1. Pro-Chic was a start-up company with a customer base of about 250. Its founder, BZ was a talented fashion designer with a lot of good ideas. She specialised in smart practical clothes that could appeal to business women. Her customers were too busy to go shopping, so Biruta visited them in their office or home. It was a clever plan and Pro-Chic started to make a good profit. The company had a brand with a good image but ie needed more publicity to reach a wider market. Biruta wanted the company to grow, and for that she needed to promote her designs in magazines. To begin with Biruta used her own money to finance the venture. But to run a big advertising campaign she needed a lot of more founding. So she went a group of venture capitalists to try to raise more money. The group liked her ideas and saw that the business had a lot of potential. Biruta was able to borrow the money she needed.
2. It is very difficult for companies in the private space industry to find the necessary capital for the new space projects. Private investors don’t like investing in space because the start-up cost is high and because the payback period can be as much 20 years or more. Investors want to be sure that they will get a good return on investment. However some millionaire space enthusiast will support projects even if there is not much potential for making a profit. Even government projects are offer short of money. Most space ventures have to run a tight budget.
3. Launch: a satellite, a rocket, a new product; Set up: a company, a joint venture, an organisation; Raise: money, capital, the price; Make: money, a profit, an investment; Take: an elevator, a risk, a decision
4. Demand (popyt) – the total amount of a type of goods or services that people or companies want to buy; Entrepreneur (założyciel) – someone who starts a company; Loss (strata) – when business spends more money than it receives; Profit (zysk) – money that you make from selling sth or doing business; Return of investment (zwrot z inwestycji) – profit on an investment; Return of investment (zwrot z inwestycji) – profit on an investment; Joint venture (przedsięwzięcie biznesowe) – a business activity in which two or more companies have invested together; Venture capitalist (anioł biznesu) – business angel; Bankrupt (bankructwo) – not having enough money to pay your debts;
Start up (nowa firma) – a new company; Launch (wprowadzić) – to make a new product available; Market share (udział w rynku) – the percentage of sales that a company or product has in a market; Capital market (rynek kapitałowy) – a place where people and business can deal in stocks and shares , raise finance and make investment; investment bank (bank inwestycyjny) – a financial institution that specialises in buying stocks and shares and also gives financial advice to business; multinational company (firma międzynarodowa) – a large company which operating in many different country; service sector (sektor usług) – the companies in an economy that don’t manufacture anything but provide services such as banking insurance and tourism; Shopping mall (centrum handlowe) – a large area often inside a huge building where there are lots of shops; regional office (biuro regionalne) – a company’s local office in a different country or city from their main office; economy (gospodarka) – the system by which a country’s goods and services are produced and used; inflation (inflacja) – a continuing increase in the prices of goods and services; employment (zatrudnienie) – the number of people who have a job; development (rozwój) – the growth or improvement of a business, industry or economy; growth (wzrost) – an increase; infrastructure (infrastruktura) – the basic system and structures that a company needs to make economic activity.
5. To borrow money to finance a new venture - raise capital; To do sth that is dangerous and could have bad results – take a risk; to put sth new on the market for people to buy – launch a new product; to make an agreement whit another company to work together on a business activity – set up a joint venture; to put money into a business activity in the hope of making a profit later – make an investment.
6. The most successful brand in the world is Coca Cola. Paris is the biggest fashion centre in the world. I’m sure I won’t be a pilot. I bought a new car yesterday. She couldn’t get finance for her company in 2004. They said they haven’t any new bikes in stock. Flying is cheaper than it was 20 years ago. The car is more expensive than a Mercedes. When did you arrive in Barcelona? You can use this CD track for storing all yours films.