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VRML
Chapter 7
Product Design on a Corporate Intranet: Advanced Telescope Design Corporation
-by Kelly Murdock
CONTENTS
Step 1: Plan Your Web Site
Step 2: Creating the 3D Content
Step 3: Building Your Web Site
Workshop Wrap-up
Now that you've got some ideas on how to enhance your Web site
with 3D graphics, take a real-life look at where 3D graphics can
really be valuable to the company.
At this fictional company, Advanced Telescope Design Corporate
(ATDC), several design engineers work daily in 3D graphics. Their
problem is explaining the construction of their latest design
to the advertising group, the manufacturing team, and especially
their managers.
Lucky for the engineering team, a bright Web designer has set
up a corporate intranet, and now the engineering team can create
a Web site to get the message out. This chapter examines the process
involved in creating such a Web site; along the way the following
topics will be covered:
Starting with a plan for implementation, which you should
discuss with both those creating the designs and those receiving
the information, outline your site and goals.
Creating your content by using the techniques learned in the
last four chapters and following the plan to generate the images
and animations needed.
Writing out the HTML file after practicing with the embed
tips learned in the preceding chapters.
This really shouldn't be too long of a chapter because you're
already a pro at HTML and you've just learned all the techniques.
However, it will give you a close look at how HTML is used to
deal with 3D elements.
Step
1: Plan Your Web Site
Just because this material is easy doesn't mean you shouldn't
have a plan. Designing your Web site before you create any of
the content saves a lot of extra work later on. Also keep in mind
that this site may grow, and plan accordingly.
Start by asking questions. Who will create the information? Who
will access the information? Who will update the site? How many
cookies did I bring for lunch? Once you have all the questions,
go find the answers.
Talk with all people who will be involved. Find out what kind
of 3D content your design engineers can supply, then talk with
each of the groups who will browse the site internally. What kind
of information do they want to see?
A Web site plan doesn't have to be complex. A simple flowchart
sketched on a piece of paper will do. Circulate the plan to the
various groups and ask for feedback. Be open to their ideas.
Note
In such a situation, you will probably start the Web site, but you really should get the different teams involved in creating the content and updating the site. The entire idea behind the Web is that it makes it easy for anyone to publish.
Step
2: Creating the 3D Content
For this scenario, creating 3D content will be a breeze because
all the design engineers use advanced CAD systems. CAD systems
typically work in 3D and usually have some sort of shading method
available.
For the two most recent telescope designs, the design team has
been asked to create a shaded image of the design and another
image with all the parts separated, as shown in Figure 7.1.
Figure 7.1: 3D images of the latest telescope designs for your Web site.
Another handy piece of content you want to use is a simple animation
that shows the telescopes separating into their different parts.
When it comes to embedding these animations, you should try to
present the animations in a couple of formats to handle a wider
array of browsers. A key advantage to an intranet is that the
browser environments will be fairly consistent throughout the
company. Companies typically have MIS departments that supply
the software for the entire company.
If you don't want to have to worry about loading any plug-ins,
use AVI video files for Internet Explorer and GIF animations for
Netscape browsers. One of the animations is broken down in Figure
7.2.
Figure 7.2: A frame-by-frame look at the parts that make up the latest telescope.
Step
3: Building Your Web Site
Once you have the 3D images, you can build your Web site. Following
the plan, include all the standard elements that define a good
Web site, including a home page and a what's new page.
When using graphics and animation content, it's important to remember
to include thumbnails and warnings for low bandwidth viewers,
as shown in Figure 7.3.
Figure 7.3: Thumbnail images give viewers an idea of what the image looks like before spending time downloading it.
The company name and department are positioned at the top of all
the Web pages on the site, and navigation links are placed at
the bottom of the page.
Enhancing the Web Pages with 3D Elements
Now that you have images, animations, and text in the site, most
people would call it a day and throw it to the Web, but not you-you've
learned plenty of tricks to enhance the site and make it a place
worth visiting.
Start with 3D navigation buttons. Using 2D tools, you can quickly
create some raised buttons to be placed at the bottom of each
page.
Since this is an intranet, you really should have the company
logo displayed. But who says you can't give it a special look?
You can enhance the logo, which is normally just black 2D letters,
by extruding the letters and adding some colors and lighting effects.
Finally, try using a 3D background. These elements, shown in Figure
7.4, give the site a 3D look and are pleasing to the eye (maybe
advertising won't think the engineers are so square, after all).
Figure 7.4: Your thumbnails Web page enhanced with 3D elements.
Workshop
Wrap-up
If you're curious to see how the site turned out, you won't find
it on the Web. This was developed for the corporate intranet (you
didn't think we'd throw our latest telescope designs out to the
world, did you?). Well, don't despair; the complete site is included
on the CD-ROM for you to examine. I think the site turned out
OK, but you should see it after the marketing staff got involved.
Next Steps
Before you say sayonara to this chapter, look at what's up ahead:
The next chapter moves into the advanced arena. Chapter 8
covers "Creating Advanced 3D Rendered Images for Your Web
Page."
Another real-world example can be found in Chapter 12,
"Real-Life Examples: Creating a MYST-like Adventure on the
Web."
VRML still awaits. It begins in Chapter 13,
"Exploring VRML Browsers and Development Tools."
Q&A
Q:How is a corporate intranet different from the Internet?
A:Corporate intranets use the same tools as the Internet, but they are limited to employees within the company. You know the Internet as a wonderful place to share information, but there's a dark side of the Internet that looms with viruses, crackers, and other evils.
Corporations across the world have the same goal of sharing information, but the Internet holds too many threats for many of them. Many companies who worried about these threats have started up their own Web domains that run across the company's network. These intranets are confined to the company and separated from the Internet's threats.
Q:I've traditionally built Web pages using a text editor, but now many new HTML editors are beginning to appear. Are these tools any good, and which one is best?
A:As the Web has grown, many large software companies have stepped into the realm of creating Web tools, such as HTML editors and site-management suites. Which tool is best really depends on your individual preferences. These tools are all top-notch and will help you build sites quickly. Here are several to consider:
Netscape's Navigator Gold
Adobe's PageMill and SiteMill
Macromedia's Backstage
Microsoft's FrontPage
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