Discourse analysis – understanding what speakers mean despite what they say, taking part in a course of conversation.
As a language users, we are capable of recognizing correct vs incorrect form and structure, we can also make sense of ungrammatical texts.
Cohesion – the ties and connection within the text, that make it logical.
Coherence – arriving at interpretation, making sense of what one reads or hears.
Conversation – activity where speakers take turns at speaking. When the speaker indicates that he has finished, he signals a completion point (asks the question, pauses, facial expressions etc).
Co-operative principle – our contribution to conversation must be appropriate.
Four maxims:
Quantity: make your contribution as informative as required, not more, not less
Quality: do not say for what you lack evidence or that is untrue, do not gossip
Relation: be relevant to the topic
Manner: be clear, brief and orderly:
avoid obscurity (Eschew obfuscation);
avoid ambiguity
be brief;
be organized;
Background knowledge:
schema – conventional knowledge structure which exists in memory
script – dynamic schema consisting of a series of conventional actions (going to the dentist, restaurant)