provide the sort of music reasonably progressive parents
wish their teens and pre-teens would listen to.
The adolescent cusp, though, is arguably the moment
at which we have greatest access to both the undifferen-
tiated overload of childhood and the ordered routines
of adulthood—and vitally, it’s a moment when the latter
has not yet fully supplanted the former as a base state
of mind. This last point is why some cultures (notably
Victorian England) have venerated the child’s point of
view: kids, so the thinking goes, can spot the absurdities
of adult behaviors, not yet having been inured to them.
The flipside in They Might Be Giants’ music is a deep
distrust of the grownup world, hence the bleakness with
which “Someone Keeps Moving My Chair,” “Hearing
Aid,” and “Minimum Wage” all paint careerism and the
suspicious amorality with which “
Women and Men
”
implicitly equates humans’ tautological breeding with
imperialism.
Hence the kinship of They Might Be Giants’ music
with the tween crowd. As John Flansburgh remembers,
when the band’s music first broke on KROQ in the late
1980s, “all of a sudden the entire general teen population
of Los Angeles was really interested in us. We were
getting the Seventeen magazine experience that the Bay
City Rollers had.” These were the fans young enough to
understand their own childhood without nostalgia and
old enough to differentiate its playful headspace from the
world that lay immediately before them.
This existence on a cusp between childhood and
adulthood plays out within the duo’s music as well,
perhaps most notably (on Flood at least) on “
Letterbox
.”
On one hand, the lyrics seem to be from a position of
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someone with enough of a past to feel profound regret—
the meditation on how he would have “a lot of eyes on
the other side” or the concern that it might be “too late
or soon to make noise about love, and there’s no time
for sorrow” come across as positively weary. But on the
other hand there’s a clear sense of innocence and naïveté
in the song’s basic conceit, with the singer’s avian bestie
sounding like nothing so much as a childhood invisible
friend. The song at once sutures these two disparate
experiences into one and willfully lingers in the strange
space between them. It is at once a childish look at
adulthood and a mature look at childhood experience.
T h e I n e v i t a b l e “ B i rd h o u s e ” S e c t i o n ( W h a t D o
Yo u M a ke o u t o f T h a t R e c o rd i n g ? )
“
Letterbox
” is, however, only the second most obvious
place to discuss birds and childhood on Flood. “
Letterbox
”
merely suggests an imaginary friend, as opposed to
outright invoking a fundamental image of childhood:
the nightlight. What is most striking about “Birdhouse
in Your Soul” in this regard, however, is the way in
which the child herself is absent from the song except
as the “you” whom the narrating lamp watches over.
The child is entreated to make a birdhouse in her
soul, but this desire comes from the nightlight. Nothing
of the child’s subjectivity enters into the song at all, with
the child’s identity being entirely projected by the blue
canary.
Going back to Melanie Klein’s idea of splitting, the
song could be read as an inversion of the Kleinian
part-object paradigm. Here the nightlight enters the
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paranoid-schizoid position as it splits itself and the
child into part-objects: your only friend, not your only
friend, a little glowing friend, not actually your friend—a
process that notably doesn’t ever resolve, but instead
leaves off in mid-split with a “but I am…” as the electric
organ’s octaves beckon the drums.
The song, in other words, makes the world around
its nameless child into one organized according to an
apparently childlike logic, but, crucially, does so without
actually looking at the world from a child’s perspective.
Although it might sound paradoxical, this actually
makes for a more authentic world because the song’s
narrative never disrupts the enveloping completeness of
its universe by overtly crossing into “your” headspace;
instead it reinforces the unquestioned and unques-
tionable rightness with which children universalize their
experience. Of course your nightlight has a rich inner life
and an historical lineage going back millennia. What the
heck kind of nightlight doesn’t?
This move is quintessential They Might Be Giants,
both in the decision to turn away from the autobio-
graphical or confessional model of pop singing that
would demand the child’s perspective to be foregrounded
and in its reworking of the exterior world according to
alternative and playful logics.
Now let’s visit “
Dead
” again for a moment, this
time recognizing its application of childhood logic as
a bit more nightmarish than the factual recognition
that sometimes people turn into grocery bags. At its
most basic level, the song is based off of an elision
of two different contexts for the act of returning:
that of returning groceries to the store and that of
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reincarnation. The logic at work here is also ostensibly
childlike—or at least dreamlike—playing uncertainly
between two different meanings of a word. And while
one might hear “
Dead
” as a song about the regrets of
old age, its individual images are far more in line with
this developmental logic, with the narrator regretting
how “I’ll never see myself in the mirror with my eyes
closed.” The most telling line, of course, is “I never
apologized for when I was eight and I made my younger
brother have to be my personal slave.” The metaphysical
rules of reincarnation, in other words, remain hung up
on a worry over perfectly ordinary acts of inter-sibling
terrorism, such that the narrator is remade into bag of
groceries expressly because of his lingering remorse over
something his brother has surely long since forgiven and
forgotten. As in “
Birdhouse in Your Soul
,” the world
is shown to work actually according to a childhood
logic—this time of guilt and justice—but here the logic
is a source of concern as the universe steps into the role
of the parents, come to punish the narrator for crimes
committed in their absence.
T h e Ti ny To o n S o n g s ( I D o n ’t U n d e rs t a n d
W h a t Yo u D i d t o M y D o g )
Although nothing in “
Particle Man
” overtly references
childhood, its reception shows clearly that it’s a song
that echoes particularly for children. Not only did it
receive an animated music video on Tiny Toon Adventures
(more about that in a moment) but it shows up on the
anthology Then: The Earlier Years as sung by a second-
grade class at Ottawa Elementary School in Buchanan,
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Michigan, which John Linnell has cited as his favorite
version of the song.
To start, of course, one must point out that the song
is structured musically like a sing-along, a fact demon-
strated straightforwardly by the schoolchildren’s version.
Repetition reigns supreme, and the opening motifs are
simple arpeggios up and down from the major key’s
third scale degree—the note coded in Western music as
most traditionally cheery. The lyrics to “
Particle Man
”
also engage in the same sorts of playful differences of
magnitude that characterize “Dead” and “Birdhouse in
Your Soul,” as quantum particles get turned into cute-
sounding superheroes who battle abstract geometric
forms. Of particular note is the way in which the unfath-
omable vastness of the cosmic timescale is collapsed into
the image of “a watch with a minute hand, millennium
hand, and an eon hand.”
This sense of childishness is, of course, particularly
stressed by the Tiny Toon Adventures video for the song.
This video is interesting both in how it takes the song to
its logical endpoint and in how it fundamentally alters
parts of it. Its setting—a series of arena fights featuring
Particle Man as played by Plucky Duck—is strained, even
when we allow for the multiplicity of interpretation that
“
Particle Man
” intends. For this and other reasons, the
Johns are ambivalent about the videos that Tiny Toons did
of their songs. Flansburgh personally observes, “There’s
just something about being animated as a pig that leaves
you coming back for less,” although Linnell tosses out, “If
the money were right, I’d consider a whole TV series.”
The video makes blatant additions and alterations to
the song, most notably the sequence in which Universe
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Man pummels Particle Man and the introduction of an
unnamed character who continues to beat Plucky up
once he’s reverted to Person Man. Furthermore, there’s
an almost mean-spirited violence to the video that seems
to abandon the tentative balance between cheeriness and
bleakness that the song itself walks.
Despite these apparent flaws, however, something
rings perfectly true about the video. Its structure is that
of a standard Looney Tunes short. Plucky Duck, a child
version of Daffy Duck, is cast in the standard role of the
character who is subjected to an unending and increas-
ingly absurd set of physical torments. In just over two
minutes he is splashed in the face with a bucket of water,
punched in the face by an obese middle-aged woman,
smashed in an accordion, pounded into the ground,
slapped, crushed underneath a massive wrestler, tied into
a knot, crumpled up like a piece of paper, whipped by
hounds in a reverse dog-sledding scenario, and, inevi-
tably, hit in the head with a frying pan. These torments
are, of course, ultimately good-natured, as indicated by
the extremity of physical indignities to which Plucky is
subjected. Plucky, like any Looney Tunes stooge character,
is defined by his intense elasticity—the fact that he can
be put through ludicrous situations like being literally
flattened to two dimensions by a frying pan or being tied
into a knot and emerge essentially unscathed, save for his
dignity, not that he has any to begin with.
The entire thing, in other words, has an aesthetic of
excess, of flooding. Triangle Man is defined primarily
by her prodigious girth and size, and Universe Man by
the fact that he is even larger still. The end sequence, as
Plucky Duck attempts to flee his tormentors (only to end
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up seeking sanctuary in a remote cabin where they are
already waiting for him) consists of a fast-cut montage
of Plucky constantly running through various far-flung
locales. Everything about the short is defined by this
sense of excess. Even its initial setup, a poster indicating
that “Today Only Particle Man Takes On the Universe”
in the “Fight of the Millennium,” points towards this
basic aesthetic of excess.
(Much of this goes equally well for the Tiny Toons
video for “
Istanbul (Not Constantinople)
,” which is
similarly invested in an aesthetic of excess. In this case it’s
based not so much on the practice of ludicrous physical
torment as it is on a continual depiction of excess in the
subtle details: the way that Plucky Duck’s tongue extends
so far as to wrap around his head several times when he
gazes upon a photo of a beautiful veiled woman, the way
in which Yosemite Sam produces a sack of money larger
than himself seemingly from nowhere to try to employ
Plucky’s detective services, and even the way in which
Istanbul is depicted as a ludicrously, excessively vast
collection of spires and minarets.)
T h e U n e a s i n e s s o f C h i l d h o o d ( T h e K n o w n , t h e
U n k n o w n , a n d t h e U n d e rk n o w n )
But for all its instantly lovable superheroes, “Particle
Man” is uneasy—a truth belied by the odd placement
of those two-beat measures that truncate its verses. As
soon as Particle Man is introduced, he’s beaten in a
fight by Triangle Man, and by the end of the song the
already rather grim Person Man suffers the same fate. It’s
difficult to get away from the fact that this is a song in
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which the unlikable bully character mostly wins the day,
with the closest thing to a ray of hope in the song being
that Universe Man gets a fancy woodwind solo instead
of a fight scene. Even the Tiny Toon Adventures video is
cynical, positioning the song in the simultaneously enter-
taining and bleak context of Chuck Jones’s Road Runner
cartoons, with their eternally suffering Wile E. Coyote.
Here, then, is a reminder that the best children’s
media has always been prone to a little darkness. It
would be a stretch to describe They Might Be Giants
as a dark band—indeed, the bulk of their work for the
soundtrack of the grade school horror film Coraline was
dropped on account of its insufficient gloom—but their
music recognizes that childhood’s mission of grasping
and constructing a universe is by nature strange and
maybe a little scary. As ever, the flood is treated as essen-
tially value-neutral, a site of both possibility and fear. A
childlike view of the world brings wonder and worry in
equal measure. The bluebird of friendliness abuts with
the drowning screams of the Argonauts, Particle Man
gets beaten up, and the word games of “
Dead
” obscure a
No Exit proposition.
All of which is to say that They Might Be Giants are
not only focused on the theme of childhood, they’re
particularly good at capturing it with something resem-
bling authenticity. The result of this is that they are
particularly well suited to be a formative band: a body
of music that is designed to grab a still-impressionable
audience and to shape their worldview. And as later
chapters will show, there was, in 1990, a rapidly growing
young audience that was particularly receptive to the
aesthetic on offer. But before we turn to the ways in
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which They Might Be Giants were well suited to speak
to the growing geek audience, let’s look at one of the
most basic shared concerns of geeks and They Might Be
Giants: technology.
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Mediality
S t u f f ( M y M e t a l D e t e c t o r I s Wi t h M e A l l
o f t h e Ti m e )
Flooding within They Might Be Giants’ music is
largely a conceptual process. The band doesn’t focus
on a profusion of things so much as on a profusion of
ideas and possibilities: information overload. But that
doesn’t mean that flooding isn’t a material process, just
that flooding’s materialism takes the form of a focus on
media—the way in which the overflow of information
is provided. As we’ll discuss later, this is evident in the
so-called “hacker ethic”—the focus on playing with
and learning the nature of a new system or piece of
technology—but the idea predates computer culture,
most obviously in the form of Marshall McLuhan’s famed
maxim that “the medium is the message.” However one
frames it, though, the basic point remains: They Might
Be Giants, as a band, are particularly focused on the
material aspects of their music, both within their music
as a subject and in terms of their musicianship itself.
Most musicians and record company folks treat
records, tapes, CDs, and mp3s as functionally transparent
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formats, effectively letting the music do all the talking.
This was never the case with They Might Be Giants.
Take a moment to remember how physical a child’s
first experiences with recorded media can be: there’s
a tactile, ritualistic gravity to putting on a record or
in recording that first tape. The 1986 song “Toddler
Hiway” namechecks the Close N’Play, a turntable that
Kenner debuted in 1967 to a generation of kindergar-
teners—one of whom was John Flansburgh, writer of
the song. Like the product’s name suggests, kids operated
the Close N’Play by opening and closing its bright red
plastic case, which had a sturdy handle for carrying
around. McLuhan would have been proud of Kenner’s
marketing campaign, which effectively branded music
as little more than an excuse to use playback technology.
Hasbro also got in the medium-as-message game in 1967
with their talking G. I. Joe toy—pull his cord and hear
him say “G. I. Joe reporting for duty, sir!”
They Might Be Giants use media consciously, in
some cases championing obscure or new formats, and
in other cases highlighting and taking advantage of
a medium’s idiosyncrasies instead of ignoring them.
Examples from across their oeuvre are countless. In
1987, “Don’t Let’s Start” was purportedly the first indie-
label single ever released as a three-inch CD. “Purple
Toupee” was marketed to the press with 8-track tapes
that were so obsolete by 1989 that Bar/None didn’t
even bother putting the song on the tapes—they were
just for show. Tracks 17 through 37 on 1992’s Apollo 18
comprise the dizzying fan favorite “Fingertips,” which
imitatively highlights just how hilariously weird the
medium of TV-commercial-for-compilation-album
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really is, juxtaposing song fragments from some universe
where “What’s that blue thing doing here?” is a viable
pop refrain; more importantly, though, by putting each
snippet in “Fingertips” onto a different CD track, the
band made Apollo 18 uniquely intriguing fodder for the
fancy “shuffle” function on CD players. The band also
takes advantage of obscure media technology when they
insert the song “Token Back to Brooklyn” as a hidden
track before the start of Factory Showroom and when they
bury “Complete Paranoia” in the commentary track of
their Direct from Brooklyn DVD. Ever the connoisseurs
of American history, They Might Be Giants furthermore
recorded a performance at Thomas Edison’s laboratories
using 1898 wax cylinder technology, with numbers like
“I Can Hear You” and “The Edison Museum” aptly
foregrounding a scratchy materiality.
Even their songs’ sense of self-containment can make
them seem somehow object-like. The band’s records
almost never use fadeouts—the familiar production
technique in which a song grows gradually quieter until
it’s no longer clear where the music ends and silence
begins. Fadeouts act to negate our understanding of
a song as a physical thing; they declare music both
permeable and endless, thereby obscuring its edges
and denying listeners access to tactile analogies. So it’s
noteworthy that although in 1990 fully half of Billboard’s
26 number-one singles melted away in a fadeout, just
two out of Flood’s 19 songs do so. Combined with their
brevity, this casts the album’s tracks as little solid things:
toys.
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D i a l - A - S o n g ( T h e P h o n e I n s i d e H e r R i b c age )
In somewhat less theoretical territory, They Might Be
Giants’ most iconic conflation of an object medium
with an ideological message came in their Dial-A-Song
service, which Flansburgh set up on an answering
machine in his Brooklyn apartment in 1983. The band’s
intent at the time was probably not to explore the possi-
bilities of technoculture—mostly, they just wanted a
way to keep the momentum of their music going after
their live gigging was temporarily interrupted when
Linnell injured his hand and when their equipment
had been burglarized from Flansburgh’s apartment—“it
completely informed our notion that we were living at
the top of Kleptomaniac Mountain,” he says.
Launching Dial-A-Song was an exceedingly clever
move, in that it encouraged a kind of engagement that
allowed for actively ongoing fandom. By recording a
new Dial-A-Song tape daily, They Might Be Giants
pioneered a sort of fan participation that went far
beyond attending those Lower East Side concerts they
played in their first few years. With Dial-A-Song, callers
could act upon being They Might Be Giants fans every
single day instead of just a few nights per year. The
easy technology gave both the band and their fans a
relentless momentum: callers wanted to know what the
next day’s song would be, and so the Johns had to supply
it, whether it was a new song or an old demo that had
been out of the machine’s rotation for a while. As writer
Gene Santoro notes, the band had made three hundred
Dial-A-Song recordings before they’d even cut their
second album.
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Dial-A-Song fostered a sense of intimacy that went
beyond what either albums or live shows could offer.
In the early days of the service, the answering machine
picked up listeners’ reactions to songs, and the band
even sampled their fans’ voices on songs like “I’ll Sink
Manhattan” and “I’m Def.” The sense of give and take in
all this comes in part from the telephone’s tremendously
personal potential; as a technology, it was marketed in
terms of fundamentally intimate connections. Consider,
for instance, the famed 1979 AT&T slogan “reach out
and touch someone,” which attempts to create a tactile
relationship in the experience of calling one’s “friends
and family” (to quote yet another prominent bit of
telephone marketing).
And so Dial-A-Song brought this sense of intimacy
to the act of listening to music. They Might Be
Giants themselves were more or less aware of this,
playing up the clubby aspect of the service with
slogans like “always busy, often broken” and the
cheeky claim that it’s “free when you call from work.”
The Johns advertised the service in the Village Voice
personals section, and although they claim this was
because buying ad space in the classified section was
much more expensive, the effect was nonetheless
suggestive. Even Dial-A-Song’s name fostered a sense
of intimacy, playing off of the well-known evangelical
“Dial-a-Prayer” service and its promise of spiritual
companionship anytime, anywhere.
Dial-A-Song stayed in service well into the digital
age, finally hanging it up for good in 2006 when the
answering machine broke for the last time, an event that
Linnell described tellingly as a “technological death.”
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He noted, “the Internet had kind of taken over where
Dial-A-Song left off.”
Indeed, They Might Be Giants quasi-revived
Dial-A-Song as a website housing their podcasts. But
their involvement in using the Internet to distribute
their music goes back well before 2006. They signed
up to distribute music legally online through eMusic in
1999, releasing two quasi-albums—Giants Jubilee and
Mightathon—exclusively on the service in February of
that year. The albums were, in truth, just cut-down
versions of the two discs of their Then: The Earlier Years
compilations, but they were followed up in July by Long
Tall Weekend, which, despite somewhat resembling a
b-side collection, was the first mp3-exclusive album by
a major artist.
It was nevertheless a watershed moment in the history
of music on the Internet. What’s truly remarkable about
Long Tall Weekend is that it came out only a month after
the launch of Napster. In other words, They Might Be
Giants were leagues ahead of the technological curve
with this album, quickly and savvily allying themselves
with the growing digital culture in a way that most other
bands—and, frankly, the larger music industry—were
unable to manage.
A n E l e c t r o n i c B a n d ( Tu r n I t U p, Tu r n
I t D o w n )
Through all these episodes, the Johns’ attention to media
technology indicates to their listeners that recording
and playback aren’t just the means to some artistic end,
but they are instead worthy of attention in their own
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right. And that applies perfectly well to the recording
of Flood. Despite the big budget and the whiff of rock-
stardom, the band that entered the recording studio
in 1989 largely maintained a musical identity that
they’d begun to formulate in their earliest days and that
Dial-A-Song was characteristic of. Time has somewhat
blurred the technological differentiations between pop
practices of the 1980s, so it’s easy today to hear, for
example, the wonky steampipe percussion of “Sapphire
Bullets” as little more than an historical watermark. But
from their earliest demos through the Flood era, the duo’s
commitment to their electronic setup and sound was as
central to their self-identity as any supposed quirkiness.
Says Flansburgh, “These days the idea of using a
drum machine might seem so much smaller than life, but
in the 1980s, we didn’t feel like it made us un-rock—we
felt like we were more rock. Like we weren’t constrained
by some 1965 notion of being a combo. We could go
around Saturn and come back in a song, and your band
can’t. There was swagger in being an electronic band in
that era.”
The swaggering here is literal. With a guitar and an
accordion strapped to their respective bodies, the Johns
were not only able to move around their performing
space, but being the only two people onstage (along
with a tape machine—which itself got relegated to the
mixing board around 1985), they had to: there was a lot
of room to fill. And they wanted to; Linnell picked up the
accordion as an instrument specifically because it was a
mobile keyboard. NYC synthpop acts like Book of Love
made high-energy dance music while standing amazingly
still onstage behind synth rigs, but “the physicality and
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sweatiness of our early shows would probably surprise
if not appall people,” says Flansburgh. “There was a lot
of jumping up and down and screaming. There was an
expulsive craziness to it.”
This craziness was willful, because as Flansburgh
explains to American Songwriter, “When you see a rock
show, a typical rock show, about four songs into it you
kind of know nothing is going to change. And to me
that’s a really disappointing thing about a lot of live
performances.” Ever since the band’s earliest shows, the
quasi-non-liveness of their performance had freed their
stage act to be more than a concert. At a given They
Might Be Giants show in the mid or late 1980s, the
stage would be festooned with three colossal portraits
of William Allen White, the Johns might don three-
foot-long papier-mâché gloves or sombreros, and a host
of other props and gimmicks would lie in store. When
they’d perform “Lie Still, Little Bottle,” Flansburgh
would keep time on the jazzy number’s offbeats by
thumping the stage ceremoniously with a microphone
affixed to the end of an eight-foot stick. Slide shows
played behind the band. Their TEAC tape machine
would play surreal spoken-word introductions to usher
them onstage and exit music to conclude their shows.
A glockenspiel was carted before the audience with
chanting and totemic reverence, only then to be used
for just one note of one song. They fenced with loaves
of French bread. Taking a cue from Bob Dylan’s 1965
“Subterranean Homesick Blues” video, they held up cue
cards for their audiences to see, offering instructions
and commentary that progressed from the banal to the
absurd. Cue cards might give way to rally signs. The
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band also enjoyed involving the audience in large-scale
noisemaking, coordinating their WHOOSH sounds to
simulate planes flying overhead (an old Frank Zappa
routine). Or sometimes they’d just tell the crowd, “Now
scream like you are in Hell.” Somewhere along the line,
they started using puppets. As Linnell says to Spin, “We
like puppets. Some of our best friends are puppets.
We’re puppets.” They Might Be Giants tested the border
between music and theatre, and as we connect the dots
from gadgetry to stage props, materiality retains a privi-
leged role in the band’s public presentation.
We can also understand the band’s electronics as
an extension of their authorship. In the days of Flood
and before, Linnell and Flansburgh were accustomed
to a certain amount of musical control—after all, both
accordion and guitar can easily be played as a solo
instrument, providing melody and accompaniment alike.
An electronic setup assures its operators a degree of
uninterrupted command over the music, even if it limits
their ability to improvise or change song order on the fly.
It’s of course a lie to say that the duo’s drum machines,
playback tapes, and samplers never malfunctioned, but
during the early years, the occasional technical glitch was
nonetheless preferable to a hired rock combo’s reliably
humdrum sound and its simultaneously unreliable
command of those exacting songs. The Johns’ music is
every bit as fussy as it is fun, and John Flansburgh readily
admits that because of their desire to control their own
sound, “we sometimes seemed like the biggest divas in
the world.”
It’s fitting, then, that by eliminating the sideman,
the band’s electronic rig also served to amplify Linnell
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and Flansburgh’s personalities in their music: their
awkward voices and lopsided lyrics were uncluttered in
the live mix, and each swelling bass rumble they lacked,
every time a drummer would have twitched clatter-
ously between songs (but didn’t), They Might Be Giants
resembled their contemporaries less and less. It also
allowed them to gig with a shorter setup time and to
adjust more readily to the size and desired noise level
of any given show. “The fact that we were working with
tape meant that our volume could be controlled in a way
that a band with drums wouldn’t have been,” Flansburgh
recalls. This kind of versatility was especially useful,
given that venues such as Darinka operated for many
years without licenses and were thus especially keen to
avoid police attention.
In these ways, the band’s bevy of gear became part of
their creative identity, both live and on tape. The demos of
“Hotel Detective” and “Don’t Let’s Start” and their “‘85
Radio Special Thank You” highlight the Johns’ eagerness
to filter their voices through warbling tape playback
systems, feeding themselves into their own machine,
apparently unconcerned with remaining entirely human.
(Incidentally, this is one of the ways that They Might Be
Giants’ music can set up the sci-fi punchline of mankind
serving gigantic technological overlords, despite their
real magic effervescing in less cartoonish moments of joy
or exasperation like “
Birdhouse in Your Soul
,” or “
Dead
,”
whose focus is sublimation, not submission.)
The electronic identity of the band didn’t just allow
the Johns to turn the sounds they imagined into reality,
but it suggested musical possibilities that were previ-
ously unthinkable. “The technological stuff was the
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governor on our imaginations in one way, but it was also
a trampoline because there were all sorts of things you
could do that had never been done before. What was
coming out of these machines sounded unlike any music
that had happened before,” says Flansburgh.
Again, this is most audible on the duo’s early
recordings, where the presence of a sample or a synth
sound can seem to overpower the songwriting. In all
its lo-fi hi-tech glory, if “Boat of Car” had been the
only track They Might Be Giants ever recorded, the
ominously display of medium-as-message would have
branded them as a Residents ripoff band.
As far as the Johns are concerned, though, the specter
of technology might be even more iconic in the title of
Flood. Far from taking its name directly from a natural
event or even consciously from the aesthetic of flooding,
Flood was christened like this: “Back when we used
floppy drives, I would give the drives names that were
distinct from our actual project names,” says Flansburgh,
continuing, “There were about ten different names, just
nouns, and one of them was Flood. And Linnell just said
one day, ‘We should call the album Flood.’” To the Johns
and their fans alike, the album title might exude mystery
on its surface, but the sum total of their and our associa-
tions with the word “flood” accounts for the intuitive
rightness of its naming. The story is innocuous, but it
highlights the degree to which their attention is focused
on technology—and maybe knowing this will subtly shift
the way we hear the album.
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T h e B a n d ’s S o u n d E vo l ve s ( A B ra n d N e w
R e c o rd f o r 1 9 9 0 )
Considering the medial engagement within the band’s
own history, their timeline up to Flood resembles a
mutual game of catch-up between man and machine.
From 1982 to 1989 the Johns learned how to handle
their gear and write with it and no longer for it, while the
consumer hardware market for electronic instruments
made gigantic strides toward integrated musicality. Ever
fans of expos and pageantry, the two would visit trade
shows where new equipment would be premiered, and as
Flansburgh remembers, “there were times when we had
to wait to record certain songs because the drum machine
we’d seen at the music equipment show wouldn’t ship
until a month later, and we knew the record would sound
so much better with the new gear.”
By the time the Flood sessions began, the game of
catch-up had largely run its course; the band had learned
to use their gizmos for genuinely musical ends. Even
though the band was excited to try out their new Casio
FZ-1 samplers—“We both got matching ones in a very
twinsy kind of way,” says Linnell—they found themselves
largely separating the acts of songwriting and production
from one another. “We never wrote in the studio,” he
quips.
The lion’s share of songs on both the self-titled album
and Lincoln had been written between 1984 and 1986.
Flansburgh explains, “we put our live show together
over the course of 1985, adding more and more songs,
and that created the repertoire that guided us through
the first album and Lincoln.” Linnell continues, “Lincoln
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probably had half a dozen new songs, but like a lot of
second albums it also had all the sort of lesser songs of
the first album’s batch.”
So by 1989, “we had no original material,” explains
Flansburgh. “It was the first time in our career that
we actually had to create a whole new set of songs,
so it was a big evolution for us.” Now that the Johns
were under the gun after a long low period in their
songwriting, they found themselves writing appreciably
different stuff, more rigorously revising the sketches from
their Dial-A-Song answering machine. Whether or not
They Might Be Giants improved over their first several
years, they indubitably honed their songcraft toward
more functional pop. Across their first three albums, the
average song length increased from 2:01 to 2:12 to 2:17.
(Incidentally, this trend continues through Apollo 18, John
Henry, and Factory Showroom: 2:22 to 2:51 to 3:06.)
Only two songs weren’t newly written for the record.
One was “They Might be Giants,” which had appeared
on the band’s sprawling 1985 demo tape—albeit in
a slower, less Muppetlike incarnation. The band saw
the song as an important bridge from their past to the
present—and in the perpetuity suggested by its fadeout
ending, to their future too. As Flansburgh tells Rolling
Stone, “Any song like this is kind of a manifesto, and
although we had recorded a version early on, I think
including it here was a way to telegraph to all who might
care that we were very much going to carry on as we had
started—which is to say complicated and impossible to
pigeonhole.”
The other song they already had in the bag was
“
Istanbul (Not Constantinople)
,” which had been a
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top-ten single for The Four Lads in 1953, and was
similarly a long-standing part of their live show—
though notably one that they’d done sans backing
tracks. Instead, “
Istanbul (Not Constantinople)
” had
been a technologically driven showcase of echoboxes.
The way they played it in the mid-1980s, after the
first two verses (accompanied by Linnell’s accordion),
the song would degenerate into an endlessly rever-
berating caterwaul of spooky-voiced dialogue and
vocalizations halfway between a yodel and an Islamic
call to prayer, warning listeners as if spoken from
the Byzantine Beyond, “You caaaan’t go baaaaack to
Constantinooooople!” before picking back up for the
third verse.
They felt the pop sensibilities of the song—which
is basically a rewrite of Irving Berlin’s “Puttin’ on the
Ritz”—but as Flansburgh explains, “it was really unclear
how to turn it into anything that would be more than
an encore song, much less a single,” so the band and
their producers treated it as an experiment; scheduled
for recording early in the Flood sessions, the song would
serve as a good exercise in mastering the FZ-1, and it also
afforded a little more time for the Johns to write a few
last-minute new songs.
After carefully piecing together a bank of samples
to work with (including the sound of blowing on Coke
bottles), Flansburgh did most of the work assembling the
track in a sequence that his Macintosh computer would
then send to the FZ-1 as MIDI triggers, activating the
song.
Even though by 1989, the band and their technology
formed a relatively unified front, the perils of being an
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electronic band were real. Flansburgh recalls working on
the track’s pre-production at home:
A week after we’d gotten the FZ-1 samplers, I’d made
all the samples that are on “
Hot Cha
” and “Istanbul,”
and I’d pulled an all-nighter programming “Istanbul,” on
my computer triggering all the MIDI, all the samples,
everything that’s there. I had mapped out the whole song.
I’d come up with the version that you know, and it had
really taken a long time, and I was really tired. This guy
Alan was coming to my house at 10 or 11 in the morning,
and we were going to program drum fills for “
Twisting
.”
And I sat him down at my computer and said, “Dude, you
gotta check this out—this shit is on fire. I can’t believe I
did this. I’m so proud. I’m gonna go to the bathroom for
a second, but play this—I’ve worked on this and listened
to it for like twelve hours straight.”
And I come back, and he’s sitting at the computer, pale
as a ghost, just looking at me, and says, “I don’t know
what I did, man. I’m really sorry.” Everything was gone. It
was horrible. I’m actually not sure if I cried. I don’t know
what happened. I wasn’t there. I was already really tired.
But then I was given the task of actually having to
reprogram the entire thing again, which in some ways
was actually better because I’d done it once, and so the
next time round it was just a little more focused.
Little calamities like this underscore that the challenges
and small victories of making (and eventually touring
for) Flood were inseparable from the band’s investment
in technology. And importantly, the technology lends
the band’s lyrics and performances a kind of autonomy
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in which they’re under no obligation to live up to the
subtexts of rock that include self-importance, hypermas-
culinity, biographical authenticity, and narrow-minded
moneymaking. The album’s 16-bit recipe preempts all
this, which is probably lucky, considering how much the
sound of rock music at large would change within a year
or two of 1990.
M e d i a l S o n g s ( I C a n Ju s t B a re l y H e a r Yo u )
In the larger scheme of the band’s extended engagement
with the material technology of their music, Flood
occupies a strange midpoint between the ostentatious
experiments of their first albums and the digital excur-
sions of the band’s late career. By early 1990 Dial-A-Song
was no longer a puzzling experiment in songwriting and
publicity, and the possibility of Long Tall Weekend was still
a glimmer in the eye of Tim Berners-Lee. Nonetheless,
there are a few captivating moments on the album that
meaningfully highlight technology and reward those
most plugged-in of listeners.
Track 11 on Flood is “
Hearing Aid
,” a Flansburgh
number sung over a cool dub reggae backing track. The
stylistic nod here is far from arbitrary: dub is a singularly
technological genre, historically created to show off
the Frankenstein assemblages of speakers that Jamaican
DJs in the 1970s cobbled together on truckbeds to
make mobile parties. Using echo boxes to create a sonic
space that connotes equal parts prison cell and dense
jungle, dub speaks a lo-fi, bass-heavy language. Because
of its cultural dialogue with underclass struggle and
technomodernity, this language spread quickly into the
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punk scenes of New York and London, whose concerns
were similar (if less directly racial). This is one reason
why it’s fitting for “
Hearing Aid
” to feature the guitar
weirdness of dubby noiserock veteran Arto Lindsay (who
cut his teeth in the No Wave act DNA). It’s also one
of the reasons why those guitar squonks and metallic
crunches at the track’s end are so appropriate in a song
that addresses the ennui of the daily grind. The musical
style itself calls our attention to the idea of echoey urban
space.
What’s more, “
Hearing Aid
” doesn’t just direct our
tactile, physical attention to space, but it’s about techno-
logical objects. Things.
A quick survey of They Might Be Giants’ songs shows
us just how pervasively this happens: “Metal Detector,”
“Thermostat,” “They’ll Need a Crane,” “Dirt Bike,”
“Electric Car,” “Become a Robot,” “I Am a Robot,” “Robot
Parade,” and on perhaps somewhat shakier ground, we
might include “Shoehorn With Teeth.” In “
Hearing Aid
,”
though, the use of everyday technology goes beyond just
the dub stylings and the song’s title. The wobbling metal
sound at the song’s beginning is a rolling garbage can lid
(though it sounds like a Model A Ford in its death throes,
doesn’t it?). And that little solo before the second verse is
the sound of a vacuum cleaner, seemingly switched from
one intensity to another, edging ultimately toward weaker
suction, then switching off as if defeatedly admitting the
futility in trying to suck up all the lazily growing piles of
dingy stuff in one’s office. Or life.
Foregrounded technology takes on a lot of roles in
They Might Be Giants’ music, though in this case it’s
an agent of the mundane: any concern that the song’s
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narrator might have for other people—namely Frosty
the supervisor—is reduced to yet another noise. As
Flansburgh says, it’s “a very personal song. It’s about
really, really, really hating your boss.” (Indeed, it’s no
surprise that “
Minimum Wage
” is the following track.)
The ambivalent line “don’t say the electric chair’s not
good enough” hints technologically at a punitive level
of excess where, like the album’s cover photo, the flood
is no longer any fun at all. Hence the song ends with an
arbitrary anticlimax. Self-indicted and self-destructive in
his object-assisted apathy, the narrator of “
Hearing Aid
”
just keeps drinking coffee.
(While we’re at it, let’s acknowledge the staggering
symbolic and functional importance of coffee in the
world of They Might Be Giants. The band namechecks
the beverage in no fewer than twenty—twenty—songs.
They also struck a rare endorsement deal a few years
ago with Dunkin’ Donuts, writing jingles. Coffee is a
logical—and crucially, legal—drug of choice for the
duo: it flows in endless refills, and it instills a pleas-
antly amped-up sense of awareness. As for the taste, its
bitterness is part of the charm. John Flansburgh tells the
website Three Imaginary Girls, “I like brewed coffee.
And I like very strong coffee that has been made very
recently. I like the very old-fashioned hotel kind, where
they make coffee in semi-industrial circumstances in a
very big coffee maker at a very, very high temperature…
I do love going into the fanciest hotel of whatever city
we are in, and they make coffee in a very old fashioned
way.”)
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T h e O t h e r O b l i ga t o r y B i rd h o u s e S e c t i o n
( W h a t ’s T h a t B l u e T h i n g D o i n g H e re ? )
Back to the music, then. If “
Hearing Aid
” uses hi-tech
and non-old-fashioned things, in all their thingness, to
dystopian effect, then it’s the evil twin to “Birdhouse in
Your Soul,” that warmest, most utopian moment. Those
childlike sensibilities that the previous chapter identified
in “
Birdhouse in Your Soul
” lend a tactile intimacy to
the song’s sense of thingness, reaching out and touching
technology in the specific form of the nightlight.
Recall that “
Theme from Flood
,” an auspicious call
to bright-faced futurological optimism, opens the album
au naturel, with only voices and trombones in thin,
happy decorum. Thus when “Birdhouse” hits, its very
unnaturalness is immediately apparent. That comically
bouncy kick drum. That sample of a picked electric bass.
That shimmering electric organ, cheap and portentous
all at once. However much Elektra may have wanted
They Might Be Giants to be a big-sounding rock band,
they weren’t one (yet), and so as with their early days of
performing with a tape deck onstage, here again they
shine a light on their music’s inorganic scaffolding.
Several of the song’s surface-level events are actually
extended musical quotations from The Lovin’ Spoonful’s
1966 single “Summer in the City.” Linnell explains:
“1989 was a particularly brutally hot summer. When we’d
leave the studio, it was this crazy, sweaty world. This is a
little bit corny, but that was the spark for the reference in
‘Birdhouse.’” Listen to both songs back-to-back and hear
how the two-chord alternation in They Might Be Giants’
verse echoes that of The Lovin’ Spoonful’s chorus. The
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keyboard sound in the earlier track is also recognizable
as Linnell’s favorite organ, the Vox Continental. During
live performances of “
Birdhouse in Your Soul
” (including
the version on Severe Tire Damage), guitars and brass
invariably quote the instrumental solo from the 1966 hit
at length. And getting back to technology, both songs
boast car horns in their middle sections.
But venturing deeper inside the birdhouse, even
the song’s thornier moments of harmonic organization
suggest a certain way of interacting with technology.
Specifically, when we listen for the relations between the
various keys that the song visits and hints at, we might
understand “
Birdhouse in Your Soul
” as among the more
musically complex songs to chart in the top ten (oh yes
it did—number three on the US Modern Rock chart and
number six in the UK singles chart, remember?).
Though Linnell penned the song in the overarching
schema of C major, its various sections emphasize other
tonal centers. Specifically when the chorus hits the
word “soul” for the first time, we’re then treated to a
parenthetical couplet that recasts the song suddenly
in E-flat major, despite its having previously offered
no meaningful indication that this was even musically
possible. The are two things to listen for here: first, note
the similarity of chord progressions that opens both the
“blue canary” and the “not to put too fine a point on
it” sections (I to IV in their respective keys); second,
notice how both of those sections conclude with a series
of chords on “make a little birdhouse in your soul”
that, despite differing, nonetheless both provide a kind
of musical resolution—the first taking us from C into
E-flat, and the second dropping us back off in C.
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In “Birdhouse,” these harmonic developments swoop
down upon us much more suddenly than they would in the
Beatles or Beethoven. One effect of such abrupt musical
changes is their potential to sound somehow mechanical.
Reinforcing this notion is the digital “transpose” function
on the sequencing software the band was using in 1989,
which meant that with the click of a mouse, whole
sections or songs could cartoonishly jump up or down by
a few notes. The suggestion here is an interchangeability
of keys and, by extension, the notion that the parts of a
song are modular—actual things to be manipulated. This
isn’t far-fetched, given, for example, how thinglike Flood’s
songs are (as suggested earlier on account of their refusal
to fade out) and how explicitly shuffleable the compo-
nents of “Fingertips” are. The pop phenomenon of a
sudden musical transposition marking a sectional divide
is widely recognized, so much that it even has a devoted
website (www.gearchange.com), which calls it the “Truck
Driver’s Gear Change”—a telling nickname that frames
harmony within the realm of the technologically tactile,
as if keys and chords belong to some vehicle whose
ratchetlike transmission is the plaything of rock bands.
Beyond the chorus, this sort of behavior happens
all over “Birdhouse.” Pay close attention to how
when the “I’m your only friend” part from the intro
comes back at the bridge; it’s in A major instead of
the original C. And those stormy chords that hit 80
seconds into the song? Just moments later, we hear an
unforeshadowed exact transposition of the progression
(gear-shifted down from A minor to F-sharp minor). The
MTV clip for the song, incidentally, uses these musical
moments to offer an ultra-rare instance in the band’s
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videography of one-to-one sound-to-image correlation,
again foregrounding mechanical thingness: a syncopated
saxophone blast is visually staged as a forklift’s honking
horn, with John Flansburgh behind the wheel, outfitted
as a warehouse truck driver.
Enthusiasts of music theory will note that the song’s
points of tonal focus—C, E-flat, F-sharp, and A—
symmetrically divide the octave into four equal intervals
of three semitones each. Tricky moves like this hardly
guarantee good music, but the aesthetic payoff here is
important: they naturalize the unexpected. To harmony
and sectionality, to friends and non-friends, to objects
small and large, and to settings mythic and intimate,
the song imbues an interchangeability whose character
is above all familiar. Its focus on tangible items and
physical closeness suggests that no matter how remote
and unstable the surroundings might seem, home is never
far away. It also relatedly affirms owning, handling, and
using physical things as an empowering way of being
oneself. The “Longines Symphonette,” to which the
lyrics compare the infinitude of the nightlight’s story,
refers to a line of transistor radios, calculators, and wrist-
watches popular in the post-war decades, and the bluebird
on the nightlight is, of course, one of friendliness. For all
the light-and-dark ambiguity in the band’s flooding, the
music of “Birdhouse” can declare that happiness isn’t
just some immobile lighthouse, warning as much as it
beckons, but instead it’s something we can hold and carry
with us—something we can plug in anywhere, whether
we’re in A major or E-flat. In this way, the glowing
message of “Birdhouse” is written at the convergence of
early childhood memory, tactility, and technology.
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In the following chapter we’ll see how this particular
meeting ground is a fertile one with a fair amount of
cultural history. It both reflects and gives rise to a certain
way of being in the world. This convergence helps to
explain why 1990 was such a good time to be invested
in material technology. And to bring our discussion
back around to the phenomenon of Flood itself, it helps
us to get at how, why, and for whom this record was so
important.
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Geek Culture
G e e k C h i c ( T h e i r N a m e s A re C a l l e d , T h e y
R a i s e a Pa w )
They Might Be Giants never auditioned for the role
of geek rock kings, and so their being cast as such has
historically been a sensitive topic. As John Linnell puts
it to Magnet, “we did feel like we were being carica-
tured in a way that was unfortunate… people thought it
was a schtick, that we were some kind of nerd-themed
project.” He continues, though, noting that “at one
time, ‘nerd’ was a much more pejorative term. But
something has changed in the culture now, and that’s no
longer a horrible thing to be.” This isn’t code for some
if-you-can’t-beat-’em-then-join-’em resignation; to the
contrary, Linnell doesn’t give the band nearly enough
credit here. One of those things that he talks about
having changed in culture, in fact, was They Might Be
Giants, and specifically the album Flood. Nonetheless,
Linnell is correct in observing that pigeonholing them
as such displays a limited understanding of what they do.
To wit, it’s worth contrasting the band with, for instance,
Jonathan Coulton, another “geek rock” musician, and one
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whom they’re close to—Coulton opened for the band
several times, and Flansburgh produced Coulton’s 2011
Artificial Heart album. Coulton’s music is overtly steeped
in geek references, with songs like “Code Monkey”
(the tale of a put-upon programmer) and “Skullcrusher
Mountain” (a mad scientist love song). Nothing in They
Might Be Giants’ catalogue is nearly so overtly geeky.
And where Coulton’s background was as a computer
programmer, They Might Be Giants came up through
a postpunk scene with no overtly geeky elements. As
Flansburgh puts it in a joint interview with Coulton:
“For me, when people say ‘you guys are such nerds,’ I
am a million miles away from that. If it were not for the
Sex Pistols and the Ramones and Patti Smith and Elvis
Costello and the Tuff Darts and Mink DeVille and Pere
Ubu and The Residents, I would not be in a rock band,
because those things are my cultural lighthouses. Those
people punched people in the face.”
How, then, did They Might Be Giants end up bridging
the divide between this hard-rocking lineage and their
eventual role as statesmen of geek rock? Much of it
has to do with the particular cultural context of 1990,
when Flood came out, and with the way in which the
album, without trying to or meaning to, tapped into
the tastes of a geek culture that was rapidly growing,
both in the sense of raw numbers and in the sense of a
widening umbrella of what “geekiness” signified. We’ve
already looked at the aesthetic of flooding and how it
characterizes They Might Be Giants’ work. But the
early 1990s was a period where the boundaries of what
could be considered geeky were rapidly expanding, and,
generally speaking, expanding in line with the idea of
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flooding. Accordingly, They Might Be Giants were, with
a major-label debut, in the exact right place at the exact
right time. But explaining that will involve coming at the
divide from the side that They Might Be Giants didn’t.
So let’s put the band aside for just a moment and look at
geek culture in 1990.
Te ch n o l o g y i n 1 9 9 0 ( P u t Yo u r H a n d o n
t h e C o m p u t e r )
The biggest single factor in the geek culture of 1990
was the increasingly meteoric rise of the personal
computer, with ownership rates more than doubling
over the 1980s. It was also a time when major advance-
ments in the history of computers as a consumer
product took place. In late 1989 Creative Labs released
the Sound Blaster, significantly advancing the audio
capabilities of computers. The year 1990 saw the release
of Windows 3.0, the version of Microsoft Windows that
began Microsoft’s expansive dominance of the operating
system market. It was also the year of the standardi-
zation of computer graphics under the Video Electronic
Standard Association. Beyond that, 1990 witnessed the
then-nascent Internet in the form of the Usenet. Its now
most familiar form, the World Wide Web, did not exist
yet, but Usenet, a system of discussion forums called
newsgroups, did, which allowed like-minded folk to
converse about a dizzying and ever-expanding array of
topics. There also existed a patchwork of local systems
called BBSes. These generally consisted of people with
a personal computer and a modem who had configured
their machine to accept dial-in connections from other
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users, and provided geographically focused forums for
discussion.
The experience of using these systems is noteworthy.
Trawling the vast number of newsgroups or using
local BBSes involved a continual act of searching and
exploring as tangents in conversations or off-handed
mentions of other BBSes progressively deepened the
rabbit hole. Integral to the pleasure of an online life
was the seemingly infinite amount of stuff that could
be found online. Although it was in no way true that
every thinkable triviality was being discussed somewhere
online, it was self-evidently true that discussions existed
on far more topics than one could possibly imagine.
Obviously one of the issues in 1990 is that of who has
access to the emerging technology. The divide separating
those with economic means of access to computers and
the Internet is still a major issue in any discussion of
digital culture today, and so it’s simply impossible to talk
sensibly about geek culture in 1990 without discussing
this. Computers in 1990 were not cheap. Serious models
cost thousands of dollars, and inexpensive units still cost
several hundred. They were in a price range where they
were consumer goods, yes, but they were still the province
of middle-class families. In 1990, only 15 percent of
Americans regularly used computers, and families with
multiple computers were most definitely the exception.
Access to the Internet, meanwhile, was even more
exclusive. The launch of the first commercial ISP, The
World (based near Boston), preceded Flood by only two
months, and was a clandestine operation, given that the
National Science Foundation, which still administered
the US Internet at that time, didn’t officially allow
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the public sale of Internet access until 1992. Earlier
online communities like The WELL existed, but were
even more limited in scope and were restricted to
certain geographic areas. For the most part, access to
the Internet relied on affiliation with a university, a
government, or a defense contractor. In practical terms,
this means that while the hobbyist hacker did exist, and
while more and more people were acquiring the tools for
both hacking and creating digital media in general, they
were limited to relatively affluent families, and access to
the larger digital community was even further limited.
C o n ve n t i o n C u l t u re ( T h e Wo rl d Wa s
Tra n s f o r m e d , a C r o w d G a t h e re d R o u n d )
Geek culture existed in the West well before computer
culture, but was radically transformed by it, and this
transformation was in mid-shift at the time of Flood’s
release. Understanding the events requires a glimpse at
geekery in the mid-1980s. At that point, the culture was
focused heavily on the ritual of the convention—day or
weekend-long events in which fans would congregate.
These included both conventions dedicated to single
television series—Star Trek, most infamously—and
general sci-fi cons that might include actors from several
series or franchises alongside authors, big names from
the world of gaming (both computer and role-playing),
and other figures.
These conventions were, to be sure, heterogenous
in their interests. But for obvious financial reasons they
depended on the pragmatic overlap of various interests.
For instance, in 1987 the first Dragon*Con (one of the
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larger conventions, still held annually in Atlanta) had
both British author Michael Moorcock and the creator
of Dungeons & Dragons Gary Gygax, along with more
obscure writers like Robert Asprin and Lynn Abbey.
There is no direct connection among these figures, but
their fanbases had sufficient overlap that the organizers
could safely assume that people who wanted to see one
would be further enticed by the presence of the others.
The effect of this was that there existed a common
and roughly definable set of geek signifiers. The ones
sufficiently weighty and popular to build an entire
multi-day convention around were usually based on pop
culture media like Star Trek, Doctor Who, and Tolkien,
although large general interest conventions and rarer
specialized gatherings celebrated more esoteric fandoms
and also a host of participatory geek interests like corre-
spondence chess, ham radio, and historical reenactment.
This pool of signifiers was broad, but it all fit into a
relatively small number of categories; nearly the entire
list could be categorized either as sci-fi/fantasy media or
technology culture. The fringes of this world overlapped
occasionally with record collectors, sports card buffs,
mail art participants, vintage car enthusiasts, conspiracy
theorists, and gaggles of lonely Mensa members, but the
central orientations of geek identity were clear by this
time. It’s worth noting that the pre-computer version
of geek culture retains its link to economic privilege.
Central to conventions then and now are the dealers’
rooms, where the sale and trade of officially released and
bootlegged/fan-produced merchandise takes place.
Geek engagement overlaps with flooding in a few
ways that generally rely on economic resources. Most
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notable here is collecting, which signifies a sustained,
progressive, and deep engagement with one item of
choice, be it computer games, comic books, or action
figures. Similarly invested in materiality is the stereo-
typically geek tradition of cosplaying, which involves
both the quite intensive material practice of crafting
one’s costume and also the flood of possible temporary
identities that one might don in the name of dressing up.
In the 1980s, the topics that could be considered
geeky were limited compared to now, and this in turn
limited the ways in which to geek out. For example,
consider that the vast number of craft projects within
modern geek practice—fan-made knitware based on
television shows and the like—were all but unheard of a
quarter-century ago.
This change is both conceptual and historical. Culture’s
understanding of geek identity is now much more open
and diffuse—and, not coincidentally, positive—than it was
before 1990. It acknowledges that the act of constructing
one’s identity from a variety of sources matters more
than the sources themselves, which means that the shared
signifiers of geekdom broadened at some point.
S h a re d S i g n i f i e rs ( T h e S t re a m o f Pe o p l e
G e t s Wi d e r )
To many fans around the time of Flood, They Might Be
Giants’ music wasn’t merely an adolescent soundtrack;
it served moreover as a much-needed shibboleth into a
culture of like-minded peers. Personally, in both of our
adolescent social lives, it was a shared signifier—one of a
few vital texts that, once referenced, acted as a shortcut
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to kinship with others. Here we’re speaking of those
assessments of taste and knowledge that kick off so many
friendships, dates, and debates: What music do you listen
to? What books do you read? Have you seen Brazil?
So for example, another important common referent
for both of us was Douglas Adams’s novel The Hitchhiker’s
Guide to the Galaxy—and we suspect that a fair number
of readers are nodding with familiarity here. Esquire
magazine reinforces this kinship even while trying
to defend the band against pigeonholing: “a lot of
non-geeks have dismissed TMBG as one of those things
like The Hitchhiker’s Guide to the Galaxy.” And the book’s
curiously specific image of a “very surprised-looking
whale” floating in empty space is shared, almost certainly
uniquely in printed media, by the cover of the 1992
Apollo 18 album.
(Incidentally, The Hitchhiker’s Guide to the Galaxy is a
useful referent here for understanding that despite the
ostensibly global nature of the Internet, geek practice
was—and to a degree remains—bound by geography
and dominant culture more broadly. Douglas Adams was
as idiosyncratically British as They Might Be Giants are
American—perhaps even more so, given that he hailed
from the same Cambridge University-based comedic
tradition that yielded geek touchstone Monty Python,
and indeed had writing credits on some of the later
episodes of Monty Python’s Flying Circus. To be far more
succinct than the topic deserves, this is a school of
humor that is based in large part on a continuing excess,
both in the classical British sense of the grotesque
and in the sense of conceptual flooding. For Douglas
Adams, this focused on the absurdities and sadisms of
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bureaucracy—for instance, inflating the petty cruelty
of displacing homeowners in order to build a highway
into an act of multi-species genocide in which an entire
planet is effectively bulldozed. But it also manifests in a
sort of endless interplay of seemingly arbitrary concepts,
whether in Terry Gilliam’s memorably surreal anima-
tions for Monty Python or in the Infinite Improbability
Drive that powers the protagonists’ ship in Hitchhiker’s—
surely the tidiest imaginable plot device for explaining
the nature of flooding. At any rate, fans’ connection
between They Might Be Giants and the likes of Douglas
Adams was a largely stateside correlation.)
It’s incorrect to view connections between media like
this as somehow inherent. Instead, we might take the
situational commonness of this connection as evidence
of a certain sort of individual and community behavior
in defining aesthetics and subcultural sensibilities. And in
tracing how this behavior came into being between the
mid-1980s and now, we might understand that it took a
specific set of cultural and technological events for these
connections to come into focus.
Even in its early stages, the rise of the personal
computer as a commonplace object had clear impact on
what could be considered “geeky.” To give a somewhat
random history of when topics acquired Usenet
discussion groups (and thus by extension when a critical
mass of computer-enabled people converged on the
subject), Star Trek’s group began in 1986, and Doctor
Who’s in 1987. In the late 1980s sex and the Internet
began intertwining significantly as the alt.sex hierarchy
was established; in terms of subculture and materiality,
the most interesting community in this case is probably
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alt.sex.bondage, which was whipped up in 1989. And in
the early 1990s groups on things outside the obvious
geek topics began forming—alt.tv.simpsons formed in
1990, alt.gothic in 1991, and, of course, alt.music.tmbg
in 1992.
The dates these groups were established is not,
however, the point when geeky people started noticing
the topics in question. They Might Be Giants, for
instance, were first mentioned on the Internet in 1987
when Peter E. Lee used a lyric from “Youth Culture
Killed My Dog” in his signature to a post on the Kate
Bush-themed newsgroup rec.music.gaffa. That group
itself dates back to 1985, a fact that ought put to rest
any notion that the expansion of “geekiness” followed
an orderly and linear trajectory from Star Trek to more
esoteric topics. All of this meant that the notion of “geek
culture” was shifting rapidly. Whereas in the mid-1980s
geek culture could be generally defined in terms of the
overlapping interests represented at sci-fi conventions,
1990 marks a tipping point where geek culture began
expanding such that two points within it could not
be assumed to have many people in common. In the
mid-1980s it was reasonably assumed that people (in
America at least) who liked Star Trek would also probably
like Doctor Who. No such assumption can be made about
The Simpsons and goth music, nor even, for that matter,
about Star Trek and The Simpsons.
The result was that being geekish now had more
to do with the act of situating oneself among a wide
variety of potentially geeky objects than with the specific
media and signifiers that virtually all the subculture’s
participants were expected to enjoy. It became a case
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of grabbing on to a few interests in a flood of potential
fetishes, and thus more about the geek as subject than the
fandom as object. And so within the flood, communities
of geeks would gather around a given set of objects, now
with more interaction and autonomy than ever before,
thanks to the early Internet.
The transition of geek culture into something defined
not by a set of core texts but as an aesthetic practice helps
to explain how They Might Be Giants, despite having
essentially no direct connections to any of the mid-1980s
signifiers of geek culture, could release an album that
instantaneously found its niche within that community.
As we’ve suggested, the aesthetic practice in question is
more or less exactly the aesthetic of flooding that we’ve
outlined throughout this book, and in particular its focus
on materiality and media.
Recall the various newsgroups mentioned a moment
ago that illustrated the steady expansion of the “stuff
Internet people like” domain. As we noted, there are no
obvious reasons why someone should like the entire list
(and indeed, liking the entire list is in no way required—
rather it’s that there were substantial overlaps among the
fandoms of various topics on the list). Nevertheless, all of
those subjects are eminently well suited to the aesthetic
of flooding: The Simpsons’ regular use of allusions and
parody; Kate Bush’s densely symbolic aesthetic; goth
music’s over-the-top performativity and its validation of
excessive emotion. Even the bondage scene, as argued by
Margot Weiss in her ethnography Techniques of Pleasure,
is based around a form of interminable consumption and
collection.
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H a ck i n g a s F l o o d i n g ( D o n ’t S p e n d t h e R e s t o f
Yo u r L i f e Wo n d e r i n g )
But perhaps the most basic link between the rising
computer culture and the aesthetic of flooding is flood-
ing’s aforementioned relationship with the notion of
play, and specifically play with technology. Steven Levy’s
partial history of the rise of personal computers to
the mainstream, Hackers, identifies what he calls the
hacker ethic. He describes it first in terms of the MIT
Model Railroad Club in the late 1950s and early 1960s,
out of which emerged a subculture focused on the
new technology of computers. Levy writes with clear
adoration of the railroad model that was their focus
before they discovered computers, and quotes a bit
of poetry one member wrote describing himself as
“Hacking the grungy, hairy, sprawling hacks of youth
uncabled, frying diodes, proud to be Switch-thrower,
Fuze-tester, Maker of Routes, Player with Railroads, and
Advance Chopper to the System.”
Levy goes on to formulate the “hacker ethic”
these model railway enthusiasts developed when they
discovered the TX-0 computer, formulating its first
rule thusly: “Access to computers—and anything which
might teach you something about the way the world
works—should be unlimited and total. Always yield to
the Hands-On Imperative!” The sense of giddy excess
in this formulation is palpable. But equally important is
the Hands-On Imperative, which highlights the impor-
tance of personally playing and creating with technology.
The notions of messing around with a system and
creating things within it are, within the hacker ethic,
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fundamentally intertwined. Limitless and unceasing play
is not only an essential action, it’s a fundamental part of
how things are created. Certainly it was a fundamental
part of how the Johns developed their sound over time
through technological experimentation, and it’s themati-
cally built into the object-centric thingness of their
music that the previous chapter explored.
It is worth stressing the way that the world of
computers as of 1990 was much more suited to the
hacker ethic than the world of today is. Computers and
programming were simpler in 1990, and a lone hacker
(in Levy’s sense of the term) could still conceivably make
a successful piece of software or videogame from the
comfort of her bedroom. The fact that the Internet was
still nascent meant that nobody had a lot of money put
into it yet, and that development and innovation were
still emerging regularly from individual hobby projects.
Indeed, the World Wide Web, which didn’t launch
until 1991, was a side project of Tim Berners-Lee, who
designed the earliest version of it as a solution to the
relatively minor problem of finding documents on an
internal network.
Furthermore, a level of base technological compe-
tence was essential. By 1990 around 80 percent of the
computer market share was occupied by IBM PC clones.
User-friendly graphical user interfaces (GUIs) were still
in their infancy—Microsoft Windows was still on its
rarely used 2.0 version until May of 1990, and most
use of the Internet required a text-based command line
interface, often one with a host of arcane commands with
no self-evident relationship to what they actually did. To
use a computer was necessarily to play around with it and
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figure out how it worked, and there was no upper bound
to how much knowledge and skill one could acquire.
The learning curve sloped relatively smoothly from basic
competence to ambitious programming projects.
On the most basic level, this collective sense of
amateur exploration was reflected in the sorts of things
one did with a computer. Among the most popular
early genres of computer games were puzzle-solving
challenges, whether in an explicit manner, as in Cliff
Johnson’s The Fool’s Errand and 3 in Three or the phenom-
enally successful 1993 release of The 7th Guest, or more
implicitly, as in the adventure game genre popularized
by Sierra and Infocom with titles like King’s Quest and
Zork.
This latter genre is instructive in understanding the
emerging geek sensibility to which Flood so appealed.
Adventure games focus on exploring a large world,
interacting with people within it, collecting objects, and
figuring out how to combine them so as to solve puzzles
and advance the plot. For instance, in King’s Quest V—
released the same year as Flood—you, the player, are
tasked with helping King Graham rescue the royal family
of Daventry from an evil wizard. To pick a representative
puzzle from within the game, at one point you confront
a witch who persists in turning you into a frog, and
defeating her entails giving her an object stolen from a
camp of thieves, which you can only obtain by sneaking
into the camp after hiding behind some rocks, the camp
itself only being findable if you have thoroughly mapped
out a vast desert where wandering for too long without
finding any of its oases proves fatal. Furthermore, the
object you give the witch is not self-evidently suited
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to defeating her, and requires you to make the (fatal)
mistake of opening it yourself before you can really
understand its potential utility. If this sounds preposter-
ously frustrating then you are more or less getting the
correct sense of it. (Those familiar with the Hitchhiker’s
Guide to the Galaxy text adventure game might recall
a similar ordeal in obtaining the elusive Babelfish—a
squishy animal you’re supposed to put in your ear.)
And yet King’s Quest V was massively popular,
selling 500,000 copies in its initial release—a number
unmatched by any other PC game until Myst came
along years later. Its bright, friendly visual presentation
appealed to players of all stripes, even as it belied the
game’s darkness and challenge. There are some parallels
with Flood in this respect, and indeed both were cultural
touchstones of 1990—even if the game is considered a
nostalgia piece today. Understanding the popularity of
King’s Quest V means understanding how playing it is
fundamentally similar to the basic act of using an early
1990s computer: lots of exploration, experimentation,
and occasional disastrous failures as one orients oneself
to the obscure rules. And, perhaps more importantly, it
rewards the steady conquering of what initially seems an
unmanageable flood.
This aesthetic wasn’t even limited to computer
users. The year 1990 was the heyday of the Nintendo
Entertainment System (NES), where many games had
a similar aesthetic (indeed, King’s Quest V got a release
on the NES in 1992). That year also saw the US release
of Super Mario Bros. 3, which presented players with
numerous secret passageways and hidden sections of
levels to find, and—perhaps more relevantly—a navigable
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world so big that the game, which featured no ability to
save, was enormously difficult to beat in a single play
session without skipping content: it too was an unman-
ageable flood. But even the earliest days of the NES had
a focus on exploration and conquering a vast landscape.
The original Super Mario Bros. had no shortage of secrets
to uncover, and designer Shigeru Miyamoto consciously
designed The Legend of Zelda to provide the player with
a sense of steady development such that an initially vast
and intimidating game world gradually becomes familiar
and thoroughly surmountable. Tellingly, Miyamoto
explicitly related this progression to the process of
childhood development and growing up.
P l ay i n g B e yo n d G o o d a n d E v i l
( Yo u ’ re o n Fi re )
Closely related to the inherent valuation of orienting
oneself within a massive flood of information is the
valuation of excess for its own sake. The Internet quickly
developed an aesthetic of going too far. This manifested
in various forms. At its most basic level, active partici-
pation on Usenet took time: a dedicated poster’s sheer
volume of words written in a day would put either of
this book’s authors to shame. But perhaps more telling
is the phenomenon of the flame war—an argument
characterized by a ludicrous excess of vitriol on all sides.
That heated arguments were the norm online is not
remarkable. That entirely new terminology had to be
invented to describe the excesses of these arguments is.
But the sense of excess also applies to the topics
of discussion. Put simply, an aesthetic of shocking
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tastelessness was the norm online. One of the more
infamous early newsgroups, alt.suicide.holiday, provided
often graphic discussion of suicide, the ethics thereof,
and ways of carrying it out. While often characterized
as a vicious bunch of trolls egging vulnerable people on
to taking their own lives, the group is better understood
as a clique united by a love of tasteless shock. Reading
the newsgroup’s oft-sensationalized “methods list” that
discusses various ways of killing oneself, what jumps out
is not the fact that there’s a table of how long the drop
should be when a person of a given weight is hanged, but
the fact that it’s in the same section as a discussion of the
potential use of starting World War III in order to kill
oneself. This example is in no way an aberration either of
the group’s sense of humor or the Internet’s.
It would be a mistake to think that this sense of
playfulness is unique to post-computer geek culture,
however. The earlier sci-fi convention roots of geek
culture were firmly invested in playfulness, audacity, and
the aesthetic of flooding. We’ve already discussed the way
in which collecting does this, but to reduce early geek
culture to commodity fetishism is to do it an injustice.
On a basic level, we should note that the aesthetic charac-
terized by King’s Quest V and other adventure games is
firmly rooted in the tradition of Dungeons & Dragons. One
of the most beloved adventures to be had in Dungeons &
Dragons was the famed Tomb of Horrors module. Tomb of
Horrors featured a dungeon with the distinguishing trait
that it would almost certainly prove fatal for any party
who attempted to conquer it, and, more to the point,
that its various death traps were essentially impossible to
discover through any means other than dying in them.
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King’s Quest V is, in this regard, little more than that
approach translated into a computer game.
But even the sci-fi/fantasy media end of geek culture
has a sense of playful excess to it. One of the first aspects
of geek culture to be subjected to academic attention is
the practice of slash fiction, which is a form of fanfiction
featuring often explicit sex between and among male
characters who are not portrayed as homosexual on the
original show—stories where Kirk and Spock get it on,
essentially. Not only does this involve a sort of shocking
excess a bit like that of alt.suicide.holiday, but it’s funda-
mentally a playful approach. Slash fiction writers are
almost universally heterosexual women, and the practice
is in part a self-aware commentary on the marginalized
role of women in often male-dominated sci-fi shows
and a largely loving parody of the way in which female
characters are sexualized in those narratives.
Less perverse, but still enormously playful, is the
practice of “filking”: writing folk-style songs about sci-fi
and fantasy media, often in the form of parodies of
existing songs. So, for instance, Paul Simon’s “50 Ways to
Leave Your Lover” becomes “50 Ways to Kill an Ensign,”
a tribute to Star Trek’s inventive methods for butchering
its bit players. Filking is visibly and audibly a form of
communal play, conducted via “filk circles” in which a
group of people take turns playing compositions for each
other, reveling in the juxtaposed minutiae of the vast
worlds of pop music and exhaustive knowledge of genre
fiction. Even the name comes from a sense of playfulness,
extending from a typo in a 1950s essay by Lee Jacobs
meant to be called “The Influence of Science Fiction on
Modern American Folk Music.”
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Having waded through all this, we might be stating
the obvious to call geek culture an easy match for They
Might Be Giants. Simply put, the band found themselves
in the enviable position of making their major-label
debut at the exact cultural moment when a new audience
receptive to their aesthetic was opening up. And while
on the one hand it’s understandable that They Might
Be Giants shy away from the “geek” label, given their
lack of any investment in the stereotypical signifiers of
geek culture, it’s clear that They Might Be Giants were
ideally positioned to provide the soundtrack for a new
generation who came of age on computers, and thus for
whom the aesthetics of hacking excess were ingrained in
the experience of childhood—which is a pretty big deal,
given the band’s music’s duly powerful understanding
of and focus on childhood. Indeed, a kid who was ten
when the Commodore 64 came out—that being the
single best-selling personal computer ever—would have
been eighteen and at the perfect moment to hear (and
spin) They Might Be Giants’ records on college radio in
1990. But this raises its own question: what does it mean
to have a subculture whose foundational texts privilege
something as odd as They Might Be Giants?
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Post-Coolness
D e c e n t ra l i z i n g S e x i n Po p ( I C o u l d N e ve r
S l e e p M y Way t o t h e To p )
A big part of They Might Be Giants’ appeal to the
teen and college-age audience they cultivated in the
wake of Flood went beyond a sense of the technological,
the material, and the childlike. Self-identified geeks in
American culture were (and perhaps to some degree
still are) subject to sometimes profound marginality.
They Might Be Giants’ music offers empowerment in
the face of an imposing social hierarchy. Specifically,
Flood evades the stranglehold of “coolness” that a lot of
pop music otherwise reinforces. As we’ll explain, They
Might Be Giants’ aesthetic of flooding bypasses the idea
of the mainstream, a construct that vitally reinforces
the cool-versus-uncool dynamic by which self-identified
geeks in 1990 were routinely targeted for derision. This
was genuinely liberating for a lot of people, even if it
wasn’t part of the band’s plan.
There are many reasons why They Might Be Giants
voice an alternative to traditional coolness, starting with
the fact that the band consists of a guy with large glasses
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and an accordion player. In this case, they present an
image to which the alpha-male rock-star archetype is
wholly irrelevant. And for all their flooding, there are a
number of topics they stay visibly far away from: sex, most
obviously. This is important because in the lyrics, music,
and performance of so much other pop, sex commands a
position of unique privilege. Sex is by no means inacces-
sible to the uncool—science fiction cons have long
been hookup hotspots, and one shouldn’t forget the alt.
sex Usenet forums—but for most of the middle-school
minds so primed for They Might Be Giants’ music, sex
is neither an available topic for flooding’s investment-
free playfulness nor is it sufficiently integrated into the
rest of one’s arbitrary experience to empower it within
a paranoid response to the flood. At that age, the topic
of sex instead usually constellates somewhere between
real romantic or physical yearning, anxieties about moral
absoluteness, actual lack of interest, and concern over
how it affects social acceptance—all of which are senti-
ments to which They Might Be Giants’ music is basically
irrelevant. Even to listeners well past their early teens,
the music’s consistent thematics of childhood, pageantry,
technology, and death usher in a headspace incongruous
with arousal: this is not sexy music. (In college, one
author of this book was enjoying some heavy petting
with his girlfriend when her CD changer started playing
Flood. Knowing that the album would kill the mood, he
quickly rose and lunged across the dorm room to press
“stop” on the stereo, slipping on the linoleum floor and
injuring himself badly.)
It wasn’t until their sixth studio album, 1996’s Factory
Showroom, that they wrote “S-E-X-X-Y,” which the band
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described as their first “ode to getting it on.” And for all
that the track has a slinky bass groove courtesy of former
Iggy Pop bassist Hal Cragin, it also describes its object
of eroticization as standing on the bed holding a cookie
and wearing a wig—a description that is, to say the least,
not normatively sexy. Inasmuch as sex appeal implicates
coolness and inasmuch as sex is the subtext par excellence
of the pop that inscribes alleged mainstream identity,
“S-E-X-X-Y” tells us loud and clear that standard
coolness is not the band’s wheelhouse.
A B a n d f o r t h e U n c o o l K i d s ( E ve r yo n e ’s
E x c i t e d a n d C o n f u s e d )
As an individual trait, coolness is heavily marked by
personal restraint and aesthetic focus; as an attribute
within a social mass, it is given value by scarcity, and
hence a power to exclude. As Flansburgh tells Spin, “It
isn’t about whether we feel we’re on the inside track or
the outside track. It’s about the horrible feeling you get
from other people telling you you’re on the outside track.”
Addressing the very idea of social hierarchy in the form
of a “scene,” he makes the totalizing claim that “all these
things are meant to make people feel bad. That’s the
problem.”
Flooding, on the other hand, can act as an aesthetic
antidote to the tyranny of exclusion because it’s designed
for a world where excess is a permanent state of being
and restraint is a fundamentally strange concept. In this
way, it’s a misunderstanding to label They Might Be
Giants’ music uncool, because despite being optimal
teenage music, it makes no attempt to exist in the mostly
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adolescent economy of cool. The flood doesn’t fail to
restrain itself any more than a nightlight fails to darken
one’s room. Flooding is therefore not so much uncool as
it is post-cool.
Another way of putting this is that there simply isn’t
one “main stream” within the flood. There can’t be. The
excess it offers obviates the need for a mainstream. This
is central to They Might Be Giants as a band in the most
practical sense imaginable: their entire business model
rests on the fact that a viable career can be hammered
out in the supposed margins of the culture.
Tacit in this is an abandonment of at least some
aspects of the “rock star” myth. As Flansburgh wryly
describes the band’s business success, “we’re lucky in that
our muffler’s been dragging at various times, but we’ve
never had to pull off the road.” This is not the sort of rock
music that seeks unfathomable glitz and fortune. Indeed,
the Johns seem to argue that the greatest advantage of
fame is that it functionally enables stars, through the
power of their sociocultural aura, to hold collaborators to
exacting professional, aesthetic, and technical standards.
For instance, in an interview with This American Life,
John Flansburgh defends Van Halen’s infamous “no
brown M&Ms” line in their performance contracts as
a clever way of quickly checking that the rest of the
contract had been followed to the letter, thus ensuring
that Van Halen’s more important technical requirements
were safely met. Upholding standards like this affords an
artist the technical means and the freedom from worry
that together allow for better (and more) art. They
Might Be Giants’ music, then, frames a set of values
that decode the band’s sometime slogan of “Melody,
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Fidelity, Quantity” into a three-pronged business plan:
make good music, market it to those who enjoy it in its
uncompromised oddness, and make sure there’s enough
to keep the cycle going.
But rejecting the mainstream as a concept (instead
of the mainstream as a class of people or style) doesn’t
just define the band’s business strategy—it also helps to
define their aesthetic. When the idea of the mainstream
is negated wholesale, the nature of what is desirable and
sought-after changes. Within the flood, desires that were
socially unacceptable—the erotic possibilities of cookies
and wigs (or of Kirk and Spock’s torrid love affairs, to pick
up a thread from the last chapter)—become perfectly
reasonable while still retaining their arbitrariness. This
is why there’s no standard uniform or look for fans at
They Might Be Giants concerts, even among folks who
might count cosplay as a hobby; the music broadly resists
standard anything. And so when, on the other hand, we
encounter supposedly mainstream desires in the duo’s
songs—a slinking Iggy Pop-style bassline—they often
mutate into something strange and alienating.
Flansburgh gets at it when he says, “The idea of
something being beyond category is very inviting,” and
one could easily follow this through to a decidedly
Marxist endpoint. The practical translations of They
Might Be Giants’ post-coolness are only as radical as the
uses that fans put it to, however—and most fans just want
to feel at home in their own skin and share some heady
camaraderie with each other.
This is, of course, part of Flood’s enduring appeal to
geek culture. It gently affirms an ethos that bypasses the
judgmental code underlying teenage popularity. Even
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if the album isn’t a weapon of prom-king regicide,
then, it is tremendously powerful nonetheless. To the
bullied uncool, Flood depicts possibility: a potential world
beyond the structures of their social ostracism. To the
curious freethinkers who are happily insulated from
the anxieties of coolness versus geekery, Flood is an
ebullient encapsulation of that already rich inner world,
and also a little reminder that there are others sharing
this headspace (not the least of whom are the Johns
themselves, having been nurtured by the uniqueness of
Lincoln-Sudbury and the post-No Wave art scene). To
the enforcers of hierarchical coolness, Flood is so beyond
the frequency range of their social radar as to be simply
incomprehensible; indifference and confusion in the
face of They Might Be Giants and their fandom may be
understandable, but castigation is basically unthinkable.
This is important because there are lots of ways
besides flooding to address the tensions of coolness and
geek identity through music, and this issue is a big part
of what separates the band from other stereotypically
nerdy acts.
O t h e r S o r t s o f N e rd s ( T h e re H a s B e e n a
S p a c e c ra f t S i g h t e d )
A band like the Minibosses, who do amped-up rock
versions of 1980s videogame music, are attempting
to reclaim “uncool” geek objects and present them as
secretly cool. This claim could even be made for the
whole genre of chiptune, if one is willing to pretend in
this day and age that videogames are still the exclusive
aegis of the unpopular. Even an artist like MC Frontalot,
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the progenitor of “nerdcore rap,” is at least partially
working on the logic of making uncool things cool. Yes,
Frontalot’s stage presentation is consciously awkward,
but the entire conceit of his act is pretending that early
computer text adventures are in some way an appropriate
subject for braggadocio rap. All of this is involved in a
project of redemption for the uncool. It’s concerned with
finding ways to make the uncool cool. And, of course, in
doing so, it plays right into the signifiers of cool.
And it’s worth acknowledging that They Might Be
Giants on rare occasions may have gone in for strategies
like this. Consider the band’s “lost years” between their
leaving Elektra in 1997 and the jumpstart they gave their
career with their 2002 excursion into children’s music,
No! American modern rock in the late 1990s coughed up
a hairball of off-kilter records that were branded as geek
rock, but were mostly made for and by sometime stoners
who just happened to wear glasses and major in English.
So went the caravan of Nerf Herder, The Presidents of
the United States of America, and Harvey Danger.
On the surface, marching in step with this parade
made sense for the duo, given that they’d already turned
up the guitars on 1994’s grungy but excellent John Henry.
Their songs had namechecked The Replacements and
XTC, and in concert, Flansburgh occasionally retooled
the line about a Young Fresh Fellows tape in “
Twisting
”
into a nod to other alternative bands of the day (the
Zappa-esque outfit Primus was a favorite). But even
among the college rock milieu, They Might Be Giants
occupied their own space. When the band was playing
as an opening act early in their careers, this made for
outright genre whiplash from night to night—they recall
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playing back-to-back warmup gigs for Aimee Mann’s
new wave act Till Tuesday and political funk-metal
group Fishbone. This was the sort of PR identity crisis
that led the duo to insist on playing headlining shows
exclusively—a risky move that paid off in time. (As John
Flansburgh recalls: “If you want to talk about taking
the low road in 1980s and 1990s rock, try telling your
booking agent that you are no longer going to open for
people.”) It also points to the uselessness of comparing
They Might Be Giants to other acts. The Pixies? Hüsker
Dü? Weird Al? Devo? Moxy Früvous? The B-52s? Wall
of Voodoo? Camper Van Beethoven? Tom Lehrer?
Robyn Hitchcock? It never quite works. Stop trying.
The Johns’ particular way of talking both serious and
silly didn’t change too much between those early days
and the turn of the millennium, and so it unsurprisingly
had almost nothing in common with the laid-back pidgin
of prankishness and abjection that the goodtime dudes
of Weezer spoke. It was the Reagan 1980s versus the
Clinton 1990s. It was New York versus the West Coast.
It was strangeness as an unavoidable byproduct of being
human versus goofiness as a strived-for goal.
So when 2001’s Mink Car came out, some heard
resemblance to this fare creeping in at its corners—not
a big surprise, given that it was produced by Beck’s
go-to men the Dust Brothers and featured guest vocals
from Soul Coughing’s Mike Doughty. Pitchfork rips
Mink Car to pieces in a review that, while tedious and
jejune, nevertheless manages to indicate by induction
the importance that many fans place on the band’s
independence from the semiotics of cool. Any hint of
Jackass-style weird-is-awesome sensibility is interpreted
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as pandering: “All the charms They Might Be Giants
once seemed to possess have dissipated into a cloud of
embarrassing awkwardness… [Mink Car] treads danger-
ously close to Presidents of the United States of America
territory, substituting brain-twisting pain for oddball
fun.”
On trial here is a perceived incongruity between
the band’s apparently earnest aesthetic investment in
a style associated (by others) with social hierarchy
and their previous seeming obliviousness to cachet—
or indeed outright mockery of it. It comes as no
surprise that Pitchfork review yearns for the stuff of
the band’s debut album, whose song “Youth Culture
Killed My Dog” lampoons the entire commerce of the
mainstream.
One might cleverly posit a return to ideological form
in the band’s 2005 decision to cover Devo’s “Through
Being Cool,” a song whose title really says it all. But
doing so oversimplifies and distracts from the reality
that for audiences, musical meaning is a personal and
social process, informed certainly by music’s structure
and context, but in no way fixed to musicians’ intentions.
Listeners seek out avenues of potential kinship between
music and the modes of being they identity with at
any moment (or at least want to identify with). And so
the issue of whether or not Mink Car bears ideological
missteps is more in its listeners’ ears than in the Johns’
hands. Pondering the band’s role in this situation all too
quickly devolves into the worst sort of pop chestnuts.
What if we’re misinterpreting the artist’s genuine musical
pleasure for an intention to sell out? Do bands owe their
fans anything? If this is the sort of question you find
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interesting, we’d like to change your mind by hitting it
with a rock.
The Johns are not the same people as their fans, not that
it particularly matters inasmuch as their recorded music
is concerned. Whatever little tensions one might hear
between artist and audience—remember our discussion
on individuality versus collectivism in “Whistling in the
Dark,” for instance—Flood is an important moment at
which the band’s artistic expression touched a remarkable
breadth of listeners with a wide range of interpretive
meaning and with overwhelming resonance.
We Wa n t a Fa d ( S o m e t h i n g S p e c i a l T h a t
S o m e o n e L e f t B e h i n d )
So it stands to reason that we should pay special
attention to the direct commentary that Flood proffers
on conformity and pleasure. “
We Want a Rock
” is a song
about trends and fads: slap bracelets, Pogs, or, perhaps
most relevantly, Pet Rocks. The premise of the 1975
Pet Rock craze—inasmuch as “
We Want a Rock
” nods
to it—was a kind of pseudo-ironic, self-effacing humor
based on the undesirability and uselessness of a rock. But
crucially, this song calls our attention first to the string,
which gives the rock a purpose: the rock gives us joy
not because it brands us as ironic or cool, but because—
hey!—we can wind this piece of string around it. The
rock’s purpose and desirability may be absurd, but the
presence of the string nevertheless decouples personal
desire itself—and with it, identity—from the social value
(positive or negative) of public consumption. In other
words, the song rejects the cynic’s belief that we only
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enjoy stuff because it groups us with or differentiates us
from others in an interpersonal hierarchy.
The song then transposes the argument from rocks to
prosthetic foreheads, suggesting that wearing them on
our real heads gives them meaning, thereby raising the
curious question of what good our heads are for, if not to
be replaced. (John Linnell would revisit this conundrum
in 1994’s “A Self Called Nowhere,” in which he is
“standing in my yard, where they tore down the garage
to make room for the torn-down garage.”)
By not casting the rock and the prosthetic forehead
as useless endpoints, the song disarms them as punch-
lines, thus defusing the joke whose butt must always be
someone. In validating pleasure—even stupid pleasure—
the song casts seemingly faddish participation as
incidentally convivial instead of jockeying. Competition,
irony, mockery, and self-effacement are nowhere to be
found in “
We Want a Rock
.”
The New England contradance style of the music is
specifically made for endless repetition, which acknowl-
edges with pleasantly factual neutrality the cyclical but
nonetheless self-affirming nature of simple, even stupid
pleasures—whether enjoyed alone or in a group. The
sense of desire and fulfillment here is thus still floodish
and quite unlike pop’s standard take on longing. Here it’s
rocks one week, foreheads the next. Arbitrary? Yes. But
so are blue jeans and birthday cake.
The song remains jubilant, then. This goes back
to the way that the string affirms the rock (and hence
“everybody”), denying contempt any place in the social
order through a kind of deferment. Notice how even the
silly circularities in the song are based on alternation: just
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as the string goes with the rock, the prosthetic forehead
goes with the real head, the two fads rotate, and the
contradance rocks back and forth between its A and B
sections, each one allowing mention of the fad items and
their uses. The form of the song itself gives all the critique
we need of faddishness: yes, it’s silly—especially given the
role of desire in flooding more broadly. Message under-
stood. Now, where did I put my forehead?
“
We Want a Rock
” acknowledges its tensions
without elaboration, allowing them to juxtapose. Its core
non-judgmentality helps defang the concept of exclu-
sivity from which coolness draws its power, producing an
ode to the joys of the uncool that makes no actual effort
to redeem or defend the uncool. The question of why
someone would like a piece of string and a rock to wind
it around are thoroughly irrelevant to the song.
This even-handed self-critique means that those guys
who want to burn the playhouse down are textually and
musically redundant to a horrifying degree. Notice how
the song doesn’t give them a lyrical or musical deferment
(they’re only ever mentioned in the B section). They
hence offer neither conviviality nor individual pleasure
nor purpose—only judgment. They embody intransi-
gence and overkill. Their plan is to stop the freely
moving cycles of desire, expression, and identity. To
replace the silliness of non-hierarchical socialization
with dogma. To make us the uncool laughingstock of
an utterly humorless joke. We all know a few of these
people. They are the enforcers of cool. And they are
total dicks.
This is an illustration of the way in which They Might
Be Giants are more post-cool than uncool—though, as
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we mentioned, post-coolness collaterally empowers the
uncool, which accounts for some of the ways fans use
their music. Rejecting coolness as either a virtue or a
vice effectively washes it clean of its petulant mandate for
relevance—and so, to take the discussion a step further,
cultural status itself can now become a neutral part of the
flood, able to comment and be commented on seemingly
without consequence.
We S a ve d t h e B e s t S o n g f o r L a s t ( H E E YA H ! )
In its overt play of hipster iconography, “Minimum
Wage” is the ideal example here. The song’s sound
palette and several of its instrumental motifs very directly
imitate Frank Sinatra’s 1965 cover of Petula Clark’s
“Downtown,” and the horn jabs throughout the song
are sampled from a Sammy Davis Jr. album that made
conveniently heavy use of stereo imaging, such that
John Flansburgh could easily lift large numbers of its
horn sounds onto his Casio FZ-1. Flansburgh proudly
describes the resulting samples as “voiced very tastefully,”
“very moderate,” and “very unlifted” (hence not-sampled,
and thus authentic). All these phrases play up a sense of
laid-back refinement.
More to the point, of course, is the fact that the
entire song is built out of bits of the Rat Pack, who are
in many lights the very definition of cool. All of which
is spectacularly undercut by the fact that the song’s vocal
track consists of a mildly hysterical shout of “Minimum
Wage!” followed by the crack of a bullwhip. What really
makes it, of course, is the whooped “HEEYAH!”—a
perfectly crafted morsel of excessive cowboy exuberance,
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halfway between John Wayne and Howard Dean. Not
only is Flansburgh’s delivery overly enthusiastic, his
preposterous enthusiasm is of course focused on a
completely inappropriate topic. Minimum wage is the
last thing deserving of such ecstatic shouting.
Notably, the Rat Pack elements make their way into
the song gradually. The first second or two provides only
a drum fill and the anacrusis of “Minimum,” and all the
“Downtown” Rat Packery only fades in once Flansburgh
has stretched the word “Wage” to excess. The “cool”
parts of the song, in other words, all come after the
song has already committed itself to going too far. The
result is that the bulk of the song serves as an uneasy
aftermath, unsuccessfully covering for the inappropri-
ateness of Flansburgh’s initial exuberance, and ending
with a comically underwhelming synth “ah.” The effect is
a prolonged moment of uncertain awkwardness, sharply
contrasting the vocal enthusiasm with the relaxed cool.
The song is not “about” this contrast, as such—it is, after
all, difficult for “
Minimum Wage
” be “about” anything—
but it nonetheless offers a fascinating moment of jarring
discomfort between coolness and social excess. Nor is
the song “about” the whip crack, but it’s nonetheless
worth observing that the whooshing air sound of the
whip is, in fact, a wet towel being snapped in the air by
sometime producer Roger Moutenot, whom Flansburgh
describes as “revealing his inner jock with that move”—
an utterance that quietly encodes one of the standard
ways in which geeks and other uncool sorts are punished
by the social mainstream.
Whether yoked by the experience of the dead-end
low-pay job or the sadistic towel-snappers—both
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mainstays of teenage America—the vocal star of
“
Minimum Wage
” is repaid for his excessive selfness in
embarrassed retribution, but with minimum investment,
the song shrugging and giving up on him after 45
seconds, as if declaring that he’s just not worth the effort.
This is actually a weird kind of mercy. The noncommittal
stance “
Minimum Wage
” takes toward status reveals that
the apathetic restraint on which cool is predicated turns
out to be a pleasantly flimsy framework for any real sort
of power.
To adolescent geeks in the 1990s, They Might Be
Giants wrote music that, by virtue of being post-cool,
seemed to understand and alleviate the frustrations of
being uncool better than virtually anything else of the
era. And to their credit, though they did not in any way
set out to be the champions of America’s nerds, they
have remained warm towards their audience. Flansburgh,
for instance, proclaims: “I really have come to embrace
the term ‘geeking out.’ It lets people get into their own
very narrow obsessions so much faster and so much
deeper,” tacitly acknowledging the power of fandom and
obsession to help give shape and context to individual
identities.
Which is to say that while there is an odd disjunct
between They Might Be Giants and geek culture, that
disjunct has proven productive. Geek culture may have
misjudged the extent to which They Might Be Giants
were of their tribe, so to speak, but that was the nature of
geek culture in the early 1990s: the tribe was expanding
rapidly. John Linnell notes that “by 1990 or so—and
this probably doesn’t sound good to say, but—we were
less and less like our audience. We still love them, but
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that was part of the evolution… they were of a distinctly
different culture.” For all that may be true, the band has
spent, at this point, a quarter-century speaking over that
divide. They ended up speaking to geek culture, and
speaking to it well.
But the degree to which they spoke well over that
divide has, to a real extent, erased the visibility of the
divide. They Might Be Giants were similar enough to the
geek audience they attracted that, in hindsight, they look
like they were always the same thing, even if in truth,
they weren’t and still aren’t.
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Epilogue: After the Flood
Wi l l i n g t h e Wo rl d t o C h a n ge ( A s i t H a p p e n s ,
A u C o n t r a i r e )
John Flansburgh claims that he has never seen the
1971 movie They Might Be Giants after which the duo
is dubbed. (A ventriloquist friend actually suggested
“
They Might Be Giants
” to the Johns in late 1982 from
a disused list of potential names he’d drawn up for his
own defunct act.) For what it’s worth, the story of They
Might Be Giants is a pleasantly bonkers case study of the
Situationist dérive: two protagonists explore the dirtiest
corners of New York City until they and the landscape
have utterly transformed one another in simultaneous
paranoia and wonder. The main thing to remember for
our purposes, though, is that the film (written by James
Goldman after his 1961 play) uses the phrase “they might
be giants” in reference to Don Quixote’s compulsive
worry that the deceptively peaceful windmills of central
Spain are in actuality violent beasts to be vanquished.
Compare this with what is perhaps the earliest use of
the phrase in print, Reverend Lewis R. Dunn’s entreaty
from 1872’s The Mission of the Spirit that “Many are
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pigmies when they might be giants”—a lament for
humankind’s all-too-untapped potential for spiritual
greatness. Even though the giants whom they might be
are glorious in this case, the Reverend’s use of “might”
bespeaks woeful scorn. On the other hand, for as terrible
as Quixote’s giants are, his “might” hints at a whole
giddy universe where secrets lurk beneath the surface. It’s
what-if instead of if-only.
The actual song “
They Might Be Giants
” is, as we’ve
mentioned, a high-water mark of flooding in a variety of
ways—from its vocal range (the band’s widest yet at two
and a half octaves) to its arrangement (as Flansburgh
tells Throttle, “we just did millions and millions of
overdubs and created this very tracked-out, complicated
arrangement”). The song’s most interesting feature,
however, may be its vault into meta-commentary—and
we’re not just talking about its role as a “theme song”
for the band. Specifically, the song’s relentless insistence
on excess is itself so excessive that it comes across as
desperate. This ends up providing perhaps the most
emotionally unguarded moment on the album, which is
a big deal for a band who avoid autobiography in their
songs.
There’s a line where Flansburgh’s voice starts
softening, exposing by the end something like vulner-
ability: “We can’t be silent, ‘cause they might be giants,
and what are we gonna do unless they are?” The harmony
here breaks up the status-quo key of C major with
dramatic A-flat and B-flat chords, revealing a glimpse
of another way of being (represented by C minor in this
case), which suggests that we’re right to ask what-if. This
isn’t merely another assertion via the band’s name that
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there’s more to the world than meets the eye. Instead,
listen for a dire, impassioned pleading. The belief in a
universe of borderless possibility over one of ordered
realism may be an illogical and ultimately aesthetic
preference, but these songs—to say nothing of their
makers and fans—wager so much upon that belief that
they cannot afford to be wrong. At stake here is a whole
worldview wherein meanings can change, identities shift,
books cannot be judged by their covers, and you never
know what you’ll find when you open up Pandora’s box
tomorrow.
Looking at what happened with Flood and its audience
in and after 1990, we might see that its proclamation
of limitlessness managed an astounding feat of self-
fulfilling prophecy. The generation of young people this
album so electrified took to heart the lesson to “be what
you’re like,” finding new ways to rise above outsider
status expressly through geekdom, and not in spite of
it. The exponentially increased cultural values of tech-
savvy, of self-awareness, and of participatory fandom
proved undeniable throughout the 1990s and across
the millennial threshold. And though there are some
downsides to all this, the world is brighter, safer, more
open, and more promising for floodlike minds today
than ever before. Among Flood’s greatest achievements
is its capacity to model, commemorate, and perpetuate
this change of tides for individuals and groups alike. Still
flowing, the album went platinum nineteen years after
its release.
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I n D e f e n s e o f I n c o m p l e t e K n o w l e d ge ( W hy
D o n ’t Yo u Wa n t To B e U n d e rs t o o d ? )
When we met John Linnell and John Flansburgh,
they were a little nervous about the existence of this
book. For one thing, their privacy is precious to them,
especially given how much of their time is already spent
parading in front of concert audiences. One might also
suppose that equally threatening as an invasion of
privacy is the possibility of being misinterpreted. But
They Might Be Giants are actually pretty charitable to
new and strange hearings of their songs that go well
beyond what they’d intended. For example, after a fan
explained to the band why he thought the 1992 single
“The Statue Got Me High” was a retelling of Mozart’s
1787 opera Don Giovanni, Linnell was charmed enough
that he started introducing live performances of the
song with the interpretation, adding dryly, “I didn’t
know that when I wrote it.” No, the band is less likely
to take issue with any particular song’s quirky (mis)
interpretation than with more broadly being personally
or artistically misconstrued—a frequent enough occur-
rence that it basically inspired this book. And really,
who can blame someone for not wanting to be
mischaracterized?
At this point in the discussion about Flood, however,
a deeper concern fades into view. If this music is so
invested in the joys of possibility, the pleasures of the
arbitrary, and the political virtues of erasing defini-
tions, then paradoxically, the biggest sin of all may be
to characterize it correctly. Understanding it means
containing it, boxing it in. An ethical core of play and
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curiosity in this music means that tying up loose ends
and rendering it somehow knowable is the opposite of a
sympathetic hearing.
In light of this, we offer some comforting words.
First, despite our best efforts, we’re fairly certain that
we’ve failed to explain the album with anything resem-
bling comprehensiveness. There are at least a few ideas
in these pages that are incomplete or even wrong. That
we’ve not written the final word on They Might Be
Giants should help everyone—the band included—to
sleep just a little better.
But more importantly, the human desire to under-
stand and be understood isn’t a longing for the systemic
reduction of the world and of one’s emotions and
behavior. A big part of it is instead a need for common
ground and closeness with others. Especially when it
comes to all things social and musical, people long to
deepen their experiences by sharing them. With that in
mind, it’s most useful to hear Flood’s ethos and history as
we’ve written it here not as a summation, but as a starting
point. If its imperative is one of flux, then every time the
album plays, its depth of possibility ensures that although
listeners can find camaraderie in the music and in those
they share it with, they won’t ever step into the same
flood twice. Music is experiential.
S we p t Away ( A n d N o w t h e S o n g I s O ve r N o w )
As of 2013, They Might Be Giants are still best known
for Flood, which is kind of funny, because their more
devoted fans nearly all name some other record as their
LP of choice (most often Lincoln, though Apollo 18 has
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its adherents, and a handful of contrarians insist on the
greatness of John Henry). “Discerning gentlemen!” booms
Linnell when we mention our respective non-Flood
favorites. But still, as Flansburgh says of their 1990 effort,
“the kids seem to like it.” These kids, of course, are all of
us. Then and now.
In the post-2000 nostalgia craze of bands performing
full albums live, They Might Be Giants occasionally
play Flood shows. Along the way they discovered that
the frontloading of hits so common on major-label
albums makes Flood a little anticlimactic in a concert
setting, so they reversed the song order, repurposing
the starkness of “
Road Movie to Berlin
” as an apéritif
to the annunciatory kickoff of “They Might Be
Giants.”
That’s how their Jacksonville show goes in March
2010, when we first decide to write this book. It’s
been nearly 20 years since we were at the CTY nerd
camp, jumping dizzily around an auditorium on the
Dickinson College campus, but even as time guides us
beyond our adolescent insecurities, an abiding pull of
everythingness keeps us coming back to They Might Be
Giants. Thousands upon thousands of other people have
their own variation on this story.
As we stand in the sweaty all-ages crowd at the
Freebird Live, we note how the reordering of Flood’s
songs spawns little curiosities: “
Hot Cha
” leaps out with
a strange viciousness when it’s played right after “Women
and Men”; “Istanbul (Not Constantinople)” is suddenly
every bit as much a story of reincarnation as “
Dead
” has
always been; “
Letterbox
” is an underwhelming setup to
“
Minimum Wage
.”
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After John Linnell invites us to build a little birdhouse
in our soul (as he has by now done in some two
thousand live performances), we arrive at the moment of
shared understanding that we all paid $25 to experience.
Everyone knows it’s coming, but it somehow leaves
nobody unsurprised. The Johns and their live bandmates
exit the stage, and it’s up to the audience to fill in the
rest.
We sing together and individually, with some notes
right and others out of tune. Maybe we forget a word
here and there, but even as we do so, we relive Flood
both in and beyond its historical moment. Everyone
and everything is brimming. For many of us, the world
is a bit scarier than it was in 1990: there are a lot of
reasons why the ocean levels are rising up. But we
kids have gotten bigger, even if we haven’t fully grown
up, and with a little help we’ve learned that when the
waters climb, we don’t have to fear them or fight them,
but instead they carry us above the worry and the rules
and the awkwardness that only served to wall us in and
block us off from possibility, from ourselves. And for all
that we may understand Flood’s forthright strangeness as
enlivening, sad, and funny, we—who were told to stop
drawing in margins, to stop playing the class clown, to
speak up, run faster, act cooler, stop daydreaming, stop
sulking, stop singing, stop underachieving, stop overa-
chieving, stop flooding—we in this moment know there’s
nothing at all strange about this feeling that the world is
in love. Again.
The authors thank John Flansburgh and John Linnell for
their kind cooperation with this book. For obvious reasons, it
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would not have been possible without them. Thanks are also
due to Danielle Biconik and Paul Putala for assistance in
transcribing interviews.
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•
Also available in the series
1. Dusty in Memphis by Warren
Zanes
2. Forever Changes by Andrew
Hultkrans
3. Harvest by Sam Inglis
4. The Kinks Are the Village Green
Preservation Society by Andy
Miller
5. Meat Is Murder by Joe Pernice
6. The Piper at the Gates of Dawn
by John Cavanagh
7. Abba Gold by Elisabeth
Vincentelli
8. Electric Ladyland by John Perry
9. Unknown Pleasures by Chris Ott
10. Sign ‘O’ the Times by
Michaelangelo Matos
11. The Velvet Underground and Nico
by Joe Harvard
12. Let It Be by Steve Matteo
13. Live at the Apollo by Douglas
Wolk
14. Aqualung by Allan Moore
15. OK Computer by Dai Griffiths
16. Let It Be by Colin Meloy
17. Led Zeppelin IV by Erik Davis
18. Exile on Main Sreet by Bill
Janovitz
19. Pet Sounds by Jim Fusilli
20. Ramones by Nicholas Rombes
21. Armed Forces by Franklin Bruno
22. Murmur by J. Niimi
23. Grace by Daphne Brooks
24. Endtroducing… by Eliot Wilder
25. Kick Out the Jams by Don
McLeese
26. Low by Hugo Wilcken
27. Born in the U.S.A. by Geoffrey
Himes
28. Music from Big Pink by John
Niven
29. In the Aeroplane Over the Sea by
Kim Cooper
30. Paul’s Boutique by Dan LeRoy
31. Doolittle by Ben Sisario
32. There’s a Riot Goin’ On by Miles
Marshall Lewis
33. The Stone Roses by Alex Green
34. In Utero by Gillian G. Gaar
35. Highway 61 Revisited by Mark
Polizzotti
36. Loveless by Mike McGonigal
37. The Who Sell Out by John
Dougan
38. Bee Thousand by Marc
Woodworth
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•
39. Daydream Nation by Matthew
Stearns
40. Court and Spark by Sean Nelson
41. Use Your Illusion Vols 1 and 2 by
Eric Weisbard
42. Songs in the Key of Life by Zeth
Lundy
43. The Notorious Byrd Brothers by
Ric Menck
44. Trout Mask Replica by Kevin
Courrier
45. Double Nickels on the Dime by
Michael T. Fournier
46. Aja by Don Breithaupt
47. People’s Instinctive Travels and the
Paths of Rhythm by Shawn Taylor
48. Rid of Me by Kate Schatz
49. Achtung Baby by Stephen
Catanzarite
50. If You’re Feeling Sinister by Scott
Plagenhoef
51. Pink Moon by Amanda Petrusich
52. Let’s Talk About Love by Carl
Wilson
53. Swordfishtrombones by David
Smay
54. 20 Jazz Funk Greats by Drew
Daniel
55. Horses by Philip Shaw
56. Master of Reality by John
Darnielle
57. Reign in Blood by D. X. Ferris
58. Shoot Out the Lights by Hayden
Childs
59. Gentlemen by Bob Gendron
60. Rum, Sodomy & the Lash by
Jeffery T. Roesgen
61. The Gilded Palace of Sin by Bob
Proehl
62. Pink Flag by Wilson Neate
63. XO by Matthew LeMay
64. Illmatic by Matthew Gasteier
65. Radio City by Bruce Eaton
66. One Step Beyond… by Terry
Edwards
67. Another Green World by Geeta
Dayal
68. Zaireeka by Mark Richardson
69. 69 Love Songs by L. D. Beghtol
70. Facing Future by Dan Kois
71. It Takes a Nation of Millions to
Hold Us Back by Christopher R.
Weingarten
72. Wowee Zowee by Bryan Charles
73. Highway to Hell by Joe Bonomo
74. Song Cycle by Richard
Henderson
75. Kid A by Marvin Lin
76. Spiderland by Scott Tennent
77. Tusk by Rob Trucks
78. Pretty Hate Machine by Daphne
Carr
79. Chocolate and Cheese by Hank
Shteamer
80. American Recordings by Tony
Tost
81. Some Girls by Cyrus Patell
82. You’re Living All Over Me by
Nick Attfield
83. Marquee Moon by Bryan
Waterman
84. Amazing Grace by Aaron
Cohen
85. Dummy by R. J. Wheaton
86. Fear of Music by Jonathan
Lethem
87. Histoire de Melody Nelson by
Darran Anderson