15. Sport events have become more commercial over the last few decades. Do you agree? In what ways can they help to promote host countries? What are the advantages and disadvantages of organizing sports events in your country?
Nowadays Sport events become more commercial and it’s a fact. Media cover sport events. If the sport events are very popular with people they attract (przyciągają) major company sponsors. Sport events are often presented in prime time. They are usually interrupted (przerywane) by commercial breaks to bring a lot of profit. The winter and summer Olympic games are organized separately for economic reasons as well sport teams are also business. Almost all of them wear their sponsors logo on the team shirt. Sometimes even the name of the stadium is changed to include a corporate trademark. The prospect (perspektywa) of making money if often a motivation and promise for sportsmen. This leads to winning at all cost (To prowadzi do wygranej za wszelką cenę) even when it means taking banned substances. Many athletes, sportsmen earn extreme amounts(kwoty) of money for endorsing(reklamowanie swoim nazwiskiem) certain products as. Sport event attract many fans, also from abroad and the fans bring a lot of money. They usually visit the host country for the first time in their lives. They may see whether the stereotype of the hosts is true or not. First they are interested in sports events, then they may take interest in what surrounds them for example people, culture, architecture etc. When they are impressed, they may come back or encourage their friends to visit host country. Now I would like to tell about organizing sports events in Poland. I think it has many advantages. First of all we promote our country abroad. Thanks to it attract tourists who spend their money in Poland. Additional, we improve our infrastructure (roads, airports) or sport facilities. Moreover we feel proud of our achievements. Organizing sport events have also disadvantages. For example if sth goes to wrong, we have to deal with had publicity and if the sport event is a failure(niepowodzeniem) we may lose a lot of money. Organizing is fraught(obarczona) a risk because sport events are a target for terrorist and hackers. Competition between countries may lead to aggression and we have to provide protection for a fans.