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120 Krzysztof Waliszewski

in the number of financial planners, but sińce 1996 the number of financial planners outside the US has dynamically increased - in 2008 the number of financial planners outside the USA exceeded their number within the US.

Furthermore, the number of CFP certificate holders in the USA amounts to 45%. In Japan it is 13%, in Canada 11% and in China 10% of the total number of CFP certificate holders worldwide (Fig. 3). Around the whole CFP certificate system an educational system has been established, enveloping yarious stages of education: from bacheloUs degree to master’s degree and postgraduate studies. Ali this has become a part of the personal financial planning and advising industry [Warschauer 2012],

Fig. 3. Country share by number of CFP certificate holders (2013)

Source: [Number of CFP... ].

The Financial Planning Standards Board (FPSB) manages the CFP Marks outside the USA and sets the standards in the scope of intemational competency, ethics and Professional practice for the financial planning profession. The Certified Financial Planner Board of Standards Inc. (CFP Board) manages the CFP Marks in the USA. Based on the 1998 to 2007 Survey of Consumer Finances data, the proportion of households reporting the use of a financial planner increased from 21% in 1998 to 25% in 2007, with an estimated increase of almost five million households between 2004 and 2007 [Hanna 2011], In 2010, 27% of households in the USA reported