S t r e e t D a t e : O c t o b e r 1 0 , 2 0 0 6
L a b e l : E m p yr e a n R e c o r d s
C a t a l o g # : S K Y 0 2 0
C D B o x L o t Q t y : 2 5
L i s t P r i c e : $ 1 3 . 9 8
F o r m a t : C D
U P C : 8 0 3 6 4 5 0 2 0 0 2 6
Out of the haze of the velvet morning comes the first band to ever put the
small town of Resolven, at the throbbing heart of Neath Valley, Wales, on the
map. They are called, quite simply, El Goodo, and their debut, self-titled
album is a gloriously effortless piece of pop music perfection.
El Goodo was unleashed upon the British record-buying public by their good
friends and countrymen Super Furry Animals, who originally released their
self-titled debut on their very own independent label, Placid Casual, in late
2005. In many ways, El Goodo wear their hearts on their sleeves, their
influences are many and their knack for melodies impressive. Taking cues
from places as diverse at the Elephant 6 collective to the fuzzed up tones of
Scotland's C86 post-punk bands, the mysterious and enigmatic members of
El Goodo make a wonderful racket.
El Goodo are:
Jason - vocals, guitar, keyboards
Pixy - vocals, bass, guitar, keyboards, percussion
Lewis - guitars
Elliot - drums, percussion, keyboards
Matty - vocals, keyboards, samples
The band are found, as their website says, not always in that order, but
usually together. And they are a band who appreciate a three-part back-up
harmony, the crackle of a treble-twisted snare and a jangly guitar, not always
in that order, but usually together.
Opener "Life Station" sizzles as soon as it hits the stereo, setting the stage
for the sunshine explosions that are "Surreal Morning" and "If I Were A
Song". "What Went Wrong? (or: How I Learnt to Stop Worrying and Love the
Bomb)" is lifted by Stax-era horns and swooning strings, while, "Esperanto"
has all the makings of an Astrud Gilberto classic in a little over a minute,
with booming drums, a glistening xylophone and syrupy orchestral swells.
"Chalking the Line" recalls The Byrds at their most vibrant, the farfisa
blairing, the guitars swinging, eventually breaking down in the middle and
letting the tape loop twirl off its hinge until they decide to pick the song back
up again and end it properly, putting you right back in the middle of a rock
song so mind-blowingly good, you might have to pinch yourself just to double
check you're not imagining it.
El Goodo are one of life's wonderful anomalies. We're not sure how many
other enchantingly gifted pop music sorcerers there are in Neath Valley,
deepest Wales, but we bet it's not many. Let's treasure them like the strange
exotic creatures they are.
track listing:
1. Life Station
2. Surreal Morning
3. If I Were a Song
4. I Saw Nothing
5. Honey
6. What Went Wrong? (or: How I Learnt
to Stop Worrying and Love the Bomb)
7. Esperanto
8. Chalking the Lines
9. Here It Comes
10. Stuck In the 60's
11. Silly Thoughts
12. If You Come Back
13. I Tried but I Failed
* 5 % d i s c o u n t t h r o u g h t w o w e e k s a f t e r s t r e e t d a t e
* * C a n n o t b e e x p o r t e d o u t s i d e N . Am e r i c a
s/t
selling points:
;
Full national press campaign promoted by
PRESS HERE PUBLICITY
(who also handle media for
Bright Eyes, The White Stripes, Franz Ferdinand, Jenny
Lewis, Arctic Monkeys, Bloc Party, among others).
;
National grassroots retail marketing
campaign being worked to independent retail
with a focus on viral marketing and added value
items by the new retail team at Track Star
Media
(members of the team had previously worked on
campaigns for: Coldplay, The Vines, Taking Back Sunday,
Supergrass, Sparklehorse, etc).
The emphasis of this
campaign will be to provide independent
retail stores with true art pieces as exclusive
added value items for POP
(such as: screenprinted,
high-end posters, shirts, bags, etc)
RETAIL STORES
that are interested in receiving added value
items are encouraged to contact Nick at
Nick@trackstarmedia.com.
;
El Goodo's debut was discovered and
released in Europe by their good friends and
fellow countrymen, SUPER FURRY ANIMALS,
who also brought the band out on tour with
them while promoting their last release,
Love
Kraft
. Empyrean will also soon be releasing an
El Goodo / Super Furry Animals split 12" single
to independent retail that will feature a new
exclusive SFA single called "Moose".