P1090176

P1090176



II. DPOfiJlEMbl »yBKmiQHMPDBAHHa R3MKA CMN

THIIOB, TeAODHAeHHe oOAaAaeT T3KHMH JKaiipBMH, KOK (|)iiAi>M (AOKyMeHTaAbinjft h htpoboh), TOK-moy (o aaiihcw m ii iipiiMoA TpaiicAMuiiH), TeAenopTpeT, TeACAefioru, npH-m.bH TpancAflUHii c MecTa coGhthh h t. u.

B ciieTe npoÓAeMbi nepeBOAa BepHoe oripeAGAeiiwo ;K<lHpGBoii llpHHaM&KHOCTH Toro HAH HH0I*0 TGKCTa llMeGT cymecrnemioe npaKTHHecKoe 3Ha«ieHHe, nocKOAi.Ky ot «an-pOBOfl lipHIiaMG^UIOCTH 30BHCHT KOMMyHHKdTHBliaH liaiipail-AeHHOCTl. TGKCTa H erO H3LIKOBbie / CTHAGBŁI6 OCOOGHIIOCTH. AgeKBamnbid nepeisog AioGoro mencma CMM nogpanyMcna-em nepnyio nepegany cpegcnwaMu gpyroro b3mko ne nwAhKO (paKimniecKOro u cyryGo un(popMamubhofo cogepmanun mencma, ito u ero KoMMyłuikamubhou / (pynKnuonaAbiioQ ttanpanAeuHocmu. KoMMyHHKaTHBHO-<ł)yHKLłnonaAbHaH 3K-HHiidAGiiTHocTb nepeBOAa tgkgtob CMM He moiigo najKiia. *igm ero (nepeBOAa) ceMaHTHiecKaB 3KBHBaAeHTHOCTb.

IClfBNHOCTI ISUia M3CC0B0M KIMMgHMKBUMM

n npoiMMU nepeiiAa

Oahoh H3 Baxuibix oGoóeHHocTeH TeKCTOB CMM npaK-THBecKH ecex xcaHpos BBAHercB coHemanue B łlUX 3Ae-MeHmoB cooGmeHUB u BosgeUcmBUfi. Xoth rAaanoA cJjyHK-U«eA maccoboA KOMMyHHKauHH npHHHTO ciHTaTb ncpe-Aa«iy HiupopMauHH, ara nepeAaia aouoai.iio pgako 6i.maeT

aSGOAłOTHO CU06OAHOH OT 3AGMGHTOB B03ACAcTBHH Ha

ayAHTopMio. B Goałihhhctbg cAyiaeB nepeAaia mi<|)op-MaąHH conpoBOWAaerca npflMUM iiah 3aByaAHpoBaiiHbiM Bbipa^ceiraeM oi^enKH, h3hkobi.imm cpeACTBdMH h peie-BUMH npneMaMH, noóywAaiomHMh ayAHTopHio k onpeAe-AemioH peaKUHH Ha nepeAauaeMyio iiif<|>opMai(Hio, cpeA* CTBaHH npHBAeieHHH BHHMaullJI K II ll(j)0|>Mai(I111 HAH K TO*IKG 3peHKH, BElpa^BOMOH B COOGlUGIIHH.

Pa3Hue *aHpu TeKCTOB CMM xapaKTepii3yioTCB patiujM cooTHomeHHeM h boiiaoiuciihgm oagmoiitob co*

oGlUeilHB M B03AenCTBHH. pa3HfalM yACAl.HWM BGCOM coG-CTBenIIO HH(|)OpManHH H 3KCnpeCCHBHblX CpeACTB. Npo-

4>eccHOHdAbHUH nepeBOAiHK AOAxen ne iipocro ocosna* BaTb 310 COOTHOUieHHe B Ka;KAOM nepeBOAHMOM HM TGKCTe, ho h y.MOTi. aAGKBaTiio nepeAaTb ero b nepeBOAe.

CpeAH COOCTBGHHO H3UKOBbIX H CTHAOHIJX OCoGgIIIIO-crefi B3biKa CMM, coBOKynnocTŁ Koropux OTAHiaer ero ot usuną Apyrwx <|>yiiKHHOHaAi,m>ix cthacA. mojkiio iiasnan.: — BucoKyio creneHb cTanAapTiriaioni ncuoAi.3yoMi.1x cpeACTB: GoAi.mon upopenT ycroAiHBbix h KAiiuiiiponaH-hux BbipaKeiinA, pa3AHiHue wypiidAiicTCKiio iirraMiiu, AGKCHKaAirłouaiiHue MeratJjopbi, craiiAapTiiue TepMiiiibi

h ii«i3BamiH u t. n. (ocoGeiniocri. npeMAe Bcero xapax-

IplMMM Wpili IBfi OM    —

repna aah hobocthux matcphaaob h OTpa*aeT crpeMAe-ime wx aBTopoa co3a«ti. ihiomutaghhg aOcoAloniofl ofrbOK-THBHOCTH H GecnpHCTpACTHOCTIt).

I lpuMopi.i H3 pyccKOM:iiiiiiioA npęecw'. 3naMenameAhnoc coóbimue; kok CAegyem us Kowne-meiumiuz ucmoHHusos; HCMeAameAbHue nocAegcmmm; giiycmoponnee coiAumenuc h t. n.

ripiiMcpu us aiirAomuiHoA npeccu:

Tangible results; nuclear tension; restricted inłormation; a slatemenl issucd by; lalka are underway between ... etc.

—    3KCIipeCCIlBllOCTl. HTUKa K3K CUOCOS npHBAGHGHHM ni im Mail hh iiiraTOAH, DupajRemui oTHomemin k uopOAana-OMOA HH(jK*pManmi, paCCTailOBKH OUeilOMIlhU aKItCIlTOB H t. ii.; iiaAHme oiteno«uiux 3iuitgtob; npnMbix oGpauieiłHft K 'I HTBTGAIO (OCOCeHHOCTH XapaKTGpil3yiOT rillTOpCKItO, noAiiHCHwe MaTGpnaAbi).

n.piiMepŁi H3 pyccKOH3biMłioA npeccu:

McKpoMemiibiii omsem; k cnacnibio ł k necmwmhio; na/iAUHbe caMOAioóonamie; crjponopm *lUepet4embCBo», iiciiaBucmiibiti uiiocmpanąaM; c ÓAarocAOBeHUM janecmu* meAM raobkoho BBC; pycauw MypHOAuemuKa ynepAa u r. n. FlpHMepu H3 aHrAOH3biHiioH npeccu:

///us initlal resenre began to evaporate; his politeness was eitraordinary; a speech ol valiant lucidily; the rolume of complaints is enormous; the business sector will have to swallow the pili of...; So do not be surprised to hear... etc.

—    HacuuteimocTb camumh pa3iioo6pa3HUMH peaAiin-

MH (oGlUeCTBeHlIOH, nOAMTHieCKOA H KyAbTypHOA JKII3IIH), AAAI03HMMH H HHTaiaMII (xapdKTeplIbl AAB «aUOHHMHUX> MflTepitaAOB h fl/i* anTopcK»ix).

ripHMGpij H3 pyccKOHSbiinoA npeccbi: BcepoccuucKtni nepenucb naceAenuii; «xpyiącnckue nnmu3maMKU»; •cnoAbnuO pation*; •gyuiu Myscecscoro noAQ»; 3e.MCKue mohoamuku; •6e3ÓoMHaa nMoiUAemsa*; AeB Toacmoii — ren ud, kaoccuk, ga eu*e nero-mo mam sepKOAo; sino ne ManuAoscKue npoeumu; muccuh iieuw-noAMUMa; noxoMe, gng* •Ocsap» — sce xe •comux necm-m,ix npasuA* ii t. n.

ripiiMepbi H3 anrAOJiabiHHoń npeccu:

«redbrick univeraities»; the lvy League; independent / publlc schools; the Shadow Education Secretary; across• the-board Increaae; discount out lut; the Premier slup; TV showdown / face-to-face; the h dii ling Bill; the Upper House; a bright yellow carrter bag (in that context: a Selfridges carrier bag); the Suftragette movement; Dr Doofittle 's Pushme-Pullyu; a new Hadrian’s Wall has been erecled; the «divide~and'rule» połicy; •Business ot America isbusiness*; *Whai's In a name», etc.    ■


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