country of origin- is the country of manufacture, production, or growth where an article or product comes from.

to conduct of sth- the way someone organizes or does something

build up- when something slowly increases

habits- something that you do regularly, almost without thinking about it

seduce- to persuade someone to do something they would not normally do

powerhouse-

wealthy=rich

discerning- having or showing good judgment, especially about style and quality (wnikliwy)

deliberate- done intentionally, or planned (zamierzony)

realms-królestwo

anchored-

heritage- the buildings, paintings, customs, etc which are important in a culture or society because they have existed for a long time (dziedzictwo)

privileged-

capturing- to succeed in getting something when you are competing against other people

quantity- the amount or number of something, especially that can be measured or is fixed

quality- how good or bad something is

maintain- to make a situation or activity continue in the same way

relentlessly- never stopping or getting any less extreme (niesłabnący)

distinction- a difference between two similar things

dilute- to make a liquid thinner or weaker by adding water or another liquid to it

account for- to be part of a total number of something

competitive advantage- the conditions that make a business more successful than the businesses it is competing with, or a particular thing that makes it more successful

price range- the range of prices at which similar products or services are sold

sales targets-

brand awareness- knowing the names of companies and the products they sell

product range- all the types of products that a company or store sells

launch- If a company launches a product or service, it makes it available for the first time.

market survey- an examination of what people want to buy, how to communicate with them through advertising, what competitors are doing, etc.

trade fair- a way of buying and selling products that makes certain that the original producer receives a fair price

adjust- to change the way you behave or think in order to suit a new situation

sustainable- causing little or no damage to the environment and therefore able to continue for a long time (zrównoważony)

retain- to continue to keep something (zatrzymać, zachować)

retention- when something continues to be kept

perceive- to think of something or someone in a particular way/ to notice something that is not easy to notice

perception- what you think or believe about someone or something

upmarket- expensive and used by people who are rich and from a high social class

conduct of sth-the way someone organizes or does something (przeprowadzanie czegoś)

supply chain- the system of people and things that are involved in getting a product from the place where it is made to the person who buys it

briefing paper-

webcast-a broadcast made on the internet:

capabilities- the ability or power to do something

retail store-a store that sells goods to the public

retail chain- a store or group of stores that sells goods to the public

suitable- acceptable or right for someone or something

ensure that sth happens= to make sure that sth happens

assignment- a piece of work or job that you are given to do

trade deficit- negative balance of trade

percentage- an amount of something, expressed as a number out of 100 (odsetek)

leading brand-

fair trade-

foreign sales

intend- to want and plan to do something (zamierzyć)

sophisticated- well-educated and having experience of the world or knowledge of culture

target audience- the group of people that a programme, product, etc is aimed at (odbiorcy)

scent- a pleasant smell/ a pleasant smelling liquid that people put on their skin

appealing- attractive or interesting

announce- to make something known or tell people about something officially

joint venture- a business activity that is done by two separate companies working together